• Design and deploy a lead scoring model using high-intent product, behavioral, and firmographic signals — working from data in Redshift, Salesforce, Gong, and Clay. • Build and maintain lead routing and distribution logic across inbound and outbound channels using LeanData and Salesforce, including guardrails, alerting, and monitoring. • Automate recurring analytical workflows — distribution checks, connect rate diagnostics, closed-loss tagging, resting period analysis — so they run without manual intervention. • Use AI tools (Claude, Gong transcript analysis, NLP pipelines) to extract signal from sales interactions at scale and surface actionable insights to Sales leadership. • Partner with Sales, Marketing, and RevOps to define ICP, improve lead quality, and translate analytical output into operational and strategic decisions. • Build and maintain the knowledge infrastructure (routing logic documentation, signal dictionaries, model documentation) so the team's work is institutional, not individual.

• Build clear product messaging that shows how Vendelux drives pipeline, efficiency, and ROI for sales leaders, marketers and event teams. • Create content that accelerates onboarding and adoption, including guides, one-pagers, webinars, and customer friendly explanations of new features. • Partner with Customer Success to develop playbooks, campaigns, and materials that expand usage and support upsell and cross sell. • Support Sales and SDRs with decks, talk tracks, competitive insights, and customer stories that strengthen positioning and improve win rates. • Join & review customer calls to understand pain points, refine messaging, and identify opportunities to improve adoption. • Lead product launch communications, planning internal enablement and external announcements that help customers understand and use new capabilities. • Author ongoing thought leadership and product content that is posted to LinkedIn & blog • Competitive analysis - keep on top of the event tech landscape

• You'll engage directly with lighthouse customers to validate use cases, pressure-test messaging, and uncover the value propositions that move deals forward — then bring those insights back to sharpen how EDB Postgres AI is positioned and sold. • You'll build the playbook context and field-facing assets that make core PMM messaging real and usable for the sales field — including use case narratives, competitive context, and customer-facing proof points. • You'll identify repeatable patterns from signature customer wins and work with PMM and Enablement to turn them into scalable motions the whole field can run. • You'll show up to strategic customer meetings where product depth and business context matter, serving as the link between what the product does and what the customer is trying to solve. • You'll feed a continuous stream of market intelligence — what's resonating, what's breaking down, what customers are asking for — back into the team to keep what gets built relevant and competitive.

• Drive strategic and operational initiatives impacting our customer base and customer-facing teams • Develop and lead impactful, measurable strategies that drive revenue growth and meaningful interactions with customers • Lead workstreams with cross-functional teams as necessary to ensure we are bringing the best thinking to key initiatives • Manage special projects across functions and departments