Our mission: to build the world’s best quantum computers to solve the world’s most complex problems.
GTM Program Management Director
Location
Maryland + 1 moreAll locations: Maryland | Washington
Posted
45 days ago
Salary
$169.9K - $221.5K / year
Seniority
Lead
Job Description
GTM Program Management Director
IonQ
• Establish a world-class integrated marketing and launch engine that scales with the company’s growth. • Ensure that every major product innovation lands in the market with a clear narrative, coordinated activation, and measurable revenue impact. • Align marketing, sales, and product teams around a shared campaign and launch rhythm that drives sustained market momentum. • Own the company’s integrated campaign and launch operating model, ensuring product releases, platform milestones, and strategic narratives translate into coordinated marketing and sales activation. • Establish the processes, governance, and planning frameworks that align product marketing, demand generation, field marketing, ABM, PR, and sales enablement around shared GTM priorities. • Operationalize and scale the canonical quantum platform narrative defined by product marketing, ensuring consistent execution across campaigns, launches, and field programs. • Align executive leadership, product, and go-to-market teams around a unified platform strategy, ensuring consistent framing, language, and claims across customer, partner, analyst, and investor engagements. • Drive end-to-end execution of major product and platform launches, coordinating messaging, campaign activation, field engagement, partner programs, and sales readiness. • Ensure launches reinforce the company’s broader platform narrative and strategic market positioning. • Define and operate the global campaign calendar, ensuring alignment across launches, solution campaigns, industry initiatives, and field programs. • Develop campaign frameworks that scale across regions, industries, and product lines while maintaining narrative consistency. • Partner with sales, ABM, and field marketing to run strategic account programs and account sprints that drive engagement with priority enterprise and government customers. • Translate marketing campaigns into practical sales plays and GTM motions aligned to the enterprise buying cycle. • Act as the operational backbone across marketing disciplines, ensuring coordinated execution across product marketing, demand generation, digital marketing, field marketing, PR and analyst relations, content marketing, and marketing operations. • Partner with sales enablement and product marketing to ensure the field is equipped with the tools, playbooks, and messaging needed to successfully sell new capabilities. • Align campaign activation with sales priorities and regional market opportunities. • Build a scalable launch management framework, including launch tiering, readiness checkpoints, campaign playbooks, and cross-team planning processes. • Implement metrics and dashboards to track campaign and launch performance across pipeline creation, engagement, and revenue influence. • Partner with marketing operations and RevOps to track the pipeline and revenue impact of campaigns and launches.
Job Requirements
- 15+ years of experience in enterprise B2B marketing, preferably in high-growth technology sectors such as AI, cloud infrastructure, data platforms, or emerging technologies.
- Proven experience leading GTM program management, integrated campaign orchestration, or cross-functional launch execution in complex enterprise sales environments.
- Track record of successfully managing large-scale product launches and integrated marketing campaigns involving multiple teams and channels.
- Strong understanding of account-based marketing, field marketing, and enterprise demand generation.
- Demonstrated ability to align diverse stakeholders across product, marketing, and sales organizations.
- Exceptional program management and organizational leadership skills.
- Strong understanding of enterprise buying journeys, pipeline creation, and revenue attribution.
- Ability to translate high-level company strategy into structured, repeatable campaign execution.
- Excellent communication skills with the ability to influence senior leadership and cross-functional teams.
- Comfortable operating in a fast-moving environment where strategy and execution evolve rapidly.
- Strategic thinker who remains hands-on in high-growth, high-complexity environments.
- Highly organized, self-directed, and capable of balancing long-term strategy with near-term execution demands.
Benefits
- health insurance
- 401(k) matching
- unlimited PTO and paid holidays
- parental/adoption leave
- legal insurance
- home technology stipend
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