• Manage marketing campaigns, create comprehensive media plans and support experiential activations • Partner with Global Brand team to ensure alignment on brand messaging and positioning • Develop media briefs and plans as well as define campaign objectives alongside the Media team and external agencies • Keep cross-functional teams informed and engaged on marketing plans to drive business growth • Partner with internal insights team to understand user segments experience • Work with Creative Studio team to create content for marketing campaigns

Role Description As a Senior Associate Brand Manager for Ready-To-Drink (RTD), you will drive day-to-day brand execution while contributing to broader strategic direction. In this role you will blend analytics, creativity, and commercial thinking — turning consumer insights and market data into plans that build brand equity and deliver volume and share growth. You will partner cross-functionally with sales, finance, supply chain, and agency teams to execute across media, innovation, and in-store activation. Ideal for a resourceful, analytically sharp marketer ready to own real business outcomes. - Support annual brand planning, including forecasting, P&L oversight, and marketing investment decisions - Analyze category, competitive landscape, and consumer trends to identify growth and whitespace opportunities - Monitor business performance and recommend actions to address gaps and achieve targets - Lead cross-functional execution of new product development from concept through commercialization, including stage-gate processes and post-launch tracking - Drive marketing execution through creative briefs, asset development, and sales support materials (presentations, sell-in tools, and promotional planning) Qualifications - Required: Bachelor's degree in business, marketing, or communications - 2+ years of relevant experience - Ability to manage multiple projects at one time in a fast-paced environment - Implementation or project management experience - Preferred: MBA in business, marketing, or communications - Experience in alcohol beverage or CPG industry supporting new business development - Experience managing an advertising agency - Experience with analytics and/or syndicated data (Nielsen, IRI, Circana) Benefits - Comprehensive compensation and benefits package that includes medical, dental, vision, 401K, paid time off, and more - Annual salary range for this role is $103,000 - $155,000 - Final compensation will be based on relevant experience, qualifications, geographic location, and internal pay equity considerations Company Description Build your career at Sazerac! With almost 400 years of rich history, Sazerac Company has thrived as an independent, American family-owned company with operations in the United States and around the world. Since the 2000s, Sazerac has averaged double digit growth every year! Sazerac Company produces and markets the most award-winning bourbons and whiskeys in the world, including Buffalo Trace, Pappy Van Winkle, Eagle Rare, Blanton’s, and Sazerac Rye. Additionally, Sazerac owns many popular brands across a range of spirits, including Fireball, Southern Comfort, Seagram’s V.O., Myers’s, Goldschläger, Parrot Bay, 99 Brand, and Platinum Vodka. We’re proud of our award-winning culture and distilleries. Our Louisville office has been named one of the “Best Places to Work in Kentucky” four times, and our Buffalo Trace Distillery has earned the title of “world’s most award-winning distillery” through the dedication of our craftsmen for well over 200 years. Whether you’re a recent graduate or an experienced professional, Sazerac provides extraordinary opportunities for growth with competitive salaries and benefits in an exciting, entrepreneurial industry.

Role Description We are looking for a Brand Marketing Manager who will own and build EXUS’s brand presence, awareness, and credibility across priority markets, ensuring EXUS is visible, trusted, and recognizable before any sales engagement. - Own EXUS brand positioning and narrative across all channels - Lead brand awareness initiatives and campaigns - Create and manage LinkedIn content strategy (company + leadership) - Develop thought leadership content: - Articles, interviews, PR pieces - Videos, podcasts, and industry commentary - Manage PR activities and external publications - Position EXUS experts as industry thought leaders - Drive employer branding initiatives: - Cultural storytelling - Talent attraction content - Work closely with the Head of Marketing on campaigns and approvals Qualifications - Bachelor’s degree in Marketing, Business, or Management, or any other related field (A Master’s degree would be considered a plus) - At least 5 years of relevant Brand Marketing experience - At least 3 years of experience in B2B Marketing, preferably in enterprise software or SaaS - Proven experience owning brand positioning, messaging, and value propositions - Strong content and storytelling skills - Hands-on experience managing and analyzing paid campaigns on LinkedIn Ads and Google Ads - Strong project management skills, with the ability to plan, coordinate, and deliver multiple initiatives in parallel - Experience with LinkedIn and executive-level positioning - Experience working with senior stakeholders and subject-matter experts - Strategic thinking with hands-on execution ability - Employer branding experience is a plus - Ability to balance creativity with strategic brand objectives Requirements - Increased brand visibility and engagement in target markets - Improved recognition during outbound sales outreach - Strong, consistent brand presence across channels This Role Is Not Suitable If: - You need step-by-step direction - You’ve only worked on consumer or purely performance marketing - You’ve never owned a brand narrative end-to-end - You’re uncomfortable working with senior stakeholders Benefits - Fully remote work setup - Competitive salary - Inclusive work environment & Well-being Program - A clear induction program & a mentoring buddy to help you - Private health insurance - Unlimited time off

Lead and manage influencer and celebrity talent programs, develop creative campaigns leveraging star power, negotiate talent contracts, and establish measurement frameworks to track partnership impact on brand sentiment and user acquisition.