Role Description We are seeking a Digital Marketing and Web Manager who will utilize digital channels to support AMS’ mission of providing the leadership, standards, and resources to advance Montessori as a research-validated, enduring model for education. The Digital Marketing and Web Manager will serve as the strategic digital lead for all of AMS’ web presences—primarily amshq.org—ensuring they function as high-performing communication channels for awareness, engagement, and conversion. This role is designed for a forward-thinking digital marketer with strong expertise in web platform management, digital advertising, content management, and user experience. Key Responsibilities - Website Management - Oversee AMS’s WordPress website (amshq.org), ensuring accessibility, usability, and high conversions for key actions (e.g., memberships, event registrations). - Build webpages adhering to UX/UI best practices across a variety of platforms. - Alongside subject matter experts, use hierarchy to create engaging and compelling content webpages. - Manage associated AMS platforms including AMS Learning (Elevate platform), AMS Connect community platform (Higher Logic), AMS Jobs Board (JobBoardHQ), and Events (Cvent), evaluating functionality and driving updates or improvements as needed. - Work collaboratively with marketing colleagues to align web content and ad messaging with broader AMS goals and initiatives. - Provide guidance and guidelines to ensure content aligns with SEO, AEO, and GEO, usability, and conversion best practices. - Assess new and emerging creative mediums, approaches, tools, and best practices, including AI and others, to drive process improvement and optimize response rates to attract, retain, and engage members. - Actively look for website enhancements, perform keyword and competitor research, and identify opportunities for content development & refinement. - Establish, implement, and enforce website governance that includes publication workflows, content review and audit schedules, and definitions of roles, permissions, and responsibilities. - Digital Advertising & Analytics - Develop, launch, and optimize paid advertising campaigns across Google (both Google Ad Grants and retargeting), LinkedIn, and Meta. - Use GA4 and other tools to measure website and campaign performance, creating actionable reports to guide data-driven decision making. - Continuously track and optimize campaigns for performance, including A/B testing of creatives, landing pages, and ad placements. - Optimization & Strategy - Analyze digital performance metrics to identify areas for improvement, implement solutions, and report progress to leadership. - Lead efforts to improve website functionality, navigation, and user experience based on data insights and user feedback. - Coordinate with external partners to enhance AMS’s digital ecosystem ensuring cohesion and scalability. Qualifications - 5+ years of experience in digital marketing, with a strong focus on website management, analytics, and paid advertising. - Hands-on experience managing WordPress websites, including updates, optimizations, and collaboration with external web agencies. - Proficiency with digital advertising, including Google Ads, Meta Ads, and LinkedIn. Familiarity with HubSpot or a similar marketing automation platform. - Knowledge of SEO and AEO/GEO, including keyword optimization, technical SEO, and content alignment. - Proven ability to analyze data with relevant reporting and data visualization tools using insights to optimize campaigns, web performance, and user experience. - Strong organizational and project management skills, with the ability to manage multiple priorities in a fast-paced environment. - Demonstrates the ability to effectively communicate both technical and non-technical information between technology partners and internal staff. - Exceptional attention to detail and commitment to delivering high-quality results. - Excellent collaboration and communication skills to work effectively with remote teams. - Experience in nonprofit marketing. - Knowledge or interest in Montessori Education a plus. - Maintains a positive, flexible and collaborative approach in a team environment. Requirements - Must be eligible to work in the United States. - Employee must reside in one of the following states: Maine, Connecticut, Massachusetts, New Jersey, Pennsylvania, Maryland, Washington DC, Virginia, Georgia, Florida, Alabama, Tennessee, Ohio, Wisconsin, and Texas. Benefits - AMS has a strong benefit package including Medical, Dental, Vision, 403(b), Life Insurance, Long Term Disability and generous Paid Time Off, Sick Days, Holidays and other time off.

Role Description The Digital Engagement Associate I collaborates across SfN’s departments to help develop engaging email communications to attract and retain member audiences and contributes to implementation of SfN’s overall digital strategy. - 70%: Under the direction of the Digital Communications Manager, this role will serve as the primary staff member to prepare and schedule member email newsletters and other audience specific SfN emails, including the curation of content, email formatting, proofreading, and testing in HubSpot. - Collaborates with the Manager to develop email content and editorial calendars that enhance user engagement through email via HubSpot. - Contributes to the implementation of email communications strategies to increase website traffic or engagement with SfN’s other digital content. - Acts as the HubSpot data hygiene steward by supporting or conducting training on digital communications and best practices for SfN digital content contributors. - Compiles and maintains email analytics and reports, communicates key findings to internal stakeholders, and provides recommendations for email performance improvement. - Supports identifying needs and recommending new digital communications tools and software. - Acts as day-to-day contact for digital communication software vendors, like HubSpot. - 15%: Coordinates a selection of promotional campaigns for Digital Strategy with multi-channel needs, working closely with internal stakeholders. - Develops an understanding of SfN programs, departments, and functional areas and their impact on the organization. - Supports Digital Strategy preparation and needs for the SfN annual meeting. - 15%: Supports social media scheduling and data reporting using Vista Social, and other social media duties as assigned. Qualifications - Bachelor’s degree required; communications or relevant degree of study preferred. - 1-2 years of work experience. - Demonstrated knowledge of email best practices, digital strategy, and omnichannel campaigns. - Demonstrated experience in writing, editing, planning, and developing content for various platforms including digital newsletters and other emails. - Familiarity with email platforms, with preference given to HubSpot experience. - Experience working with data and reporting to internal stakeholders. - Must be able to work under tight deadlines while achieving a high standard of quality and accuracy. - Must be highly organized, detail-oriented, and proactive in solving problems. - Must be able to set priorities and work independently. - The ability to partner with other functions to create/implement solutions with supervisors' oversight. - Demonstrated effective business communication (written and verbal) and presentation skills. - The ability to work in a fast-paced, small team environment is essential and required, including handling many projects at once and being flexible in prioritizing assignments. Benefits - Comprehensive health plan through United Healthcare with a fully funded HRA up to $1,500, plus dental and vision coverage through MetLife. - Remote and hybrid work flexibility. - 40-52 days of annual paid time off based on tenure, including holidays, vacation, and sick leave. - 20 days of paid parental leave for new parents. - Retirement plans with employer contributions up to 8%. - Education assistance. - ASAE memberships. - Wellness and technology stipend. - Flexible Fridays. - Employee assistance plans. - Life and disability insurance. - Flexible spending accounts.

• Design and implement effective email marketing campaigns to drive patient follow-up appointments and enhance user engagement. • Use data-driven insights to optimize campaign performance and increase conversion rates. • Manage the integration and functionality of CRM platforms to ensure seamless automation and accurate data management. • Develop strategies for database segmentation to target communications effectively. • Monitor and report on the effectiveness of marketing campaigns and automation efforts. • Provide actionable insights to refine strategies continuously. • Coordinate with external vendors and internal teams to ensure the timely and efficient execution of marketing programs. • Periodic travel (about 20%) to engage with ASCs, attend industry events, and participate in field marketing initiatives.

Role Description Du willst keinen ruhigen Job. Du willst Funnels bauen, die skalieren und Conversion Rates aktiv bewegen. Du willst in einem D2C Unternehmen arbeiten, das Gas gibt dann bist du hier genau richtig. Du baust und skalierst die gesamte Funnel-Infrastruktur von Solakon. Von der Lead-Generierung über Education bis zur erfolgreichen Conversion und von dort in den Ecosystem-Upsell. Du arbeitest eng mit dem Performance-Team zusammen und bist die Person, die aus (Paid) Traffic ein funktionierendes, skalierbares Wachstumssystem macht. E-Mail, SMS und Automations sind deine Werkzeuge, aber deine eigentliche Kompetenz ist das dein Verständnis für E-Commerce dahinter. - Funnel Aufbau und Skalierung: - End to End Konzeption und Bau von Lead Funnels, die performen (z.B. Quiz, Rechner, VSL oder Webinare). - Begleitung des Leads vom ersten Opt In über die Education Phase bis zum Kauf. - Entwicklung von Nurturing Logiken in enger Abstimmung mit dem Performance Team. - Sicherstellung, dass Ads, Landingpages und CRM Sequenzen als skalierendes System zusammenspielen. - Identifizierung funktionierender Formate und Übertragung auf neue Produkte und Zielgruppen. - CRO Conversion Rate Optimization: - Optimierung jeder Stufe vom Opt In über Nurturing Flows bis zum Checkout. - Arbeiten mit klaren Hypothesen und sauberen AB Tests. - Lieferung strategischen Inputs für Landingpages und Ad Creatives basierend auf Funnel Insights. - Erfolgsmessung an Revenue per Lead und CAC Effizienz. - Lifecycle und Automations als Conversion Layer: - Umsetzung von Strategien in Klaviyo oder vergleichbaren Tools. - Arbeiten mit Behavioral Triggers und sauberer Segmentierung. - Begleitung von Produktlaunches mit klarer Funnel Logik für schnellen Cashflow und nachhaltige Retention. Qualifications - Funnel und Growth Fokus: Schwerpunkt auf Funnel Building, Growth Marketing oder D2C Performance in Kombination mit E-Mail Themen. - Hands on Erfahrung: Eigenständiger Aufbau von Funnels und nachweisbare Verbesserung der Conversion Rates. - Ecommerce DNA: Verständnis der Psychologie hinter Onlinekäufen und systematischer Aufbau von Vertrauen. - Umsetzungsgeschwindigkeit: Ergebnisorientiertes Arbeiten mit hoher Geschwindigkeit. - E-Mail Marketing: Begleitung oder Umsetzung von E-Mail Marketing, kein Klaviyo Experte notwendig. - Analytisch und strategisch: Schnelles Erkennen von Potenzialen in der Customer Journey. Benefits - Volle Funnel-Ownership: Aufbau von Neuem, keine Verwaltung von Bestehendem. - Direkte Linie zum Head of Marketing, schnelle Entscheidungen, echter Impact. - Ein Team mit Champions-League-Mentalität und flachen Hierarchien. - Attraktives Gehalt. - Regelmäßige Teamevents (z.B. Highland Games, Escape-Room oder Paintball). - Ehrliche und transparente Kommunikation mit offener Feedbackkultur. - Ausstattung mit neuester Apple-Technik. - Remote-Position, zunächst auf zwei Jahre befristet. Company Description Solakon schafft die Möglichkeit für jede/n, die eigenen Stromkosten, den Stromverbrauch und die Stromquelle selbst zu bestimmen und in die Hand zu nehmen. Und all das mit “Balkonkraftwerken” für den privaten Haushalt - und da das Geschäft boomt, sind wir auf der Suche nach motivierten und erfahrenen neuen Teammitgliedern.