• Develop and maintain solution-level messaging and positioning for assigned solutions, aligned to buyer needs and business outcomes • Translate complex technical offerings into clear value propositions, use cases, and customer-facing narratives • Develop industry specific content and positioning that reflects the unique challenges and needs and positions Ensono solutions appropriately • Execute go-to-market plans for priority solutions, including personas, industries, and use cases, in partnership with GTM and campaign teams • Create and maintain solution playbooks, pitch decks, talk tracks, and sales enablement materials • Respond to sales requests with timely, accurate solution messaging and supporting content • Collaborate with delivery, product, and engineering teams to ensure messaging reflects real-world capabilities and customer outcomes • Support alliance and partner solution messaging (e.g., AWS, Microsoft Azure, IBM, Snowflake) as needed • Partner with analyst relations and competitive intelligence teams to incorporate market insights into solution narratives • Support analyst briefings, thought leadership, events, and industry engagements with solution-level content • Contribute to website content, campaign messaging, and executive presentations tied to assigned solutions • Track and assess the effectiveness of solution marketing and enablement efforts for owned solutions

• Develop and implement comprehensive marketing strategies tailored to the North American data center market. • Collaborate with sales and product teams to align marketing campaigns with business objectives and sales goals. • Design and execute multi-channel marketing campaigns (digital, events, content) to generate qualified leads and support sales efforts. • Manage Google Ads campaigns, including keyword research, ad copy creation, and performance optimization. • Write, edit, and publish high-quality content such as articles, blog posts, case studies, and white papers. • Develop and execute PR plans to enhance brand image and reputation. • Oversee digital marketing efforts including SEO, SEM, email campaigns, and social media. • Conduct analysis and research on social media marketing trends, audience engagement, and campaign performance specifically for the North American market. • Measure and analyze the performance of marketing campaigns and make recommendations for optimization. • Prepare detailed reports and present findings to key stakeholders.

• Develop and implement comprehensive marketing strategies tailored to the North American data center market • Collaborate with sales and product teams to align marketing campaigns with business objectives and sales goals • Design and execute multi-channel marketing campaigns (digital, events, content) to generate qualified leads and support sales efforts • Manage Google Ads campaigns, including keyword research, ad copy creation, and performance optimization • Write, edit, and publish high-quality content such as articles, blog posts, case studies, and white papers • Maintain an editorial calendar and ensure timely delivery of compelling content across various platforms • Optimize content for user experience using CMS platforms and basic HTML/CSS • Develop and execute PR plans to enhance brand image and reputation • Craft press releases, media pitches, and other PR materials to communicate company news and achievements • Build and maintain relationships with media, journalists, and influencers to secure coverage • Oversee digital marketing efforts including SEO, SEM, email campaigns, and social media • Utilize analytics tools (e.g., Google Analytics, SEMrush) to track performance, generate insights, and optimize strategies • Conduct analysis and research on social media marketing trends, audience engagement, and campaign performance specifically for the North American market • Conduct market research and analyze market trends to identify opportunities for business growth in the North American data center market • Measure and analyze the performance of marketing campaigns and make recommendations for optimization • Stay up-to-date with industry trends and best practices in marketing analytics • Prepare detailed reports and present findings to key stakeholders • Develop initiatives to enhance brand visibility and establish thought leadership • Work closely with cross-functional teams (sales, product development, customer support) to ensure cohesive marketing strategies • Manage marketing budgets effectively to maximize ROI and cost-effectiveness

• Develop and implement comprehensive marketing strategies tailored to the North American data center market • Design and execute multi-channel marketing campaigns (digital, events, content) to generate qualified leads • Write, edit, and publish high-quality content such as articles, blog posts, case studies, and white papers • Develop and execute PR plans to enhance brand image and reputation • Oversee digital marketing efforts including SEO, SEM, email campaigns, and social media • Conduct analysis and research on social media marketing trends • Develop initiatives to enhance brand visibility and establish thought leadership • Manage marketing budgets effectively to maximize ROI and cost-effectiveness