• Own and evolve the product roadmap for App Home and Pix no Crédito, balancing business goals, user needs, and technical constraints. • Define, track, and communicate core KPIs (TPV, activation, conversion, cross-sell), using data to prioritize and demonstrate impact. • Drive A/B tests, feature flag rollouts, and phased releases to ensure safe, measurable delivery. • Lead continuous discovery through user research, behavioral data analysis, and rapid hypothesis validation. • Write sharp user stories, acceptance criteria, and product specs that keep engineering moving with confidence. • Collaborate with Payments, Journey and Checkout squads to ensure cohesive integrations and a seamless user experience. • Represent the product in leadership forums, communicating priorities, risks, and results with clarity and conviction. • Identify and remove cross-team dependencies, acting as the bridge between technical delivery and business strategy.

Role Description We are seeking a Senior Marketing Manager to lead our Workforce Safety Product marketing initiatives of significant growth and expansion. The Senior Marketing Manager will report directly to our company's VP of Marketing & Vertical Offerings. To achieve targeted business results, the ideal candidate will have the skills and discipline necessary to direct the Workforce Safety product marketing strategy and positioning and further develop an effective lead-generation strategy through digital-marketing channels such as email, social media, the company website, targeted events, webinars, strategic partnerships and advertising. The Senior Marketing Manager for Workforce Safety will own all strategic product initiatives including: - Website content - Lead management - CRM (Hubspot) - All marketing activities - Reporting results - Branding This manager will work closely with product management and sales in planning and executing account-based marketing efforts, as well as leading content and asset development, webinar and events planning, digital campaigns, and more. Responsibilities - Develop, execute and continue to improve the company's strategic Workforce Safety marketing plan - Strategize positioning, perform market competitive analysis, and related solution positioning - Generate new leads for the sales team through digital campaigns, webinars and supporting events - Establish a test and learn marketing culture - Define and direct measurable marketing programs that result in demand creation, leads and revenue generation - Define and track metrics and success criteria for all marketing programs and activities - Oversee marketing management, communications, website design and content creation (including brochures and videos) - Develop webinar presentations and case studies to support demand generation - Develop and manage the Workforce Safety marketing budget - Work with the VP of Marketing & Verticals and other executive team members to identify, assess, and develop strategic cross-industry alliances and growth opportunities - Research, identify, develop, and target marketing to new industries that can leverage real-time monitoring supported by a call center Qualifications - 8-10 years of marketing experience - Preferably in a B2B business environment - Experience forecasting, managing budgets effectively across multiple departments, financial reporting, setting up effective metrics and business processes - Ability to plan and manage both the strategic and operational levels; strong project management skills required - Exceptional track record of developing and implementing marketing and sales strategies that have consistently met or exceeded planned objectives - Ability to work collaboratively with colleagues and team to create a results-driven, team-oriented environment - Experience developing product and solution presentations - Experience writing content including case studies and brochures - Experience using CRM platforms and marketing automation applications (e.g. Hubspot) - Strong ability to analyze and evaluate marketing channel effectiveness on a regular basis using Google Analytics or similar platforms - Successful track record using digital marketing channels to drive growth: SEO, social media, paid search, display and email/database marketing - Successful track record executing content strategies that include video, webinars, articles, and blog posts - Working knowledge of traditional media and public relations a plus - Training in and practical application of SEO, social media, paid search - Strong design sense and ability to provide constructive feedback to the creative team; conversion optimization experience a plus - Successful experience building, leading, and mentoring a team of professionals to deliver qualified leads Benefits - Competitive compensation and opportunities to share in our success - Comprehensive health benefit plans to support you and your wellbeing - 401(k) retirement plan with company contribution - Inclusive parental leave designed to support all parents and caregivers - Wellbeing and lifestyle perks to support personal growth, connection, and balance - Generous PTO so you can recharge, give back, and take care of what matters most EEO Statement Becklar is an equal opportunity employer and is committed to creating a workplace free of discrimination and harassment. We make employment decisions based on business needs, job requirements, and skills, without regard to any status protected under applicable federal, state, or local law. Even if you don’t match the job description, please reach out to us or follow us on any other social media to see potential jobs that match your skillset.

Role Description This role has been designated as ‘Remote/Teleworker’, which means you will primarily work from home. The Senior Product Manager is responsible for defining and delivering reference architectures and design guides that enable customers and Managed Service Providers (MSPs) to successfully build and operate Private Cloud environments using the HPE CloudOps Suite. This role translates customer needs, operational best practices, and product capabilities into clear, actionable guidance that drives adoption, scalability, and operational excellence. - Designs, plans, develops and manages a product or portfolio of products throughout the solution portfolio lifecycle: from new product definition or enhancements to existing products; planning, design, forecasting, and production; to end of life. - Ability to create reference architectures, design patterns, and implementation guides. - Translate complex systems into clear diagrams and step-by-step flows. - Define non-functional requirements (availability, performance, security, cost). - Collaborates closely with engineering, architecture, sales, and partners to ensure designs are technically sound, easy to consume, and aligned with product strategy. Qualifications - Bachelor's degree or equivalent in computer science, engineering or related field of study. MBA or advanced degree in computer science or engineering preferred. - 8+ years of work experience in related field. - Technical understanding and knowledge of the relevant industry. Requirements - Leads and drives the end-to-end strategy and operational product roadmap for one or more products. - Defines the value proposition, target customer segments, and business case to bring one or more innovative and disruptive products to market with respect to the whole company product portfolio. - Synthesizes market requirements (MRD) into marketing/customer details through having intimate customer knowledge and business, financial and industry market acumen. - Advises key stakeholders on the portfolio strategy across all phases of the lifecycle (e.g., planning, development, launch, management, exit). - Creates and drives goal alignment and collaborates across one or more products' value chain partners to optimize margins and enable success of products per plans across the product lifecycle. Benefits - Health & Wellbeing: A comprehensive suite of benefits that supports physical, financial and emotional wellbeing. - Personal & Professional Development: Specific programs catered to helping you reach any career goals you have. - Unconditional Inclusion: A commitment to inclusivity and celebrating individual uniqueness.

Role Description The Product Manager lights the way through their responsibility for all aspects of product life cycle management for the Outdoor Controls (DTL®) product line. This leader will own their business segment and work cross-functionally throughout the matrix to ensure key performance indicators (KPI’s) are driven through the group and organization. Key responsibilities include: - Assisting in the development of the business strategy through an understanding of the market, technology trends, and competition. - Driving new product development and life cycle management of the product line. - Must be highly creative and comfortable working with a wide degree of independence and latitude. - Must be highly effective at relationship building and maintenance. - May influence the work of other internal matrix partners or external business associates to achieve positive results for the Outdoor Controls business. Qualifications - Bachelor of Science in Engineering, Business, Marketing, or a related field. - Minimum of three years of relevant experience; networked lighting controls experience preferred. - Demonstrated successful development and/or launch of multiple products. - Demonstrated technical understanding of product category and market dynamics. - Ability to influence cross-functional teams without formal authority. Requirements - Achieving business goals and key performance indicators (KPI’s); includes accountability for top line sales, product vitality, margin, and quality. - Understanding and executing the product strategy. - Project and deployment management of networked controls solutions. - Engaging and supporting internal and external customers. - Aligning product roadmap with business strategy and priorities. - Gathering inputs to assist in creation of strategy (i.e. situational analysis, market landscape, baseline for roadmap, etc.). - Implementing the strategy to drive product decisions within the group. - Understanding the direct and utility controls market, products, and competitors. - Identifying product / market opportunities. - Developing compelling business cases. - Establishing and creating customer experience matrix (CEM) to define new product requirements. - Leading NPI product development process, including making key decisions in the product specification. - Developing the marketing and communications strategy for the new product. - Executing on the go-to-market strategy for the product, including leading the launch process and post-launch activities. - Contributing to Integrated Business Plan (IBP) to manage business forecast and product life cycle, including product line rationalization. - Setting price and managing margin based on market, trends, business targets, etc. - Acting as the subject matter expert to support sales and customer resolution teams. - Partnering with project, services, and implementation teams to support successful networked controls deployments. - Leading recurring meetings to drive project success for all stakeholders. - Identifying new market opportunities to grow services revenue. - Becoming a subject matter expert for controls products. - Collaborating with partners across various departments to achieve business objectives. - Providing timely responses to requests for information and assistance to both external and internal customers. Benefits - Generous benefits including health care, dental coverage, vision plans, and 401K benefits. - Commissions/incentive compensation depending on the role.