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Primal State Performance GmbH logo
Primal State Performance GmbH

We bring: Energy for life.

Senior Conversion & Product Analyst – all genders

Product AnalystProduct AnalystFull TimeRemoteSeniorTeam 11-50H1B No SponsorCompany SiteLinkedIn

Location

Germany

Posted

47 days ago

Salary

0

Seniority

Senior

Bachelor Degree3 yrs expEnglishBigQueryCloudPythonSQL

Job Description

Senior Conversion & Product Analyst – all genders

Primal State Performance GmbH

• Partner with Product and Marketing: Work closely with Product Managers and Marketers to define success metrics, evaluate experiments, and generate actionable insights. • Build and Maintain the Funnel: Own a sophisticated conversion funnel setup that connects user behavior across platforms and channels. • Tracking & Instrumentation: Contribute to event tracking design, including server-side tracking, to ensure reliable and privacy-compliant data collection. • Campaign Analysis: Help the Marketing team understand campaign performance, user acquisition quality, and channel effectiveness. • Collaborate with CRM: Partner with the CRM team to deliver insights across subscriptions, newsletter performance, refer-a-friend, and loyalty programs to optimize retention and customer lifetime value. • Data Modeling & Engineering: Use SQL and dbt to model clean, usable datasets that power dashboards and ad-hoc analysis. • Proactive Analysis: Identify trends, user behaviors, and opportunities for product or marketing improvement - without always being asked. • Enable Self-Serve: Help build a culture of data access by creating clear documentation, training materials, and intuitive self-service data sets in Lightdash.

Job Requirements

  • You have 3+ years in product analytics roles, ideally across both product and marketing analytics.
  • Proven skills in event tracking (client-side and server-side), product instrumentation, and campaign analysis.
  • Strong command of SQL (Python is an advantage) and experience working with cloud data warehouses like BigQuery.
  • Advanced knowledge of GTM and GA4.
  • Experience with Shopify is a strong advantage.
  • You're comfortable navigating ambiguity and independently driving clarity.
  • Demonstrated sense of ownership and proactive problem-solving skills.
  • Proficiency in English is required.

Benefits

  • Work flexibly, in the way that suits you best.
  • Home office? Done right. We’ve got you covered: receive a one-time €500 allowance to set up your perfect workspace.
  • Glow Card – your monthly treat. Get €50 every month to spend however you like – that’s €600 a year, just because.
  • Learning is part of the deal. Whether it’s our Glowcademy, dedicated learning time, or personal development support – we invest in you, not just in numbers.
  • Enjoy 40% off our entire product range – yes, everything.
  • Take a break – you’ve earned it. 30 vacation days + 1 personal holiday + up to 10 additional unpaid days off when you need a real reset.
  • Stay healthy, stay glowing. Our company health insurance reimburses up to €600 per year for extras like vision aids, alternative medicine, or dental cleanings.
  • After your probation period, we’ll contribute €600 toward your pension plan – and if you add more, we’ll top it up with an extra 20%.
  • Exclusive partner perks. Get access to discounts and special offers from top brands through our corporate benefit platforms.
  • Team spirit to go. Our Glow25 merch is more than just fabric – it’s your badge of belonging.
  • For five years in a row, we’ve been recognized as a Top Company on Kununu - proof of the strong, positive, and genuine culture we live every day.
  • Move your way. From workouts to wellness retreats – you decide how to stay active.

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