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Headquartered in London, England, United Kingdom, Dentsu International is a marketing services group focused on the digital economy. The group is made up of nin
Lead Analyst, Customer Analytics
Location
Maryland
Posted
29 days ago
Salary
$78K - $112K / year
Seniority
Senior
Job Description
Lead Analyst, Customer Analytics
Dentsu International
• Deliver analysis inline with client business objectives and goals • Maintain, develop and exceed client performance targets • Support end-to-end campaign reporting across channels including email, digital media, CRM, and web • Build and maintain performance dashboards tied to meaningful KPIs • Ensure data accuracy and alignment with brand measurement frameworks • Contribute to post-campaign and quarterly performance readouts • Support data onboarding, validation, and troubleshooting across multiple data sources • Develop QC frameworks to ensure data integrity across source types • Design and deliver polished dashboards and reports • Own the development of client-facing presentation materials • Move beyond reporting to surface actionable insights tied to brand objectives • Manage workload across two concurrent engagements
Job Requirements
- 3–5 years of analytics experience in a marketing, media, or data-driven environment
- Strong SQL skills and comfort working with large, complex datasets
- Experience with digital media data and performance measurement across paid channels
- Hands-on experience with Power BI and/or Tableau
- Proven ability to build client-facing presentations that communicate complex findings clearly
- Organized and deadline-driven, with comfort managing multiple workstreams simultaneously
Benefits
- Medical, vision, and dental insurance
- Life insurance
- Short-term and long-term disability insurance
- 401k
- Flexible paid time off
- At least 15 paid holidays per year
- Paid sick and safe leave
- Paid parental leave
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