• Develop and execute the marketing strategy that drives member growth, engagement, and long-term value. • Ensure we attract the right advisors, convert them into members, and engage them throughout their lifecycle, shaping and strengthening our reputation in the market along the way. • Bring together brand, demand generation, content, and lifecycle communications within a small, high-performing team. • Identify where we invest, where we experiment, and how we measure success. • Work with the VPs of Emerald and Sapphire to set marketing strategy and define positioning. • Collaborate closely with Sales, Sales & Marketing Operations, Member Success, and Product to translate business goals into clear marketing priorities and ensure alignment across the funnel.

Role Description Surrey Place is seeking a motivated Development Officer to support the Philanthropy team in advancing fundraising and donor engagement initiatives. This role provides hands-on experience in donor relations, event planning, communications, and data management. Working closely with the philanthropy team, the officer helps strengthen relationships with donors and community partners to further the organization’s mission. This role is a great introduction to non-profit management, including how non-profits govern, operate and fundraise. Main Responsibilities - Assist with donor stewardship activities, including preparing thank-you letters and updating donor records. - Support the planning and execution of fundraising events and campaigns. - Conduct research on prospective donors and community partners. - Support grant and funder applications. - Create and update communication materials such as newsletters. - Provide administrative support, including data entry, scheduling, and filing. Qualifications - Post-secondary education is preferred. - Good communication, teamwork, and leadership skills. - Ability to work independently and meet assigned deadlines. - Knowledge of Microsoft Office 365 applications (Outlook, Word, Excel, PowerPoint). - The successful candidate must provide an acceptable Police Records Check (Vulnerable Sector Screening). - Fluency in French is considered an asset. Requirements - Must be between 15 and 30 years of age. - Must be a Canadian citizen, permanent resident, or person who has been granted refugee status in Canada. - Must be legally entitled to work in Canada in accordance with applicable provincial or territorial legislation and regulations. Benefits - Full-time Contract - Canada Summer Job (8 Weeks). - 36.25 hours/week. - Salary: $20 per hour.

• Lead the end-to-end growth engine, optimizing the entire journey from Paid Acquisition through Conversion to Monetization with the ultimate goal of maximizing LTV Margin • Optimize 7-figure monthly marketing spend across global channels and the product portfolio, ensuring capital is strategically allocated to the highest-growth opportunities • Build and refine scalable processes that empower teams to operate with high autonomy while maintaining top-tier performance standards • Synchronize cross-functional teams to ensure a unified growth strategy and a high-velocity experimentation culture • Translate granular data and market signals into high-stakes decisions regarding product direction, knowing exactly when to scale a product or pivot • Identify and exploit new channel opportunities, leveraging technical expertise to scale our health and wellness apps into global market leaders

• Go-To-Market (GTM) Ownership: Design and execute the end-to-end launch strategy, transitioning the platform from alpha phases to full public availability. • Brand Strategy: Define and own the core narrative, ensuring the platform is recognized as the default winner in the emerging Prop AMM category. • Content & Distribution: Oversee the creation of high-impact launch assets, including technical threads, video content, and live demos. • Growth & Campaigns: Develop and scale growth loops and marketing campaigns that drive user acquisition and ecosystem stickiness. • Cross-Functional Coordination: Act as the central node between Product, Business Development, Partnerships, and Market Makers to ensure a unified market presence.