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Helping dentists achieve more by making the entire lab process digital — and effortless.
Senior Manager, Web Experience
Location
United States
Posted
39 days ago
Salary
$140.3K - $170K / year
Seniority
Senior
Job Description
Senior Manager, Web Experience
Dandy
• Own and improve website-sourced pipeline and conversion rates across key funnels • Partner with Growth, Paid, and Lifecycle teams to maximize traffic quality and conversion efficiency • Build reporting frameworks that connect website performance to revenue outcomes • Use analytics (GA4, behavioral tools) to identify friction points and prioritize high-impact opportunities • Develop and scale a structured CRO and experimentation program • Establish a data-driven roadmap grounded in user behavior and business impact • Increase experimentation velocity and continuously improve funnel performance • Define and execute the roadmap for global website expansion and localization • Ensure a seamless, high-performing experience across international markets • Evolve site architecture to support scale across regions and customer segments • Build scalable systems for content publishing, experimentation, and page creation • Own the strategic direction of the CMS to enable speed, flexibility, and consistency • Manage internal resources and agency partners to execute efficiently and at high quality • Drive continuous improvement of the website experience to increase both conversion and perceived brand quality • Partner closely with design to evolve UI patterns, page structures, and interaction models based on performance data • Scale and refine the component library to balance speed, consistency, and high-quality design • Partner with internal teams and agencies to optimize content and technical infrastructure for modern search (SEO and emerging AI-driven search experiences)
Job Requirements
- 8+ years in web experience, growth, or digital product roles
- Proven ownership of website performance tied to pipeline, revenue, or conversion metrics
- Track record of building and scaling experimentation (CRO) programs
- Strong analytical skills with the ability to translate data into strategic roadmaps
- Experience partnering closely with performance marketing teams (paid media, lifecycle, demand gen)
- Experience working with developers and managing development workflows or sprints
- Experience scaling websites in high-growth environments
- An operator who can go deep in the details when needed, while building systems that drive leverage and scale
- Ability to prioritize autonomously using a hypothesis-driven, business-impact-focused approach
Benefits
- healthcare
- dental
- mental health support
- parental planning resources
- retirement savings options
- generous paid time off
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