Role Description The Senior Manager, Sales Enablement drives operational excellence across retail and direct sales channels by ensuring flawless execution of the end-to-end sales lifecycle. This role is accountable for commission accuracy, scalable sales processes, and strong retail controls—including reconciliation, auditability, and dual verification protocols. Acting as a strategic partner to Sales Leadership and their boundary partners, this leader oversees sales systems, reporting, territory design, and compliance while managing a high-performing enablement team focused on efficiency, accuracy, and growth readiness. Duties and Responsibilities: - Sales Process & Funnel Optimization - Own and optimize the full sales funnel from lead generation through close, ensuring alignment with customer journey and business strategy. - Identify and eliminate process bottlenecks to improve conversion rates, cycle time, and rep productivity. - Standardize sales workflows and operational playbooks to enable consistent execution across retail and direct channels. - Develop channel-specific enablement frameworks and tools while partnering with training to support field performance and scalability. - Commission Management & Incentive Operations - Collaborate to build, manage, and continuously refine commission structures that accelerate revenue and motivate retail and direct sales teams. - Ensure accurate, timely commission calculations and payouts. - Own and maintain the commission calculator and underlying logic for the residential sales channels. - Lead reconciliation processes, dispute resolution, and continuous improvements to reduce errors and increase transparency. - Order Entry, Verification & Fulfillment Oversight - Oversee order entry processes across retail and direct channels to ensure accuracy, speed, and compliance. - Implement quality control and fraud-prevention measures, including dual-verification protocols for high-value or complex orders. - Ensure real-time validation of customer data, credit eligibility, serviceability, and product rules prior to submission. - Serve as the operational bridge between Sales and Field Operations to resolve fulfillment issues. - Territory & Coverage Management - Collaborate in the design and ongoing maintenance of territory models that balance market opportunity, workload, and resource allocation for internal and contractor sales teams. - Regularly assess territory performance and adjust based on data-driven insights, market dynamics, and growth objectives. - Cross-Functional Partnership - Act as the central liaison between sales and their internal boundary partners. - Ensure operational alignment to sales quotas, product launches, compensation plans, and customer experience goals. - Translate sales strategy into executable processes and system requirements. - Sales Credentialing & Compliance - Serve as the primary owner for sales credentialing requirements, including permits, certifications, and uniforms for retail and direct channels. - Ensure timely procurement, tracking, and compliance to support uninterrupted selling activities. - Leadership & Governance - Lead and develop a high-impact sales enablement team focused on operational rigor, continuous improvement, and scalability. - Implement KPIs, dashboards, and governance frameworks to track performance, accuracy, and risk mitigation. - Drive a culture of accountability, transparency, and operational excellence. - Actively support, promote, and advance all aspects of Astound’s Inclusion and Belonging work. - Other duties as assigned. Qualifications - High school diploma or equivalent required. - Bachelor's degree or equivalent experience preferred. - Equivalent combination of education and relevant experience may be considered. Requirements - 7+ years of progressive experience in sales enablement, sales operations, revenue operations, or a related commercial operations function. - 3+ years in a people leadership role, managing and developing high-performing teams. Knowledge, Skills and Abilities - Demonstrated success optimizing complex, multi-channel sales processes. - Hands-on experience designing, administering, and governing commission and incentive compensation programs. - Experience successfully collaborating across functions in a fast-paced environment. - Strong understanding of end-to-end sales processes, sales funnel optimization, and multi-channel enablement. - Proven experience designing and governing commission and incentive compensation programs with high accuracy and transparency. - Ability to analyze sales performance data, identify process gaps, and implement scalable solutions that improve productivity and conversion. - Working knowledge of CRM, order management, and sales enablement systems; ability to translate business needs into system and reporting requirements. - Demonstrated expertise in cross-functional partnership with internal boundary partners. - Strong leadership skills with experience building, developing, and leading high-performing teams. - High attention to detail with strong problem-solving and risk-management capabilities. - Excellent communication skills and the ability to influence stakeholders at multiple levels of the organization. Benefits - 401k retirement plan, with employer match. - Insurance options including: medical, dental, vision, life and STD insurance. - Paid Time Off/Vacation: Starting at 80 hours per year, and increases based on tenure with the organization. - Floating Holiday: 40 hours per year. - Paid Holidays: 7 days per year. - Paid Sick Leave: Astound allows a number of paid sick hours per calendar year and varies based on state and/or local laws. - Tuition reimbursement program. - Employee discount program.