• Managing processes of standard influencer marketing campaigns under the IRM & Research Department scope, including creator list finalization, contract negotiation, content scheduling, and delivery tracking. • Proactively negotiating deals and securing terms with mid-tier creators and talent representatives to achieve favorable terms and budget optimization. • Serving as the primary internal contact for Account Managers regarding the day-to-day execution status of assigned campaigns. • Conducting quality checks and providing direct feedback on outreach lists and initial research prepared by Working Students. • Independently troubleshooting operational issues and campaign delays (e.g., content revisions, communication breakdowns) before escalating to the Team Lead. • Maintaining detailed, real-time records of all campaign progress, assets, and budget usage in the internal management system.

• Execute sales and business development strategies to meet revenue and pipeline targets • Build strong market understanding to identify target customer segments, partnership opportunities, and growth levers • Drive pipeline growth through outbound prospecting, networking, partnerships, and inbound lead conversion • Source, pitch, and support onboarding of channel partners (brokers, insurers, TPAs, and other distributors) • Drive partnership sales enablement by equipping partners with the right materials, training, and ongoing support to generate qualified leads • Collaborate with partners on go-to-market initiatives and joint value propositions • Support the development of scalable sales and partnerships processes, including playbooks, collateral, and workflows • Track leads, opportunities, and performance using CRM tools (e.g., HubSpot), ensuring accurate reporting and visibility • Work closely with Marketing to align on targeting, messaging, and lead generation efforts • Partner with internal teams (Product, Clinical, Marketing) to refine offerings and improve customer and partner outcomes • Contribute to continuous improvement of sales and partnerships processes using data and performance insights

• Develop new and existing accounts within the US Department of Defense (DOD)/War (DOW) • Complete and maintain a territory sales plan which outlines a road map to success • Responsible for meeting or exceeding your monthly and annual quota. by proactively prospecting for All Product Lines and opportunities with new and existing customers • Responsible for sales forecasting, lead generation, prospecting, and account management through the close cycle • Maintain accurate Whitespace data on customer and focus prospect accounts • Partner closely with Vice President, SE’s, PAM’s and wider POD to deliver strategic goals • Algin with Channel team and Channel Partners to deliver value to our customers and BeyondTrust wherever possible • Align with SDR team to proactively cover your total addressable market (focus and non-focus territory accounts) • Attend corporate trade shows and events • Maintain sales pipeline activity in Salesforce • Schedule and conduct product demonstrations and detailed presentations to prospects, customers and partners • Lead RFP responses for your accounts

• Own a portfolio of publisher accounts and be accountable for revenue retention, growth, and supply health • Develop a deep understanding of each partner’s monetization goals, traffic mix, audience behavior, and optimization levers • Monitor inventory performance and implement ongoing optimization to improve eCPM, fill rate, EPC, conversion rate, and user quality • Identify and execute expansion opportunities including additional placements, new formats, GEO expansion, product adoption, and technical integrations • Track pacing and performance trends across your accounts to ensure consistency and scalability • Serve as the primary point of contact for publisher stakeholders • Lead regular performance syncs and strategic planning sessions • Translate complex performance data into clear, actionable recommendations • Proactively manage risks such as declining engagement, policy issues, fraud signals, or shifting partner priorities • Advocate for publisher needs internally while balancing AdGem business goals • Partner closely with Sales, Solutions, Product, and Finance teams to support partner success • Coordinate post onboarding and post integration support for new publisher launches • Provide structured feedback from partners to inform future product and platform improvements • Work with Finance on commercial terms alignment, billing questions, and growth-ready contract structures • Build strong knowledge of rewarded advertising, offerwalls, loyalty monetization, and mobile app growth.