• Build and maintain the “single source of truth” for marketing performance across Meta, Google, TikTok, and other channels • Track and analyze core KPIs including ROAS, MER, CAC, LTV, AOV, retention, and cohort performance • Conduct deep-dive analyses to answer critical business questions (e.g., creative performance, channel efficiency, customer quality) • Partner with marketing and media buying teams to improve attribution visibility and decision-making • Use Domo (Magic ETL, Beast Mode, SQL) to clean, transform, and model data from Shopify, Klaviyo, and AWS data sources • Design and build executive-grade dashboards that are intuitive, actionable, and mobile-friendly • Develop calculated fields and business logic for e-commerce metrics (e.g., contribution margin, blended CAC, MER) • Ensure data accuracy, consistency, and reliability across all reporting layers • Act as the bridge between data engineering and business teams, translating requirements into scalable reporting solutions • Define requirements for new data pipelines and integrations with engineering partners • Enable stakeholders by training teams on Domo usage, alerts, and self-serve analytics capabilities

• Develop, maintain, and optimize interactive dashboards using BI tools (e.g., Power BI, Tableau). • Extract, transform, and integrate data from multiple sources, ensuring quality and consistency. • Collaborate with business stakeholders to translate needs into actionable metrics and KPIs. • Implement effective data models with a focus on performance and scalability. • Support automation initiatives and advanced analytics, exploring AI and machine learning concepts where applicable.

Role Description - Conduct customer discovery meetings to determine reporting requirements. - Understand and work with customer on Power BI Licensing, and understand the limits/advantages of each licensing platform. - Create well performing star schema data models for use with Power BI, including proper calculated columns and measures. - Creating Power BI solutions for customers including importing data from multiple sources, building reports and dashboards, and creating appropriate data elements using DAX and source queries. - Guide customers on deploying Power BI solutions to the Power BI service (Gateways, DirectQuery, DataFlows, Data Updates). Qualifications - Bachelor’s degree in computer, engineering, data science or a related field; or equivalent work experience. - 5+ years working with data and business intelligence solutions on the Microsoft tool stack for Business Intelligence (SSRS, Power BI, or PowerPivot (Excel) or PerformancePoint), or other vendor Business Intelligence tools (Business Objects, MicroStrategy, Qlik, SAP). - Working knowledge of TSQL, data modeling, reporting using Power BI or other Microsoft tools. - Experience creating complete Power BI report solutions based on business questions with linked content, drilldowns, and nested parameters. - Dynamic measure designs using advanced DAX techniques. - Knowledge of data mashups and transformations using Power Query/M language. - Utilize Databricks platform to develop, implement, and optimize data pipelines and workflows. - Ability to report visual choices and visual interactions. - Design, develop and implement user interfaces to ensure ease of use and minimal knowledge by the functional work group that will be using the database. - Ability to gather requirements and conduct focus groups to determine the processes needed to assist and grow the business. Requirements - Eagerness to contribute in a team-oriented environment. - Excellent communication (written and oral) and interpersonal skills for both technical and nontechnical teams. - Passionate about learning new technologies. - Analytical approach to problem-solving; ability to use technology to solve business problems. - Ability to work in a fast-paced environment. Additional Preferred Experience - Power BI tenant and workspace management to support development, testing and deployment. - Experience with analytics and custom visualizations for Power BI using Python, R. - Advanced SQL including some query tuning. - Experience in the identification of data quality. - Experience deploying Power BI solutions to the Power BI Report Server (on-premises). - Experience deploying Power BI solutions using Power BI Embedded. - Deploying cloud-based solutions using Microsoft Azure data services including Azure Data Factory, Azure Data Lake, and Azure SQL DB. Additional Details - Work arrangement: Remote with equipment provided. - Work schedule: 5PM - 2AM Monday - Friday.

Role Description You must have advanced knowledge of Power BI and its data components including Power Query/M, DAX, and dimensional modeling, with knowledge and experience in basic report design. Having a working knowledge of conventional SQL Server (data warehouse design, SSIS and SSRS) and DirectQuery is helpful. You will also need to understand Power BI License models and be able to work with customers to help them achieve the most optimal licensing model for their business needs. You must have experience using Databricks platform to develop, implement, and optimize data pipelines and workflows. You must have strong communication skills that allow you to regularly deal with clients and their staff, as well as with specialists from related fields, including database developers and software engineers. Your outstanding analytical and problem-solving skills and good grasp of both the technical and business side of business intelligence, and your ability to always keep up to date with the latest updates for Power BI will make you a good candidate for this role. If you are an individual who is highly interested in using Power BI technologies with a focus on data, and you work well with customers, you may be who we are looking for. Responsibilities - Conduct customer discovery meetings to determine reporting requirements - Understand and work with customers on Power BI Licensing, and understand the limits/advantages of each licensing platform - Create well performing star schema data models for use with Power BI, including proper calculated columns and measures - Create Power BI solutions for customers including importing data from multiple sources, building reports and dashboards, and creating appropriate data elements using DAX and source queries - Guide customers on deploying Power BI solutions to the Power BI service (Gateways, DirectQuery, DataFlows, Data Updates) Qualifications - Bachelor’s degree in computer, engineering, data science or a related field; or equivalent work experience - 7+ years working with data and business intelligence solutions on the Microsoft tool stack for Business Intelligence (SSRS, Power BI, or PowerPivot (Excel) or PerformancePoint), or other vendor Business Intelligence tools (Business Objects, MicroStrategy, Qlik, SAP) - 3 – 4 years of experience managing a team - Working knowledge of TSQL, data modeling, reporting using Power BI or other Microsoft tools - Experience creating complete Power BI report solutions based on business questions with linked content, drilldowns, and nested parameters - Dynamic measure designs using advanced DAX techniques - Knowledge of data mashups and transformations using Power Query/M language - Utilize Databricks platform to develop, implement, and optimize data pipelines and workflows - Ability to report visual choices and visual interactions - Design, develop and implement user interfaces to ensure ease of use and minimal knowledge by the functional work group that will be using the database - Ability to gather requirements and conduct focus groups to determine the processes needed to assist and grow the business Professional Skills - Eagerness to contribute in a team-oriented environment - Excellent communication (written and oral) and interpersonal skills for both technical and nontechnical teams - Passionate about learning new technologies - Analytical approach to problem-solving; ability to use technology to solve business problems - Ability to work in a fast-paced environment Additional Preferred Experience - Power BI tenant and workspace management to support development, testing and deployment - Experience with analytics and custom visualizations for Power BI using Python, R - Advanced SQL including some query tuning - Experience in the identification of data quality - Experience deploying Power BI solutions to the Power BI Report Server (on-premises) - Experience deploying Power BI solutions using Power BI Embedded - Deploying cloud-based solutions using Microsoft Azure data services including Azure Data Factory, Azure Data Lake, and Azure SQL DB Additional Details - Work arrangement: Remote with equipment provided - Work schedule: 5PM - 2AM Monday - Friday