Pacifica Continental

Pacifica Continental is a global recruitment and talent-solutions firm dedicated to partnering with organizations and professionals to find and retain top talent nationwide. Throug

Sales & Marketing Manager

Location

Florida

Posted

16 days ago

Salary

0

Seniority

Lead

Job Description

Sales & Marketing Manager

Pacifica Continental

Title: Sales & Marketing Manager Location: Orlando, FL Job Description: Sales & Marketing Manager Orlando, FL Our client is a perishable goods manufacturing company with a strong presence in North America. As a result of their strong growth, they are currently looking for a solid Sales & Marketing Manager in Orlando. You will be responsible for promoting the company's products, building brand awareness, and driving sales along with a team of Account Managers, web developers, and growth hackers. Main responsibilities: - Conduct research to understand market trends, customer needs, and competitor activities in the industry. - Develop marketing strategies and plans to promote the company's products. - Develop branding strategies to differentiate the company's products from competitors. - Create and implement advertising campaigns across various channels such as print, online, and social media. - Coordinate promotional events and sponsorships to increase brand visibility. - Manage the company's online presence, including the website and social media platforms. - Utilize digital marketing techniques such as SEO, content marketing, and email campaigns to reach target audiences. - Collaborate with the sales team to develop marketing materials that support their efforts. - Provide sales teams with the necessary tools and information to effectively communicate product benefits to customers. - Manage CRM systems to track customer interactions and gather insights for future marketing strategies. - Develop and maintain strong relationships with key customers and partners. - Stay informed about relevant regulations and ensure that marketing activities comply with industry standards and legal requirements. Profile: - Proven experience within the perishable goods industry. - Demonstrated history of sales & marketing achievements with large distributors such as Walmart, Kroger or Trader Joe's. - Outstanding communication, persuasive, and negotiation skills. Location: Orlando, FL - remote position with frequent business trips in the area.

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