• Conduct keyword research and analyze search intent, SERP structure, and competitor performance to identify organic growth opportunities; • Optimize existing pages and create SEO recommendations for titles, meta descriptions, headings, internal links, page structure, and content; • Develop SEO briefs, keyword maps, and content guidelines to support content planning; • Identify technical SEO issues (crawling, indexing, redirects, canonicals, page speed, internal linking) and implement fixes; • Monitor and report on organic performance using tools such as GSC, GA4, Ahrefs, Semrush, or Screaming Frog; • Identify CRO opportunities from organic traffic and support conversion improvement initiatives; • Stay current with SEO best practices and search engine algorithm updates; • Create wireframes and handle basic design tasks in Figma; plan site structure and prepare landing pages; • Implement structured data and schema markup.

• Create, edit, and proofread a high volume of AI-generated legal blogs and landing pages per day for spelling, grammar, clarity, and SEO/GEO optimization. • Ensure legal accuracy and compliance with industry standards. • Optimize readability and engagement, ensuring alignment with Rankings.io’s on-page SEO guidelines. • Ensure all content follows client-specific brand and editorial guidelines. • Work collaboratively with the content manager to refine workflows and identify training needs. • Organize, modify, and update content for accuracy and SEO and GEO best practices. • Track and manage workload efficiently, ensuring all deadlines are met in a high-output environment.

• Serve as the primary business owner and product manager for Construction.com, TheBluebook.com, and related web experiences • Partner across Product Marketing, Content, Brand, Web Development, and Marketing Operations to gather requirements and prioritize initiatives, in addition to contributing your own ideas to the backlog • Translate business needs into user stories, functional requirements, and development tickets • Manage and prioritize the website roadmap based on business impact, customer experience, SEO opportunity, and technical dependencies • Work closely with Web Development and Martech Operations teams on website infrastructure, integrations, tagging, tracking, and technical implementation • Ensure the website delivers a scalable, high-performing experience across acquisition, engagement, and conversion journeys • Own the overall SEO strategy, execution, and performance for Construction.com, Thebluebook.com, and other properties • Lead both programmatic and non-programmatic SEO initiatives designed to drive qualified organic traffic and pipeline growth • Manage and optimize SEO strategies including: Technical SEO improvements, Internal and external linking strategies, Site architecture and crawl optimization, “Money keyword” targeting and content optimization, Tear-down pages and competitive search experiences, Industry and solution-based landing pages • Partner closely with Product Marketing and Content Marketing to prioritize and launch new search-driven content initiatives • Stay current on search algorithm changes, SEO trends, and shifts in AI-driven search behavior • Help define and execute Dodge’s AI Search Optimization / Answer Engine Optimization (AEO) strategy to improve visibility across AI-powered search experiences • Partner with Performance Marketing team to improve website and landing page conversion performance • Identify opportunities to improve user experience, engagement, navigation, CTAs, and conversion flows • Develop and execute A/B testing and experimentation strategies across web and search landing pages • Continuously optimize conversion paths and user journeys using behavioral and analytical insights • Partner with Martech Analytics on website analytics strategy, implementation, governance, and reporting, including use of GA4 for website performance measurement and insights • Design dashboards and reporting frameworks that provide visibility into: Traffic and engagement trends, Organic search performance, Conversion rates and funnel progression, Landing page effectiveness, SEO impact and contribution • Partner with Martech Operations and RevOps teams to ensure clean attribution, tagging, and tracking across the website ecosystem • Deliver actionable insights and recommendations to stakeholders and executive leadership.

Role Description This role requires someone with exceptional attention to detail, organizational skills, and editorial expertise who thrives in a high-volume, fast-paced production environment. We’re a rapidly growing company, and it’s essential that you have an entrepreneurial mindset, the ability to adapt to change, and strong skills in managing multiple concurrent projects. You’ll be responsible for creating, editing, and optimizing AI-generated legal content to ensure accuracy, readability, SEO and AIO/GEO effectiveness, unique value, and conversion optimization through a variety of digital content assets, including service pages, blogs, PPC pages, press releases, and much more. - Create, edit, and proofread a high volume of AI-generated legal blogs and landing pages per day for spelling, grammar, clarity, and SEO/GEO optimization. - Ensure legal accuracy and compliance with industry standards. - Optimize readability and engagement, ensuring alignment with Rankings.io’s on-page SEO guidelines. - Ensure all content follows client-specific brand and editorial guidelines. - Work collaboratively with the content manager to refine workflows and identify training needs. - Organize, modify, and update content for accuracy and SEO and GEO best practices. - Track and manage workload efficiently, ensuring all deadlines are met in a high-output environment. Qualifications - 2+ years of copywriting, copy editing, or content editing experience (SEO/GEO or legal content strongly preferred). - Expert-level editing, proofreading, and content refinement skills. - Experience working in high-volume content environments, handling a high volume of articles per day. - Strong understanding of SEO best practices. - Proficiency with content management systems (WordPress, ClickUp, or similar tools). - Ability to prioritize tasks while maintaining speed and accuracy. - Experience coordinating workflows and improving editorial processes. - Experience with Ahrefs, SEMrush, Surfer SEO, and Google Search Console. - Familiarity with AI writing and editing tools and AI prompting techniques. - Experience using Grammarly, Copyscape, and other editorial tools. - Knowledge of legal content writing and SEO-driven legal marketing. Benefits - Annual Salary of $50,000, plus a generous bonus structure. - Work remotely from home. - Unlimited PTO. - $100 Wellness Reimbursement Program. - 401(k) with 3% Employer match (Safe Harbor). - 100% Health Insurance (including fully employer-funded coverage).