Role Description We're growing our Product Marketing team and hiring multiple Heads to own product marketing for AI Website Builder, VPS, and AI Automation Products. As the Head of Product Marketing for a specific product, you will lead the product marketing strategy and the execution of key initiatives. The mission: scale your product by identifying new growth opportunities and unlocking global growth through diverse acquisition channels. - Act as a CMO of your product. Own performance against the plan for your product: new billings, new users and other acquisition metrics, ROAS. - Develop and own the go-to-market strategy including positioning, messaging, and growth targets. - Monitor and translate emerging trends and test them to scale growth using real-time performance metrics. - Scope and prioritize marketing activities based on business needs, impact, and industry trends. - Partner with Product, Performance, and Organic teams: aligning roadmaps, co-owning launches, and accelerating adoption in priority markets. - Lead from the front with a hands-on, "can-do" attitude - setting the pace for the team and owning the outcome. Qualifications - 4+ years of experience in product marketing and digital marketing. - Proven track record of driving business growth through product and performance marketing. - Experience leading GTM strategy and execution. - Strong skills in product positioning and messaging. - Strong grasp of performance marketing metrics and how to move them. - Experience working in a fast-paced environment with cross-functional teams. - Experience in leading a team of highly skilled professionals. - High attention to detail, including precise and effective written and verbal communication. - Entrepreneurial mindset and can-do attitude. Benefits - 🚀 360 Growth: Limitless learning opportunities including access to platforms like Reforge and Coach Hub, global conferences, physical and digital libraries, feedback culture, and mentoring through TesoXchange. - 🎯 Freedom & responsibility: Work on your terms from modern offices or anywhere in the world with flexibility in managing your schedule. - 💪 Wellness simplified: Health insurance from Day 1, gym memberships, recharge leave, Headspace subscriptions, and regular health checks. - 🎉 Work hard – play hard: Celebrate achievements with company events, access to the Žalgiris Arena VIP Lounge, and milestone gifts for weddings, new parenthood, and graduations. Compensation Gross salary from 6,600 EUR/month. Salary is offered based on work experience, competence, and compliance with other job requirements. We’re always looking for experienced talent to raise the bar. If you’re excited about the role but the listed salary range doesn’t align with your expectations, we still encourage you to apply - we’re open to adjusting compensation based on the impact and value you bring.

Role Description We're growing our Product Marketing team and hiring multiple PMMs to own key product areas - including: - AI Website Builder - Virtual Private Server & AI Automation Products As the Product Marketing Manager, you will lead the product marketing strategy and the execution of key initiatives. The mission: scale your product by identifying new growth opportunities and unlocking global growth through diverse acquisition channels. You will lead cross-functional initiatives with product, growth, and organic teams to orchestrate product marketing campaigns that deliver measurable growth. This role requires a balance of high-level strategy and hands-on execution in a fast-moving environment. Your day-to-day - Develop and execute go-to-market and adoption strategies, ensuring strong positioning and growth. - Monitor performance, identify key trends, and adjust strategies through data-driven insights and regular reporting. - Identify emerging technical trends and use cases to pivot strategies based on real-time data and market shifts. - Identify new acquisition channels and test them to scale growth using real-time performance metrics. - Lead cross-functional initiatives with product, growth, and organic teams to align on initiatives and accelerate adoption in selected markets, testing and optimizing strategies accordingly. - Define the scope of marketing initiatives, including timelines, progress updates, deliverables, and expected impact. - Act proactively with a hands-on, "can-do" attitude to drive adoption and achieve growth targets. Qualifications - 3+ years of experience in product marketing and digital performance marketing. - Experience working in a fast-paced environment with cross-functional teams. - Ability to understand technical aspects as needed. - Entrepreneurial mindset and can-do attitude. - Strong organizational and time management skills with the ability to set priorities, multitask, and meet deadlines. - Proven ability to manage multiple competing priorities simultaneously. - High attention to detail, including precise and effective written and verbal communication. Benefits - 🚀 360 Growth: We provide limitless learning opportunities: access to platforms like Reforge and CoachHub, global conferences, feedback culture, digital libraries, and industry-leading subscriptions. Advance your career with internal mobility, and grow with a team eager to share knowledge and support your success. - 🎯 Freedom & responsibility: Work on your terms, whether from the comfort of home or anywhere in the world. With a home office budget, you can elevate your workspace. Enjoy the flexibility to manage your schedule while bringing your ideas to life in a fast-paced, dynamic environment. - 💪 Wellness simplified: Your health comes first with company-provided sick days, 20 paid suspension days, Headspace subscriptions, and recharge leave. Participate in wellbeing-dedicated events and simply enjoy the balance of a lifestyle that prioritizes wellness. - 🎉 Work hard - play hard: Celebrate your achievements with company events like Town Hall, Meet the Client initiatives, team-building experiences, and workations. Celebrate life’s big moments with milestone gifts for weddings, new parenthood, and graduations. Compensation - Competitive compensation based on your skills and experience.

Role Description As our Go-To-Market Lead, you will be one of the early leaders building our external growth engine. You'll help build the next generation of creative software at the frontier of video editing, computer graphics, and AI. Your mission is to turn organic love into a scalable growth engine — without losing what made people love Butter in the first place. To date, Butter's growth has been primarily organic and product-led. Now we’re looking for a lead to build structure around it. You'll own: - Partnerships - Creator and affiliate programs - Paid experimentation - Distribution-led integrations You’ll decide where we invest, build the systems to support it, and hold every channel accountable to ROI. Domains You'll Own: - Channel strategy - Creator and affiliate programs - Partner relationships - Paid experimentation - Channel-level ROI Overall, You'll: - Structure a distribution partnership with a design marketplace or creative tool that puts Butter in front of the right audience. - Identify the 2–3 channels actually worth scaling and killing the ones that aren't. - Build a lightweight attribution model so we know what's working before we double down. Qualifications - You've built programs that scaled beyond a single campaign — not just launched them, but made them run. - You're comfortable modeling CAC, LTV, and payback, and you use those numbers to make decisions, not decks. - You have strong judgment around brand and positioning — you understand that how we show up matters as much as where. Benefits - Remote-first and distributed team with optional offices in Los Angeles and Toronto.

Role Description The Senior Director of Product Marketing, Innovation leads the global endoscopic reprocessing innovation portfolio from early concept through global market availability. This role defines the long‑term product vision, shapes the innovation roadmap, and ensures solutions deliver meaningful clinical value, meet global regulatory and quality requirements, and achieve sustainable commercial success. - Product Marketing – Infection Prevention: Responsible for leading and managing a team of Product Managers who oversee the development, launch, and lifecycle management of a global endoscopic reprocessing portfolio. - People Management: - Sets clear performance expectations, conducts regular performance evaluations, and provides constructive feedback and recognition. - Recruits, leads, and develops colleagues to ensure effective utilization, continuous development, and strong performance aligned to both business and individual objectives. - Fosters a collaborative, innovative environment that supports professional growth and engagement. - Strategic Innovation & Portfolio Leadership: - Drives the Infection Prevention Business Unit (IPBU) innovation strategy by identifying emerging clinical needs, technology trends, and competitive dynamics. - Translates insights into clear product priorities, business cases, and development pathways that guide concept creation, feasibility assessment, and downstream execution. - Ensures innovation initiatives align with long‑range business objectives and support global scalability. - End‑to‑End Product Lifecycle Ownership: - Leads innovation programs across the full lifecycle - from concept and requirements definition through design, development, regulatory and quality readiness, manufacturing transfer, global launch preparation, and post‑market optimization. - Integrates customer, clinical, and operational requirements throughout to ensure safe, effective, and commercially viable finished goods. - Cross‑Functional Leadership & Global Collaboration: - Provides strong influence across a matrixed organization. - Partners with Strategy & Business Planning and Commercialization teams to align on strategic priorities and enable high‑impact launches. - Collaborates closely with R&D, Regulatory, Quality, Clinical, Supply Chain, Manufacturing, Marketing, and regional commercial teams to ensure seamless execution, risk mitigation, and transparency around progress, dependencies, and outcomes. - Decision‑Making, Communication & Influence: - Drives cross‑functional decision‑making, aligns stakeholders on critical milestones, and ensures organizational readiness for global commercialization. - Communicates with clarity and executive‑level storytelling to articulate strategy, justify investments, and maintain visibility with senior leadership. - Influences without authority to accelerate development, strengthen global adoption, and foster a high‑performance, innovation‑focused culture. Qualifications - University degree with technical and/or economical background (with high technical affinity) or equivalent. - Training in user needs based design. - Additional product marketing qualifications. - Minimum of 10 years of relevant professional experience. - Seasoned product management and marketing professional. - International experience. - Customer-facing experience. - Proven expert in application or technology field. - Strategic business development. - Fluency in English. - MS Office skills. - Project management in medical device development. - Presentation, moderation and didactic skills. - Strategy development and business planning. - Entrepreneurial skills. - Motivating others. - Managing cultural communication. - Working independently. - Leading cross-functional teams. - Maintaining composure under pressure. - Written communication. - Ability to meet deadlines. - Analytical skills. - Attention to detail. - Collaboration. - Creativity. - Critical thinking. - Data driven. - Team player. - Problem solving skills. - Cultural awareness. Benefits - Competitive salaries, annual bonus and 401(k)* with company match. - Comprehensive medical, dental, vision coverage effective on start date. - 24/7 Employee Assistance Program. - Free live and on-demand Wellbeing Programs. - Generous Paid Vacation and Sick Time. - Paid Parental Leave and Adoption Assistance*. - 12 Paid Holidays. - On-Site Child Daycare, Café, Fitness Center**.