• Build relationships with important internal and customer stakeholders, including c-suite decision-makers • Create a long-term account strategy aligned with customer goals • Collaborate with internal teams to meet customer needs and contribute to comprehensive account planning • Act as a trusted advisor by understanding client businesses and aligning technical solutions with their strategic goals

• Own the full sales cycle for Goody’s Teams (SaaS) product across Mid-Market and Enterprise accounts, proactively generating pipeline through outbound efforts while also managing inbound qualification through close • Lead thoughtful, discovery-driven sales conversations and deliver tailored demos that clearly connect Goody’s Teams product to each prospect’s business needs • Convert inbound leads, quickly identifying high-potential opportunities and driving them efficiently to close • Partner closely with Customer Success and other cross-functional teams to ensure a seamless transition from sale to onboarding, including alignment on implementation needs (e.g. HRIS/CRM integration, program setup) • Maintain accurate pipeline management and forecasting in Salesforce; consistently track deal progress, activity, and next steps • Identify and surface trends in buyer feedback, objections, and product gaps to inform Product, Marketing, and overall GTM strategy • Contribute to building Goody’s SaaS sales motion by testing new approaches, share learnings, and help develop repeatable processes as we scale • Represent Goody with a high level of professionalism, curiosity, and customer empathy in every interaction

• Develop and execute territory or coverage planning to generate pipeline opportunities to hit quota • Regularly review and optimize the plan based on sales performance and market dynamics. • Deliver monthly bottoms up forecasting and maintain quarterly updates to plan • Be the primary point of contact for customers as they move through the buying journey: prospect, discovery, demo, quote, pilot, negotiation, and close. • Disciplined execution of prospecting and sales processes, including entering information and data in Salesforce, so that pipeline generation goals are met, forecast accuracy is high, and quota is regularly attained. • Manage the customer relationship for the first year to create / close cross-sell opportunities. • Understands and executes MEDDICC sales methodology and process, and continually seeks to develop expertise in these areas. • Proactively provides constructive customer feedback to the Product team on the market needs and trends • Stays up to date on the latest and greatest with the TextUs application • Tailors demos to the most important needs of the prospect • Leverages deal strategy options and fall back positions while maintaining margin targets • Effectively builds and maintains relationships with prospects and customers through active listening and understanding customer needs, proposing solutions to customer challenges, demonstrating capabilities and value of those solutions, and effectively handling objections. • Maintains knowledge of the texting industry and trends. • Generate opportunities by managing inbound leads and conducting targeted outbound prospecting campaigns, especially in cross-selling within existing parent accounts. • Strong social selling skills with LinkedIn. • Collaborate with marketing to ensure alignment on lead nurturing strategies and campaigns.

• Own the full sales cycle in Germany, from self-generated pipeline to closed deals • Deliver sales targets by focusing on new customer acquisition • Create and develop new opportunities through cold outreach, networking, events, and in-person meetings • Build relationships with decision-makers across financial institutions, advisory firms, and other strategic German accounts • Consistently share insights and provide updates to customers • Take part in arranging M&A Community events, enhancing Ideals visibility • Provide relevant customer feedback to the product development and management teams • Collaborate with Customer Success and Inside Sales to grow customer satisfaction and the company’s revenue