Digital Marketing Manager Boston, MA Overview Placement Type: N/A Salary: $35-38 Hourly Start Date: May 18, 2026 Our retail, stationary client is looking for a Digital Marketing and Social Media Manager. Candidates must be in Boston area. This is a remote role, with some onsite requirements for social content, meetings, etc. **Key Responsibilities:** * Develop and lead all digital marketing initiatives, encompassing B2C engagement, email marketing, and social media presence. * Manage communication with external agencies, tracking and ensuring the success of all digital marketing efforts. * Organize and execute innovative product and brand marketing campaigns, including consumer initiatives, events, and brand activations. * Create compelling marketing and social media content, ensuring strong alignment with the overall brand strategy and communications calendar. * Track, analyze, and report on marketing performance and opportunities using analytics platforms and data tools, providing weekly and monthly insights on campaign efforts and sales metrics. * Design engaging content for email campaigns, newsletters, and social media channels. * Develop and execute social media advertising campaigns across various platforms, facilitating and measuring their effectiveness. * Establish and analyze key performance indicators (KPIs) to determine campaign ROI, translating data into actionable recommendations for social media, content marketing, SEO, SEM, and social advertising strategies. * Segment email lists and tailor campaign collateral based on market insights and customer personas. * Manage all website content in collaboration with internal design, e-commerce, IT teams, and external partners. * Conduct internal and external market research on product lines, sales trends, competitors, industries, and trade shows, monitoring competitive landscapes and perceptions. * Craft new product descriptions and compelling verbiage for both B2B and B2C platforms. * Plan and lead a comprehensive content strategy aimed at customer acquisition and retention, inspiring and informing current and future customers to grow brand share of voice. * Provide support to the sales team, assisting with lead generation, product launches, promotions, and other sales-related functions. * Develop captivating social media imagery and videos, including lifestyle photography, fun content design, and conceptualizing future visual assets. * Create and manage a PR and social media outreach list of potential influencers, media outlets, and bloggers to foster valuable relationships. * Research and assist in identifying PR opportunities for sponsorships and brand visibility. * Research, write, and edit diverse communication materials, including press releases, marketing collateral, website content, corporate communications, e-blasts, brochures, newsletters, and promotional content. * Continuously develop digital marketing expertise through experience and maintaining certifications in Google Ads, SEO, and other relevant channels. * Provide creative and engaging design work for email and social media campaigns. * Comfortably stage and photograph incoming products, becoming a subject matter expert on product features. * Research new marketing tools, concepts, and audience preferences, staying abreast of current trends. * Brainstorm and develop ideas for creative marketing campaigns and suggest new ways to attract prospective customers. * Manage marketing spend and budget in partnership with leadership. * Assist various departments with day-to-day functions to support overall business objectives. **Must-Have Qualifications:** * 5+ years of experience in marketing, with a strong focus on digital marketing and social media. * Demonstrated ability to translate technical specifications into tangible end-user benefits. * Proven track record of producing strategic and measurable short and long-term marketing plans. * Experience with design software for creating emails and other graphics, or a strong willingness to learn. * Proficient knowledge of Google Analytics and Google Ads. * Solid writing, interpersonal skills, and an aptitude for numbers and data analysis. * Strong project management and organizational skills. * Proficiency in using social media tools and email service provider (ESP) platforms, including Mailchimp, Facebook, Instagram, and LinkedIn. * Excellent content marketing, writing, editing (photo/video/text), presentation, and communication skills. * A “big picture” thinker with an analytical and results-oriented mindset. * Creative problem-solver with a keen eye for graphic design and relevant market trends. * Strong relationship-builder, self-starter, and team player capable of working independently. * Excellent communication skills, both written and verbal. **Nice-to-Have Qualifications:** * Hands-on experience with technical aspects of web development. * Enthusiasm for stationery and lifestyle products. * Familiarity with major e-commerce marketplace programs. * Experience launching new products. **About Skill:** Skill connects the best professional, IT, engineering, financial and administrative talent with the world’s biggest brands. Our eligible talent get access to benefits such as health benefit contributions, retirement plans with match and flexible spending accounts. Skill is an equal-opportunity employer. We evaluate qualified applicants without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We’re about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.

Role Description Un client de TEKsystems recherche un(e) conseiller(ère) en marketing numerique pour soutenir des projets communicationnels et numériques, en créant des campagnes publicitaires, sites Web, vidéos, magazines et infolettres. - Collaborer à la stratégie numérique des initiatives marketing par courriel et automatisation dans une vision intégrée à l’échelle de l’organisation - Analyser les performances des initiatives courriel et proposer des pistes d’optimisation concrètes basées sur les résultats et les apprentissages - Recommander des stratégies de segmentation, personnalisation, d’automatisation et de contenu selon les objectifs des lignes d’affaires partenaires - Élaborer, tester et interpréter des tests A/B afin d’optimiser les campagnes courriel et d’alimenter les réflexions stratégiques - Organiser et structurer des analyses post-campagnes courriel pour documenter les constats et en faire bénéficier d’autres équipes - Contribuer activement à la gouvernance des communications courriel. - Soutenir les décisions stratégiques en formulant des recommandations éclairées et alignées avec les principes de gouvernance établis - Travailler en collaboration avec plusieurs expertises (contenu, analytique, TI, affaires etc.) pour assurer la cohérence et la performance des initiatives - Effectuer la vigie de la concurrence, des tendances et des innovations dans le marché - Documenter, partager et transférer les apprentissages sur le marketing par courriel d’une ligne d’affaires à l’autre pour favoriser l’intelligence collective et les gains d’efficacité Qualifications - Autonomie et proactivité dans la recherche de solutions novatrices - Souci constant de l’expérience client et de l’équilibre entre performance marketing et pertinence relationnelle - Minimum de 5 ans d'expérience - Bonne aptitude en planification du travail - Expérience en marketing automatisé omnicanal Requirements - Contract position based out of Montreal, QC - Pay range: $5000.00 - $6000.00/hr - Fully remote position Company Description Nous sommes un fournisseur de services aux entreprises et de technologies. Nous accélérons la transformation de nos clients. Notre compétence en stratégie, conception, exécution et opérations libère la valeur de l’entreprise par un éventail de solutions. - Équipe de 80 000 personnes collaborant avec plus de 60 000 clients - Partenariat avec 80 % du Fortune 500 en Amérique du Nord, Europe et Asie - Pensée stratégique et collaboration pratique pour aider les clients à exploiter le changement - Impact positif dans nos communautés mondiales

Role Description OptiFreight® Logistics— a leader in healthcare logistics optimization—is seeking a strategic, data-driven Digital Marketing Manager to accelerate digital engagement, optimize campaign performance, and support revenue growth across our logistics portfolio. This individual will play a critical role in planning, executing, and analyzing digital marketing programs that support brand awareness, lead generation, and customer engagement. This position is ideal for a hands-on digital marketer who is skilled in marketing automation, paid media execution, and performance measurement. The Digital Marketing Manager will collaborate closely with product marketing, creative services, sales, and external partners to bring programs to life within Salesforce Marketing Cloud Account Engagement (formerly Pardot) and across various paid, owned and earned channels. Key Responsibilities - Digital Marketing Strategy & Execution - Develop, launch, and optimize digital campaigns that support targeted go-to-market strategies for OptiFreight® Logistics. - Own end-to-end execution in Salesforce Marketing Cloud Account Engagement, including email development, segmentation, automation flows, scoring models, and nurture strategy. - Manage email marketing calendars, campaign creation, A/B testing, deliverability best practices, and reporting. - Execute and optimize paid search campaigns within Google Ads, including keyword strategy, ad copy creation, bid management, and conversion tracking. - Manage paid social campaigns in LinkedIn Campaign Manager, including B2B audience targeting and strategy, creative collaboration, budget allocation, and performance optimization. - Support additional digital tactics such as retargeting, display advertising, landing page optimization, and SEO best practices to optimize for AI-driven search. - Measurement & Optimization - Monitor and analyze performance metrics across all channels; provide actionable insights to improve ROI, lead quality, and funnel performance. - Build dashboards and reporting structures (Salesforce, Account Engagement, Adobe Analytics, Google Ads, LinkedIn) to communicate results to marketing and business stakeholders. - Conduct regular tests (A/B, multivariate, landing page tests) to continuously optimize digital performance. - Collaboration & Project Management - Partner with the Enterprise Brand team to develop compelling digital assets, including email templates, display ads, landing pages, and paid media creative. - Collaborate with Product & Solutions Marketing and Sales to align messaging, target audiences, and campaign objectives. - Manage relationships with agency partners and digital vendors as needed. - Ensure all digital programs adhere to brand guidelines, compliance standards, and industry best practices. Qualifications - Bachelor’s degree in marketing, communications, business, or related field preferred. - 3–5+ years of experience in digital marketing, preferably in B2B or SaaS/technology preferred. - Hands-on experience with Salesforce Account Engagement (Pardot), including automation rules, journey/nurture programs, and segmentation. - Proficiency with Google Ads and LinkedIn Campaign Manager. - Strong understanding of email marketing best practices, paid media strategies, and digital analytics. - Proven ability to manage multiple programs simultaneously and operate in a fast-paced environment. - Strong analytical skills and familiarity with tools such as Google Analytics, Salesforce. - Experience in healthcare, logistics, or supply chain industries preferred. - Working knowledge of SEO, retargeting platforms, and marketing attribution models preferred. - Familiarity with HTML/CSS for email troubleshooting or landing page optimization preferred. Key Competencies - Strategic thinking with a results-driven mindset. - Excellent communication and cross-functional collaboration skills. - Detail orientation with strong project management capabilities. - Creative problem-solver with a passion for testing and optimization. - Ability to manage budgets and balance short- and long-term priorities. Benefits - Medical, dental and vision coverage - Paid time off plan - Health savings account (HSA) - 401k savings plan - Access to wages before pay day with myFlexPay - Flexible spending accounts (FSAs) - Short- and long-term disability coverage - Work-Life resources - Paid parental leave - Healthy lifestyle programs

Role Description The purpose of the position is to have a person driving excellence in the trade execution and documentation team and being responsible for contract execution and documentation relating to export shipments of agricultural commodities, including management of exceptions, customer disputes and all other relevant aspects of physical delivery of the trade. - Take a leading role in the trade execution of agricultural commodities including creation and handling of all export documentation according to contract and customer requirements. - Handling and management of collections, letters of credit and other payment instruments. - Overseeing core processes within the function, such as: - Timely issuance of contractual certificates. - Management of company accounts and registrations required for document issuance. - Handling of exceptions in the documentation process. - Tracking of relevant KPIs (document turnaround time, DSO). - Ensuring excellent customer coordination and service in relation to planned and on-going shipments. - Support training of new team members and offer continuous support and guidance to the rest of the team by sharing knowledge and giving advice. - Plan for and proactively seek to structure and automate routine tasks and processes, to capture scale effects and minimize the risk of mistakes. - Proactively support the development of a global and scalable execution function across continents and time zones and contribute to intercompany communication strategies. - Act as an active sparring partner to members of the logistics, finance and commercial team, giving input and feedback on where to improve processes and contracts. - Make sure all financial transactions and payments are executed timely and according to contract and terms. - Control and process invoices relating to shipments. Company Description Maersk is committed to a diverse and inclusive workplace, and we embrace different styles of thinking. Maersk is an equal opportunities employer and welcomes applicants without regard to race, colour, gender, sex, age, religion, creed, national origin, ancestry, citizenship, marital status, sexual orientation, physical or mental disability, medical condition, pregnancy or parental leave, veteran status, gender identity, genetic information, or any other characteristic protected by applicable law. We will consider qualified applicants with criminal histories in a manner consistent with all legal requirements. We are happy to support your need for any adjustments during the application and hiring process. If you need special assistance or an accommodation to use our website, apply for a position, or to perform a job, please contact us by emailing accommodationrequests@maersk.com.