• Own the product lifecycle end-to-end: from discovery and strategy to delivery and iteration • Define and drive the roadmap for payments-related products, aligning with business goals and customer needs • Collaborate cross-functionally with Engineering, Design, Data, and Compliance teams to deliver scalable and secure payment solutions • Translate complex payment flows (e.g., transactions, settlements, reconciliations) into clear product requirements and user experiences • Leverage data and user insights to inform product decisions and continuously optimize performance • Manage integrations with third-party providers (e.g., payment gateways, processors, banking partners) • Ensure compliance with regulatory and security standards relevant to fintech and payments ecosystems • Prioritize initiatives effectively, balancing business impact, technical complexity, and user value • Communicate product vision, progress, and outcomes to stakeholders at different levels • Drive experimentation, A/B testing, and continuous improvement of payment flows and conversion rates

• Lead the evolution of one or more products, aligning them with the needs of stakeholders and internal customers. • Manage the product lifecycle, including: - Planning - Prioritization - Execution - Incremental delivery of value - Manage and prioritize the product backlog, ensuring alignment with the product vision - Translate features into well-defined user stories with clear acceptance criteria - Validate that deliveries meet requirements and the Definition of Done - Coordinate dependencies and sequencing of deliveries with teams • Work closely with: - Engineering - Architecture - Tech Leads - Stakeholders • Define and manage the product roadmap. • Prioritize features with a focus on business value and customer experience. • Produce and maintain documentation: - Business requirements - User guides - Support materials • Support the creation of: - Visual prototypes - Functional prototypes • Serve as the primary point of contact for communication between upstream and downstream dependencies. • Maintain continuous communication with stakeholders and leadership. • Use analytics tools to generate insights, metrics, and opportunities.

• Define and communicate the long-term vision for benefits products, translating business strategy into a clear roadmap with strong team buy-in • Lead market research, benchmarking and competitive analysis to identify differentiation opportunities and anticipate movements in the HRTech sector • Influence product decisions beyond your own scope, connecting squads and ensuring a coherent experience across the Flash ecosystem • Serve as a technical and senior reference in strategic discussions with leadership, Product and business areas • Lead deep discovery cycles, customer interviews, data analysis and research to uncover real pain points and high-impact opportunities • Define hypotheses, success metrics and prioritization criteria, balancing customer value, technical effort and business return • Use AI tools as a natural part of the workflow: synthesizing interviews, identifying patterns in usage data, structuring product documents and mapping trade-offs—boosting productivity without sacrificing analytical depth • Run squad rituals (plannings, reviews, dailies) with excellence, raising execution maturity and the team’s delivery velocity • Monitor product KPIs and OKRs, iterate rapidly and promote a data-driven culture of continuous learning • Maintain a holistic view of the Flash ecosystem, understanding how different products connect along the customer journey • Think horizontally, evaluating how product decisions impact the integrity and experience of the entire ecosystem • Develop and evolve PLG (product-led growth) mechanisms that drive organic adoption of the platform. Identify key moments in the HR journey to trigger upsell and cross-sell naturally, without relying on the sales team • Mentor junior and senior PMs, contributing to a high-performance Product team focused on autonomy, methodology and accelerated growth • Raise the organization’s product maturity by ensuring consistency and quality of deliveries • Ensure alignment, visibility and ongoing collaboration with Design, Engineering, Sales, Customer Success and leadership • Communicate decisions and trade-offs clearly to stakeholders at different levels, influencing without formal authority

• Define and evolve the customer identification strategy. • Lead the digital payments hub, focusing on growth and efficiency of digital channels. • Structure and evolve discount policies and multi-brand strategies. • Participate in strategic discussions with acquirers, payment processors and financial institutions. • Manage the backlog of multiple squads (3 squads), ensuring efficient prioritization in a high-demand environment. • Plan, coordinate and monitor schedules, budget and resource allocation. • Define and monitor KPIs and OKRs, ensuring performance and continuous value delivery. • Lead product evolution initiatives with a focus on efficiency and scalability. • Drive product expansion to new brands and contexts. • Manage organizational and product changes. • Act as a bridge between business areas, technology and external partners. • Ensure clear communication with technical teams and consultancies, actively participating in technical agendas.