• Manage and optimize product listings within Walmart Seller Center • Maintain accurate product catalog data • Improve listing quality and manage pricing updates • Support smooth SKU and bundle setup • Correct missing or inaccurate product information • Ensure compliance with Walmart marketplace guidelines • Create and manage bundle product listings • Maintain organized SKU structures aligned with internal systems • Update bundle components based on inventory changes

• Du baust unser Performance-Marketing auf und steuerst alle relevanten Paid-Kanäle eigenverantwortlich: Google Ads, Shopify Ads, LinkedIn Ads und Content-Marketing • Lead-Generierung und MQL-Konvertierung sind dein primäres Ziel: Du bringst qualifizierten Traffic auf unsere App-Listings und konvertierst ihn in Installs • Du etablierst einen reifen, transparenten Marketing-Prozess mit klaren KPIs, Reporting-Strukturen und Ownership, die du an andere übergeben kannst • Du arbeitest wissenschaftlich-experimentell: Hypothesen formulieren, testen, messen, iterieren. Kein Bauchgefühl, keine losen Ideen • Du unterstützt Product und Customer Success bei Cross-/Upselling-Kampagnen und Feature-Release-Kampagnen • Perspektivisch baust du ein kleines Marketing-Team auf und übernimmst Führungsverantwortung (Zeithorizont: 1–2 Jahre)

Serving the needs of all families with young children, Carter’s Inc. is the largest North American apparel retailer exclusively for babies and young children, encompassing Carter’s, OshKosh B’gosh, Skip*Hop and Little Planet brands. Meaningful work, constant learning, genuine people, and a community guided by core values that promote inclusion and innovation is in everything we do. There are many reasons to build your career at Carter's. How you’ll make an impact: As a Product Manager focused on Site Systems Enablement, you will own and evolve the core platforms that power the digital consumer experience across web and app in the US and Canada, including search, recommendations, product data, content, merchandising rules, experimentation, and analytics. Your primary role is to ensure these site systems are reliable, extensible, and optimized to enable internal teams to deliver relevant and scalable experiences that drive customer engagement and business results. Partnering closely with Merchandising, Engineering, UX, and Business stakeholders, you will define and execute a roadmap, manage a backlog, and translate complex business and technical needs into clear product direction that delivers measurable impact. This role reports to the Sr. Director, UX/UI and Product Management and is fully remote, with occasional travel to the Atlanta office as needed. System Insights & Usage (30%) - Partner closely with internal stakeholders to understand workflows, paint points and scalability need, ensuring site systems effective support business objectives - Uses quantitative and qualitative data to evaluate platform usage and identify opportunities to improve enablement and efficiency - Define success metrics and reporting frameworks for site systems to continuously optimize platform capabilities and inform roadmap prioritization Business & Technical Acumen (30%) - Understands how upcoming (and earlier) features should be coordinated across multiple workstreams to create a cohesive end-to-end customer experience - Effectively captures and prioritizes cross-functional requests for the team and translates the request into an actional idea - Clearly understands technical capabilities and limitations to ensure solutions can be developed in a reasonable timeline Execution & Delivery (25%) - Owns execution of near-term roadmap, including backlog prioritization, requirements, delivery cycle, and monitoring of contributions - Translates vendor opportunities into data-informed recommendations, piloting and measuring impact to determine whether and how new capabilities should be adopted within the broader site systems roadmap - Serves as the connection between vendors, technical, and non-technical team members throughout the product development lifecycle Communication & Collaboration (15%) - Present data-based recommendations and outcomes to cross-functional teams and eCommerce leadership - Work directly with stakeholders to collaborate on strategy, requirements, and implementation - Build stakeholder consensus through leading ideas - Evangelize technology and innovation across organization We’d Love to hear from you if: (Requirements section) Must have: - 4+ years of product management (or similar) experience with a track record of delivering business value - Demonstrated history of using data to drive product development roadmap - Proven ability to prioritize multiple tasks and competing priorities in a fast-paced environment - Effective communication skills with experience confidently and credibly articulate directions to gain consensus across multiple business units (Engineering, UX/UI, Merchandising, Marketing, etc.) - Analytical, organized, and independent problem solver with attention to detail - Experienced with digital product development tools (Confluence, Jira, Adobe Analytics, Figma, etc.) - Experienced in creating technical/functional requirements for development with an ability to define how a product works vs. simply bringing ideas to life - Experience working within Agile development environments with an understanding of how front-end, back-end, and platform systems integrate to support scalable digital experiences Strongly preferred: - Experience working in a direct-to-consumer retail environment - Experience with Salesforce Commerce Cloud, or comparable eCommerce platform - 4-year degree Compensation for this position ranges from $115K - $120K based on skills and experience. Make a career at Carter’s: - Career Development: Success starts from within, and we have several paths from which you can choose to enhance your career's evolution. From Carter’s University to Toastmasters to mentorship programs and more, we encourage you to utilize these tools to elevate your professional prowess. Carters is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, genetics, disability, age, veteran status, or any other status protected by federal, state, or local law.

• Build and manage high-performance eCommerce funnels • Manage long-term funnel performance (load speed, mobile optimisation) • Resolve all technical issues across Shopify and funnel systems • Own integrations across Shopify, SamCart, Stripe, Shopify Pay, and subscriptions • Run and manage split tests across frontend and backend funnels • Build and maintain HTML-based VSL and funnel pages • Manage Shopify Pay, checkout systems, and subscription flows • Ensure all funnels (VSL, upsell, PDP, subscription) remain live and fully operational at all times (No Downtime = TOP KPI)