Founded in 2015, Monzo is a digital retail bank that is changing the future of the banking industry. The application has been downloaded by over 5 million custo
Senior Programmatic Executive
Location
United Kingdom
Posted
48 days ago
Salary
GBP 42.5K - GBP 52.5K / year
Seniority
Senior
No structured requirement data.
Job Description
Senior Programmatic Executive
Monzo
Title: Senior Programmatic Executive Location: Remote UK Job Description: We’re on a mission to make money work for everyone. We’re waving goodbye to the complicated and confusing ways of traditional banking. After starting as a prepaid card, our product offering has grown a lot in the last 10 years in the UK. As well as personal and business bank accounts, we offer joint accounts, accounts for 16-17 year olds, a free kids account and credit cards in the UK, with more exciting things to come beyond. Our UK customers can also save, invest and combine their pensions with us. With our hot coral cards and get-paid-early feature, combined with financial education on social media and our award winning customer service, we have a long history of creating magical moments for our customers! London (UK) or Remote (UK) | £42,500 - £52,500 + Benefits | We’re hiring a Senior Programmatic Exec to join the Monzo team! We’re looking for someone who can support the planning, buying and technical ad set up of cross-channel programmatic and YouTube campaigns. This is a great opportunity for someone with good technical skills to expand their remit across the full campaign lifecycle. Programmatic is a growing buying point for Monzo, enabling us to better reach our target audience. We have a diverse product offering, so it’s important that we reach users with the right touchpoints to help them untangle their financial lives. As we drive traffic through to both app stores and web we need to ensure our user journey is frictionless and trackable whilst making sense within our overall marketing strategy. Programmatic will contribute to business metrics from awareness all the way through to acquisition, and it’s important that we understand both the short and long term impact of campaign activity - evaluated through media metrics as well as testing. Your responsibilities Working in the Growth Performance Marketing team, you will work closely with the Brand, Design, Data and Growth teams. You’ll be responsible for the media planning, creative feedback, setup, optimisation and reporting of campaigns, including tagging and creative uploads within DSP. You will also take the lead on curating inventory lists and building relationships with SSPs and publishers. You will work with our agencies, media providers and tech contacts to support media planning for product launches and promotions, as well as campaigns tied to seasonal moments across the year. This will mean interfacing and understanding specific product objectives and the audience needs for that product. Across our BAU acquisition campaigns we’re always looking for efficiencies; you will feedback and introduce new elements relating to creative, formats or data that could improve our performance. Key Responsibilities - Support of the end to end campaign process with ownership of: setting up, optimising, troubleshooting, analysing and reporting of programmatic campaign performance depending on the objective of the campaign. - Perform QA checks to ensure proper ad delivery and tracking, identifying and resolving discrepancies. - Provide technical support to internal teams and external partners, addressing issues and offering solutions. - For your owned campaigns generate UTMs, landing pages and work with the various stakeholders to implement any required tracking. - Stay up to date with industry trends and technologies to ensure best practices are being followed in trafficking and ad operations. - Responsible for ensuring all creative assets are in-line with best practice and comply with Financial Regulation requirements. - Working closely with our Data teams to understand opportunities for programmatic testing. - Work closely with our Brand team and agency to produce recommendations for in-house programmatic activity when supporting wider campaign activity. - Maintain and build relationships with 3rd party tech providers and understand where there is value for Monzo. - Desirable but not essential - experience in other digital channels; we foster cross-channel collaboration as much as possible. - Take the lead on inventory curation and assessing SSP and publisher direct relationships This is for you if: - You put the customer first. We’re a mission-led company and everything we do is to benefit our customers. - You have 2 years+ in a programmatic/trading role in a client, agency, media partner or ad tech environment. - You have run successful programmatic campaigns across a range of platforms and formats and understand how programmatic fits into the wider marketing ecosystem. - You have experience across a range of programmatic formats - You have a demonstrable understanding of major advertising technologies & platforms along with experience of working within DSPs. - You have excellent attention to detail and strong communication skills. - Take a ‘test and learn’ approach and love agile ways of working. - You like to use data to tell a story about performance and understand how our business customers engage with us. The team You’ll be part of our Growth Performance Marketing team at Monzo. Given your remit, you’ll be working very closely with our Brand, Design, Data and Growth teams. The Interview Process: Our interview process involves three main stages: - Recruiter Call (30mins) - Initial Call (30mins) - Role Specific Interview (45mins) - Behavioural Interview (45mins) Our average process takes around 3-4 weeks but we will always work around your availability. What’s in it for you: Salary is £42,500 - £52,500 This role will be based out of our London office next to Liverpool Street station in a hybrid approach of office based and home working. Or, full remote within the UK. We offer flexible working hours and trust you to work enough hours to do your job well, at times that suit you and your team. Learning budget of £1,000 a year for books, training courses and conferences And much more, see our full list of benefits here #LI-JB1 #LI-REMOTE
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