Role Description Recruits, trains, develops, and manages a team of Mortgage Loan Officers. Spearheads initiatives to build and increase the First Commonwealth Mortgage Banking loan portfolio and Mortgage Banking pipeline by attracting retail mortgage customers through leads and sales generation activities. Drives toward results, utilizing proven abilities to successfully inform and educate consumers regarding mortgage loan solutions, resulting in written requests for credit. Has urgency toward individual and group goal achievement and thrives in a fast paced environment. Develops and deepens relationships with bank partners, the real estate community, as well as other centers of influence. Builds rapport with borrowers while evaluating their needs and beginning the loan application process. Works closely with Mortgage Market Manager and Mortgage Banking Executive, Loan Operations staff and facilitates successful underwriting and closing of loans. Essential Job Responsibilities - Recruits, trains, develops, and manages a team of Mortgage Loan Officers as assigned by Mortgage Market Manager or the Mortgage Banking Executive. - Spearheads initiatives to build and increase the First Commonwealth Mortgage Banking loan portfolio and Mortgage Banking pipeline by attracting retail mortgage customers through leads and sales generation activities. - Drives toward results, utilizing proven abilities to successfully inform and educate consumers regarding mortgage loan solutions, resulting in written requests for credit. - Has urgency toward individual and group goal achievement and thrives in a fast paced environment. - Develops and deepens relationships with bank partners, the real estate community, as well as other centers of influence. - Performs networking activities through community involvement and attending networking events. - Builds rapport with borrowers while evaluating their needs and beginning the loan application process. - Obtains required information and documentation from borrowers throughout the loan process. - Analyzes and evaluates applicants’ credit and finances in order to provide guidance and make recommendations. - Works closely with Mortgage Market Manager, Mortgage Banking Executive and Loan Operations staff and facilitates successful underwriting and closing of loans. - Participates in all required Mortgage Management meetings and facilitates team sales and pipeline meetings. - Maintains thorough knowledge of lending programs, policies, compliance, procedures, and applicable laws and regulations. - Actively cross-sells First Commonwealth Bank products and services per predetermined goal assignment and directs team in cross-selling goals by originator. Qualifications - Must register and maintain current registration with the National Mortgage Licensing System & Registry (NMLS). - A high school diploma or equivalent is required. An associate’s degree or advanced training is preferred. - A minimum of five (5) years of mortgage sales management experience and/or sales management experience is required. - Exceptional time management skills are critical in order to balance management and loan origination responsibilities. - Communication and organizational skills and the ability to motivate a team are essential. - Must have a valid driver’s license and the ability to travel regionally. - May be eligible for Telecommuting.

• Configurações Avançadas: Projetar automações complexas, integrações multicloud (Sales, Service, CDP, UCP) e uso de APIs via Marketing Cloud Connect; • Einstein e IA: Implementar Einstein Engagement Scoring, Recommendations e personalização preditiva em journeys; • Otimização e Troubleshooting: Realizar testes A/B/multivariados, diagnosticar issues em automações e escalar campanhas de alto volume; • Arquitetura de Dados: Modelar Data Extensions avançadas, SQL em Query Studio e estratégias de CDP para unificação de dados; • Análise Estratégica: Desenvolver relatórios customizados, dashboards e recomendações baseadas em analytics cross-channel; • Treinamento e Mentoria: Orientar analistas juniores/plenos, criar documentação e conduzir treinamentos em funcionalidades SFMC; • Inovação: Manter-se atualizado com releases Salesforce.

• Run 500+ customer conversations per day via text • Convert abandoned carts and stuck conversations into closed sales • Build the messaging playbook, and then optimize • A/B test openers, objection handling, and closing approaches • Own your conversion metrics • As we scale: train and lead the next agents we hire

• Work directly with customers determining equipment needs and soliciting sales. • Participate in industry trade shows. • Review market analyses to determine customer needs, price schedules, and discount rates. • Communicate market needs and trends to senior management. • Provide customer service to existing customer base. • Conduct sales forecasting activities and determine sales objectives. • Monitor and evaluate activities of the competition. • Deliver sales presentations to key clients in coordinator with sale representatives. • Consistently manage multiple priorities while meeting deadlines.