• act as the primary owner of Salesforce • evaluate, implement, and integrate the next generation of our stack (e.g., Gong, Clari, LeanData, or specialized Billing/FinTech tools) • define and maintain our core revenue metrics (CAC, LTV, GRR/NRR, and Pipeline Velocity) • provide the CRO and CEO with insights needed to pivot or double down on specific segments • lead the weekly and monthly revenue forecasting process

• Serve as the primary system administrator for the global Pipedrive instance. • Design and optimise logical, high-converting sales processes and pipeline stages. • Implement complex customisations (custom fields, filters, reporting views, permissions). • Conduct proactive system audits to identify inefficiencies and implement improvements without being prompted. • Standardise global CRM structures while accommodating local market variations. • Build and maintain advanced workflow automations within Pipedrive. • Create and manage multi-step automations using Zapier and/or Make. • Oversee integrations with tools such as Calendly (bookings), Aircall (VoIP), DocuSign (e-signature), and email marketing platforms. • Troubleshoot API connections, resolve sync errors, and maintain data integrity. • Collaborate with country managers to tailor pipelines while preserving global reporting consistency. • Own lead flow management — ensuring accurate capture, routing, and assignment of marketing leads. • Build and maintain Pipedrive Insights dashboards to track KPIs, sales velocity, and conversion rates. • Provide actionable insights to leadership based on CRM data. • Support email campaign setup and CRM audience segmentation. • Act as the internal CRM help desk for international sales teams. • Document processes through SOPs and Loom walkthroughs. • Liaise with external vendors and technology partners for implementation and troubleshooting.

• The Revenue Operations Manager owns the operational engine behind Statara’s revenue and sales growth. • This role leads Salesforce administration, revenue reporting infrastructure, and contract workflow coordination, serving as a cross-functional operator across Business Development, Finance, Legal, Product, and Activation. • This is a high-ownership role for a proactive, solutions-oriented operator who thrives in fast-moving environments and drives issues to resolution without waiting for direction. • CRM & Systems Ownership· Serve as primary Salesforce administrator and internal CRM expert. • Own pipeline structure, deal stages, approval flows, automation, dashboards, and reporting architecture. • Enforce data hygiene standards and pipeline discipline across revenue-generating teams. • Continuously improve CRM processes to support scale, visibility, and accountability. • Train and enable team members on Salesforce and GTM tools to drive consistent adoption. • Revenue Reporting & Forecasting· Build and maintain real-time dashboards covering pipeline, bookings, renewals, and revenue performance. • Support and improve weekly, monthly, and quarterly forecasting processes. • Partner with Finance to align CRM data with invoicing and revenue reporting. • Monitor pipeline progression, identify stalled deals, and proactively resolve bottlenecks. • Contract & Commercial Process Coordination· Coordinate end-to-end contract workflows including MSAs, SOWs, amendments, and renewals. • Manage contract routing, redlines, approvals, and documentation across Sales, Legal, Finance, and leadership. • Maintain contract templates, pricing documentation, and approval workflows. • Track contract status to ensure timely execution and operational readiness. • Identify process gaps and implement practical improvements that increase speed and clarity. • Cross-Functional Operations· Establish clear handoffs from closed deal through delivery and reporting. • Oversee operational workflows to ensure alignment and follow-through across teams. • Surface risks early and drive solutions across departments. • Act as a connective operator across HR, IT, Finance, and Legal. • Support leadership with execution tracking and operational accountability.

• Analyze short- and long-term forecasting. • Analyze trends in inventory to include occupancy, rates, product line and strategic sales goals. • Prepare revenue management reports and information for Owners, Corporate Office, General Managers, and all related meetings. • Review end of month room statistics reports from the hotel’s PMS and RMS systems and provide critical analysis on performance vs. forecasts and result of implemented strategies. • Conduct displacement analysis of group business, as needed, to determine impact potential business will have on RevPAR. • Complete weekly booking pace reports and analysis on pace, recommending strategy changes when needed. • Analyze past and present trends and make recommendations for future strategies. • Daily review and implementation of transient rate strategy via RMS and CRS systems. • Review all tentative and definite group bookings, to ensure that they support implemented strategies. • Ensure group inventory and cut-off dates are managed according to demand. • Maintain accurate demand information in the RMS and PMS systems. • Work with General Manager and Operations Manager on oversell levels. • Conduct weekly sales strategy meetings where the appropriate booking period is evaluated for the proper rate and availability control. • Review weekly and monthly sales data for the 365-day window, to include: group rate, extended stay rates, transient demand and forecasted updates. • Develop annual transient pricing. • Prepare all weekly, monthly, three month and annual forecasts, using the hotel’s applicable PMS, sales, and forecasting systems. • Review all competitive shops on a consistent basis and identify selling strategies and market trends. • Produce and maintain twice a year the value assessment for your competitive set.