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Head of Field Marketing and Events
Location
EST (UTC-5) + 3 moreAll locations: EST (UTC-5) | PST (UTC-8) | MST (UTC-7) | CST (UTC-6)
Posted
115 days ago
Salary
$135.5K - $180K / year
Seniority
Lead
No structured requirement data.
Job Description
Head of Field Marketing and Events
Lumos
Role Description As the Head of Field Marketing and Events at Lumos, you will own and scale our highest-impact field programs, executing experiences that create demand, accelerate pipeline, and deepen relationships with customers and partners. This is a highly cross-functional, hands-on role. - Run priority event programs end-to-end, from planning and promotion through on-site execution and post-event follow-up. - Ensure every moment is tied to a clear audience, narrative, and measurable outcomes. - Partner closely with Demand Gen, Product Marketing, Sales, Customer Success, and Marketing Ops. - Define how we show up in-market and directly influence pipeline through world-class field execution. Responsibilities - Own execution of priority field marketing programs, including a portfolio of sponsored conferences, owned events (executive dinners, roundtables, workshops), and partner moments. - Run tentpole conference programs end-to-end (e.g., RSA, Identiverse, Gartner IAM), including timelines, vendor coordination, booth and experience planning, staffing plans, and on-site execution. - Operationalize and iterate the event playbook (pre, during, post), including planning templates, checklists, run-of-show, and post-mortems. - Drive post-event conversion, coordinating lead routing, follow-up sequences, meeting scheduling, and next steps with Demand Gen, SDRs, and Sales. - Execute partner field programs, working with strategic partners on co-marketing events that create net-new demand and support active pipeline. - Partner cross-functionally to ship the full event stack, including briefs, landing pages, messaging, assets, and nurture in collaboration with PMM, Web, and Design. - Track results and run learning loops, reporting on KPIs (pipeline created and influenced, meetings held, conversions, ROI) and improving performance quarter over quarter. Qualifications - 6–10 years of experience in B2B field marketing and events in high-growth SaaS, ideally in cybersecurity, identity, or an adjacent technical category. - Proven track record delivering measurable pipeline impact through events and field programs. - Strong end-to-end execution experience across event types, including large conferences and intimate executive programs. - Excellent cross-functional and sales partnership skills, with the ability to drive timelines, align stakeholders, and execute reliably. - Strong project management and vendor management, with high standards for on-site execution and attendee experience. - Comfort operating in ambiguity and making practical trade-offs to ship high-quality work on time. - Clear, direct communicator who can manage stakeholders and keep teams aligned on priorities and next steps. Nice to have - Experience with ABM motions and attribution (SFDC/HubSpot/Dreamdata or similar). - Experience running partner co-marketing programs. - Experience building repeatable follow-up and measurement processes. Benefits - Remote-first culture — Work from anywhere within ±4 hours of Pacific Time. - Medical, dental & vision insurance — 100% of premiums covered for employees, 60% for dependents. HSA and FSA available with employer contribution. - Mental health support — Access to mental health resources and support. - Monthly wellness stipend — A monthly stipend for gym memberships, fitness apps, and whatever helps you recharge. - Life & disability insurance — Life insurance, short-term disability, and long-term disability coverage available. - Flexible PTO — Flexible time off with a minimum annual requirement. - Parental leave — Up to 16 weeks of paid parental leave for expecting parents. - $1,000 annual learning stipend — An annual budget for courses, books, conferences, and certifications. - Company & team offsites — Company and team bonding trips throughout the year, fully covered by Lumos. - 401(k) with matching — Employer 401(k) matching to help you save for the future. Pay Range $135,500 to $180,000
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