• Own and maintain the weekly P&L, ensuring all income and expenses are accurately recorded and up to date. • Perform weekly reconciliation inside Xero, matching transactions and resolving discrepancies before they compound. • Prepare and send client invoices on time, following up firmly and professionally until payment is received. • Prepare and send candidate invoices, coordinating with the Talent Acquisition team to ensure billing accuracy. • Manage payment follow-ups across all outstanding invoices — nothing falls through the cracks. • Monitor and manage financial inboxes, triaging emails and responding or escalating with urgency and precision. • Track all incoming and outgoing payments, flagging anomalies immediately to leadership. • Maintain clean, organised records inside Xero and any supporting tools (Airtable / ClickUp / Notion). • Coordinate with the Customer Success and Talent Acquisition teams to align billing with active placements and contracts. • Produce weekly financial snapshots and summary reports for internal review. • Flag cash flow risks, overdue accounts, and irregularities proactively — don't wait to be asked.

• Own the product marketing roadmap, identifying opportunities for innovation, renovation, and expansion within oral care categories. • Translate consumer insights, behavioral data, and market trends into actionable product opportunities. • Develop product briefs, business cases, and financial models to support new launches and portfolio decisions. • Partner with R&D to guide concept validation, including voice-of-customer research, testing, and iteration. • Ensure all innovation aligns with Larineco’s brand positioning, subscription model, and long-term growth strategy. • Define clear, differentiated product positioning, claims, and value propositions. • Own the development of messaging frameworks, naming, and storytelling across the product portfolio. • Create and maintain a centralized library of product assets (copy sheets, FAQs, claims, sales materials). • Ensure consistency and adaptability of product narratives across all channels (site, email, paid, social, PR). • Partner with Brand and Creative teams to bring product stories to life in a compelling, customer-centric way. • Lead end-to-end GTM strategy and execution for new product launches, category expansions, and seasonal campaigns. • Develop integrated, cross-channel launch plans spanning eCommerce, lifecycle, paid media, organic, influencer, and PR. • Build seasonal GTM toolkits, including: Product briefs, Line narratives, Trend POVs, Hero product strategies, Channel-specific messaging. • Own and manage the GTM calendar, ensuring alignment across Marketing, Creative, and Commercial teams. • Monitor launch performance and optimize based on data and insights. • Lead customer research initiatives to uncover needs, motivations, and barriers. • Conduct ongoing competitive analysis and category tracking. • Synthesize qualitative and quantitative data into clear, actionable insights. • Act as the voice of the customer across product, marketing, and leadership teams. • Partner with Content and Creative teams to develop educational and conversion-driven content for: Landing pages, Product detail pages, Email and lifecycle campaigns, Blog and SEO content. • Ensure all content is aligned with product messaging and brand voice. • Help translate complex oral care science into clear, engaging, and accessible narratives. • Develop strategies to increase customer engagement, loyalty, and advocacy. • Collaborate with Customer Experience teams to gather feedback and improve products. • Support influencer, community, and ambassador programs to amplify product storytelling. • Define and track KPIs across product launches and product lifecycle performance. • Build regular reporting on: Product performance, Campaign effectiveness, ROI and revenue impact. • Use insights to continuously refine product strategy, messaging, and GTM execution. • Analyze product-level performance, identifying opportunities to optimize pricing, bundling, merchandising, and lifecycle strategies. • Partner with eCommerce and Growth teams to improve: Conversion rates, Average order value (AOV), Subscription retention and LTV. • Support merchandising strategy across digital storefronts and subscription flows. • Act as the central connector across Product, R&D, Brand, Growth, and Operations. • Lead cross-functional initiatives to ensure seamless execution and alignment. • Present product strategies, insights, and performance updates to leadership. • Build strong relationships with internal teams and external partners.

• The main purpose of the Account Manager is to manage their assigned clients and their stores by planning, briefing, monitoring, and executing marketing campaigns aimed at driving conversions and sales. • This includes managing, overseeing, and taking charge of the client-agency relationship for all the clients that have been assigned to you. • It also includes developing and executing marketing strategies, handling client communications, writing client reports, and communicating the client’s marketing needs to other team members. • You will be responsible for supplying the information your team needs to ensure that all marketing campaigns are written, designed, and executed as well as possible. • Your goal as an Account Manager is to assist your clients in meeting their revenue goals using the products and services of our company. • The Account Manager will report directly to the Head of Account Managers, the Account Managers’ Leads, and the Service Director while working collaboratively with other departments. • Mission statement: The primary mission of our Account Manager is to be in charge of maintaining a good relationship with your assigned clients while ensuring that our products and services are bringing results for our clients. • This will include coming up with innovative ideas for clients’ marketing campaigns, monitoring the performance of such marketing campaigns, and keeping an open channel of productive and fruitful communication with our clients. • You will also be responsible for leading teams consisting of professional Copywriters, Designers, and Account Managers’ Associates to ensure that your assigned clients’ marketing campaigns are executed smoothly. This involves activities such as outlining the client's campaign calendar, briefing new campaigns, delegating creative work, and ultimately overseeing the timely delivery of marketing campaigns. • General Responsibilities: - Effectively managing, overseeing, and ensuring that the marketing campaigns of your assigned clients are executed and performing well - Building and maintaining a strong relationship with your assigned clients to ensure peak productivity, open communication, and establishing trust between our clients and Hustler Marketing - Being in charge of the planning, development, and execution of marketing strategies (consisting of email campaigns, SMS campaigns, pop-ups, and flows) for your assigned clients (meaning that you’ll be managing about 40 unique marketing campaigns per month) - Ensuring that the needs and expectations of your assigned clients are managed and met - Working to improve the results from email marketing for your assigned clients - Collaborating with team members to respond to client requests promptly - Working alongside a team of experienced marketing professionals productively and harmoniously to ensure that the highest quality marketing campaigns are delivered to our clients - Continuously staying in contact with your assigned clients, including leading and attending regular meetings with your clients - Collecting and analyzing data to understand the consumers’ demographics and trends to forward the clients' marketing agenda and drive better results, setting new goals weekly - Regularly reporting on the performance of the email marketing campaigns for your assigned clients, including reporting on aspects like revenue from email marketing, best-performing campaigns, results from A/B testing, and the measures taken to improve and optimize client revenue - Working with the Service Department to maintain high work standards and ensuring that the set targets for your assigned clients are met in terms of Key Performance Indicators (KPIs) - Keeping a tight grip on client churn (especially for your assigned clients), and implementing strategies to prevent clients from leaving the company, with the assistance of the Service Director - Troubleshooting and assisting with any issues related to clients’ satisfaction and the performance of marketing campaigns as developed and executed by our team - Being able to effectively and productively work with any type of client with minimal supervision - Working on various tasks as part of the team of Account Managers - Participating in the Account Managers’ group calls - Participating in the training and skill-building sessions for Account Managers within the Service Department to improve their skills, performance, and overall expertise - Acting as a liaison between clients and cross-functional teams to ensure the successful implementation of new services and products offered by Hustler Marketing - Continuously working to identify new opportunities to expand services offered to clients through regular communication and relationship building - Using data analysis techniques to create targeted campaigns for upselling our services to our client segments, and to present these service offers to clients in a compelling manner - Continuously working to discover industry-wide best practices and standards and present your findings to the Account Managers’ Lead, the Head of Account Managers, and the Service Director - Being available to assist with all internal service-related needs from other departments - Directly reporting to the Account Managers’ Leads, the Head of Account Managers, and the Service Director (in that structural order) - Full-time commitment while meeting our general availability for office hours - An average of 140 tracked hours per month consistently - Fixed-rate monthly salary paid in USD - Receive contractor status after signing our non-disclosure agreement - Exclusivity agreement (nullifying the possibility to work in a position of a similar nature while working for Hustler Marketing) - Committing to a 30-day notice period after the first two months (with the first two months being the trial-and-adaptation period paid at full rate) - Regular performance reviews every 9-12 months, with the first one being after 3-6 months

• Create original designs based on specific niches (B2B, Minimalist, Corporate, Local Pride). • Deliver print-ready files (Vector, high-res PNG, color separations). • Create high-quality mockups that stand out on a white background (Google Shopping optimized). • Adapt designs for various garment colors and printing methods (DTG, Screen printing).