• Write and edit short- and long-form marketing copy across web, social, landing pages, video scripts, and lifecycle channels for multiple campaigns in a fast-paced environment • Develop campaign messaging frameworks, headlines, taglines, CTAs, and supporting copy in partnership with design and marketing • Support seasonal moments and tentpole campaigns (e.g., Black Friday, SaveCation, brand milestones) • Translate promotions, deals, and savings opportunities into clear, shopper-friendly storytelling • Optimize copy using performance data, A/B testing insights, and channel best practices • Balance brand voice with clarity, urgency, and relevance—without sacrificing trust • Partner closely with brand designers to concept and execute campaigns where copy and design are developed together • Help define, maintain, and evolve RetailMeNot’s brand voice, tone, and copy guidelines • Audit and refresh existing content to improve clarity, consistency, and effectiveness • Participate in brainstorming, creative reviews, and rapid iteration

• Write and edit short- and long-form marketing copy across web, social, landing pages, video scripts, and lifecycle channels for multiple campaigns in a fast-paced environment • Develop campaign messaging frameworks, headlines, taglines, CTAs, and supporting copy in partnership with design and marketing • Support seasonal moments and tentpole campaigns (e.g., Black Friday, SaveCation, brand milestones) • Translate promotions, deals, and savings opportunities into clear, shopper-friendly storytelling • Optimize copy using performance data, A/B testing insights, and channel best practices • Balance brand voice with clarity, urgency, and relevance—without sacrificing trust • Partner closely with brand designers to concept and execute campaigns where copy and design are developed together • Help define, maintain, and evolve RetailMeNot’s brand voice, tone, and copy guidelines • Audit and refresh existing content to improve clarity, consistency, and effectiveness • Participate in brainstorming, creative reviews, and rapid iteration

• Write and edit marketing emails, including but not limited to: • Our weekly product update email • Our free trial series • Our new Host onboarding series • Our bi-weekly community updates • Monthly promotions • Event announcements and reminders • QA emails after the ops team has built them • Evolve our evergreen email drips based on new information, product drops, positioning—you’ll know exactly where in the customer journey new information should go, and work to get things updated. • Work with our Email Ops team to report out on what’s working and what’s not in our email channel. • Follow our project processes to ensure smooth hand-offs and that deadlines are met. • Understand the Mighty Networks product, our upcoming releases, and overall positioning so that you can translate it into our email copy.

• Write persuasive and engaging email copy • Ensure high-quality and error-free content through meticulous quality control