• Create polished, sophisticated visual assets across all marketing channels, including presentations, digital content, collateral, and promotional materials • Develop bespoke marketing materials tailored to customer segments, prospects, and specific products • Design all visual assets required for events, ensuring every event presence reflects a sophisticated brand experience • Produce professional, engaging video content for marketing, sales, and product initiatives • Assist in creating video and graphic content that supports thought leadership initiatives • Assist in executing visual campaigns, ensuring alignment with marketing strategy and branding • Monitor competitor creative output, video quality, and industry design trends • Ensure all creative assets meet brand guidelines and maintain professional quality • Maintain a centralized library of graphics, videos, templates, and brand assets • Track engagement and performance of creative assets to improve effectiveness

• Translate the department’s creative strategy into actionable, high-quality production briefs. • You will define the narrative, hooks, mechanics, and psychological triggers for video ads and static creatives. • Enrich video briefs by creating gameplay ideation mockups, game mechanics wireframes, and AI vibe-coded mockups. • Partner with Art and Animation Leads to oversee the implementation of concepts. • You will provide the creative direction and "vision," while relying on the Leads to manage technical execution and artistic quality. • Work closely with Project Managers to align creative concepts with production capacity and timelines, ensuring a seamless workflow from ideation to delivery. • Analyze creative performance reports (provided by the UA team) to extract actionable insights. • You will use this data to refine future briefs, identifying what works, what doesn't, and how to optimize for KPIs like IPM and CTR. • Conduct ongoing competitor research and market analysis to identify new trends, mechanics, and visual styles that can be adapted into our creative roadmap. • Drive a continuous feedback loop. You will not just launch campaigns but actively manage the iteration process, creating variations of winning concepts to maximize longevity and scale.

• Build and execute a personal sales plan to meet annual revenue and growth objectives in your chosen specialty—either Health & Benefits or Property & Casualty. • Prospect strategically—leveraging centers of influence, referrals, and your own network—to identify new middle market opportunities. • Conduct risk or benefits reviews, uncovering exposures and recommending tailored solutions in your area of expertise. • Develop and deliver high-quality proposals that reflect Howden’s consultative approach and market strength. • Collaborate with account managers, claims advocates, and marketing specialists to ensure seamless service from proposal to renewal. • Stay closely connected with clients year-round, providing proactive advice and positioning yourself as their trusted advocate. • Partner with carriers to negotiate and place coverage tailored to complex and unique client needs in your specialty. • Contribute to building Howden’s presence in the middle market community through networking, events, and thought leadership. • Keep accurate and current records in CRM and reporting systems, leveraging data to prioritize and plan effectively. • Continuously grow your expertise by keeping up with emerging risks, market developments, and innovative insurance or benefits solutions.

• Планування та продюсування повного циклу контенту/курсів • Створення структур, ТЗ, брифів; декомпозиція контенту • Координація роботи райтерів, методологів, дизайнерів, монтажерів та інших спеціалістів • Контроль якості: логіка, структура, глибина, чіткість, TOV • Надання змістових, стилістичних і методологічних правок • Дослідження тем, аналіз конкурентів, ринку, форматів; пропозиція ідей та покращень • Пошук, відбір, onboarding та розвиток фриланс-бази під різні формати контенту • Ведення кількох проєктів паралельно та грамотна робота з пріоритетами • Побудова процесів, чеклістів, шаблонів у Notion/Jira • Інтеграція AI-рішень для оптимізації робочих процесів • Забезпечення прозорої комунікації та своєчасних апдейтів команді