• Own the product roadmap for emerging growth projects that leverage data and partner integrations to deliver personalized credit cards, lending, and wealth management solutions, aligning with the overall company vision. • Define and drive the strategy to build competitive and innovative financial products that address customer needs in credit, lending and wealth management. • Conduct market analysis and competitive research to identify trends, customer pain points, and opportunities for product growth. • Ensure that products are relevant and valuable to the target audience with a deep understanding of the financial profiles, goals, and challenges of expected consumers to drive product innovation and personalization. • Own product integrations with third party partners such as credit bureaus and NerdWallet clients. • Seamlessly execute on roadmaps for successful product launches and updates by partnering with data, engineering, marketing, and editorial teams to create and implement product roadmaps. • Lead product development projects from concept to launch, including defining requirements, setting timelines, and coordinating with stakeholders. • Live in the numbers: monitor and analyze product performance metrics, implement A/B tests and other optimization strategies to improve user engagement and conversion rates. • Stand in the shoes of our consumer: empathize with the audience we are building for and always bring consumer insight to the table. • Mentor and develop team members, fostering a culture of continuous improvement and innovation to ensure long-term success

• Synthesize and prioritize the needs of our campers to create a world-class experience • Create, optimize, and iterate on the consumer journey with the highest ROI • Partner with cross-functional teams to grow demand in key markets • Define team goals, roadmap, and project prioritization • Lead a team of engineers and designers to drive growth • Use modern AI tools for product development • Act as the expert on scaling demand in the marketplace • Define success metrics, analyze performance, and iterate quickly • Create structures to help teams be productive • Develop plans to deliver value across departments

• Define and drive the mobile product vision and roadmap aligned with FSM strategic objectives • Own the end-to-end mobile product lifecycle from discovery and requirements gathering to launch and optimization • Partner with engineering and UX teams to prioritize backlog and deliver high-quality mobile solutions • Conduct user research and engage directly with field technicians and operational stakeholders to gather insights • Translate business needs and field feedback into clear product requirements and user stories • Use data, KPIs, and user feedback to measure product performance and drive continuous improvement • Lead sprint planning and participate in agile ceremonies to ensure timely execution • Collaborate cross-functionally with operations, customer success, and leadership teams • Identify opportunities to streamline workflows and improve technician productivity • Ensure mobile scalability, usability, and performance across iOS and Android platforms

• Optimize core Instant Cash product metrics, including feature adoption, utilization, repeat usage, and delinquency • Lead the development of new and improved Instant Cash features that make the product more valuable, intuitive, and differentiated for users • Partner closely with Underwriting and Risk to design eligibility, credit limit, and usage experiences that balance user outcomes with credit performance • Deliver initiatives that responsibly increase access to Instant Cash, improving activation, engagement, and retention. • Use experimentation and analysis to evaluate tradeoffs between user value, unit economics, and risk • Ship quickly, learn from data and user behavior, and scale successful features in a regulated product environment • Align cross-functional stakeholders around clear priorities, decisions, and measurable outcomes