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CRM Manager
Location
United States
Posted
41 days ago
Salary
0
Seniority
Senior
Job Description
CRM Manager
Growe Talents
• Design and optimize CRM strategies focused on retention, LTV, and user engagement; • Develop and maintain advanced segmentation frameworks and lifecycle logic; • Own gamification mechanics (e.g. missions, tournaments, wheels, challenges) from idea to implementation; • Configure and optimize loyalty programs and bonus systems aligned with business goals; • Analyze user behavior and CRM performance, providing actionable insights and hypotheses; • Contribute to promo planning with a focus on gamified and retention-driven mechanics.
Job Requirements
- 3–5+ years of CRM experience in the iGaming industry or a similar B2C environment;
- Strong hands-on experience in segmentation, user retention, and lifecycle management;
- Proven experience working with gamification tools and bonus/loyalty systems;
- Data-driven mindset with strong analytical skills;
- Ability to independently own initiatives and drive them end-to-end.
Benefits
- Health & Wellness Focus
- Global Medical Coverage
- Growth Opportunities
- Benefits Programs (compensation for the gym/stomatology/psychological service & etc.)
- Performance-Driven Rewards
- Dynamic Work Environment
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