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Airbnb logo
Airbnb

Airbnb is a community based on connection and belonging.

Senior Consumer Insights Lead – Marketing, Strategic Intelligence

MarketingMarketingFull TimeRemoteSeniorTeam 5,001-10,000Since 2007H1B SponsorCompany SiteLinkedIn

Location

United States

Posted

82 days ago

Salary

$212K - $262K / year

Seniority

Senior

Bachelor Degree12 yrs expEnglish

Job Description

Senior Consumer Insights Lead – Marketing, Strategic Intelligence

Airbnb

• Partner with Marketing leadership as the go-to expert on the voice of the consumer • Own and evolve Airbnb's brand health tracking program • Coach and support the direct report who owns Airbnb's media measurement program • Lead and direct the Trends & Competitive Intelligence team • Design and execute qualitative and quantitative research projects • Prepare and present research findings in concise formats for senior stakeholders • Collaborate with the broader Research Team to synthesize across workstreams

Job Requirements

  • 12+ years of consumer insights experience
  • Deep expertise in brand health tracking
  • Strong command of audience research and segmentation
  • Familiarity with media measurement approaches
  • Experience in trends and competitive intelligence
  • Expertise in qualitative and quantitative research methodologies
  • Exceptional storytelling and communication skills
  • Demonstrated experience managing and developing individuals
  • A degree in research, marketing, or social sciences

Benefits

  • Bonuses
  • Equity
  • Employee Travel Credits

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