• Define and evolve Sprinter's market positioning as we transition from startup to category leader, positioning us as a comprehensive platform with both care delivery and technology solutions. • Craft compelling and ambitious messaging that articulates not just where we are today, but where we're taking the market, from hybrid care delivery to enterprise care traffic control and AI-driven population management. • Develop messaging frameworks that articulate our full platform vision (hybrid care delivery + data/AI products), differentiation from legacy and new entrant care providers, and transformative value proposition. • Own the narrative around our product suite (in-home gap closure, Care+ visits, data/AI software solutions) and how they position us as the comprehensive platform for care delivery. • Develop and execute a comprehensive PR strategy to elevate Sprinter's brand presence in healthcare, payer, and health tech communities. • Build and manage relationships with healthcare media, event organizers, trade publications, and industry analysts. • Secure strategic press coverage, bylines, and speaking opportunities for founders and the leadership team. • Develop thought leadership content and other owned media that establishes Sprinter as the leader in hybrid care delivery. • Manage external communications and media inquiries. • Create compelling materials that support complex, multi-stakeholder sales conversations. • Create sales enablement materials, case studies, and proof points that articulate both current capabilities and future vision. • Translate complex clinical and technical capabilities into clear value propositions that resonate with healthcare executives. • Develop messaging that positions our technology products as transformative, not just incremental improvement.

Role Description We are seeking a hands-on, results-driven Sr. Director of Marketing to build and lead a lean, high-impact marketing function responsible for driving pipeline, shaping market positioning, and enabling revenue growth across multiple product lines. This is not a traditional marketing role. This role sits at the center of commercialization, owning both: - How we go to market (strategy, positioning, messaging) - How we generate and convert demand (pipeline, campaigns, funnel performance) You will operate as the quarterback of marketing and GTM alignment, partnering closely with Sales, Product, and Commercial leadership to ensure we are not just executing campaigns—but bringing clear, compelling, and sellable offerings to market. This role requires an operator who is comfortable building from the ground up, working through ambiguity, and making clear decisions about where to focus. You should have a strong bias for action, while also bringing structure, clarity, and discipline to how marketing drives business outcomes. Qualifications - 10+ years of B2B marketing experience in growth-stage or complex environments - Proven track record of driving pipeline and revenue growth - Strong experience in both demand generation/campaign execution and product marketing/positioning - Experience working across multiple product lines or markets - Deep understanding of marketing funnels, lead lifecycle, and conversion metrics - Hands-on experience with marketing automation and CRM systems (e.g., HubSpot, Salesforce) - Ability to operate both strategically and tactically in a lean environment - Experience partnering closely with Sales and influencing GTM decisions Requirements - Revenue-oriented—prioritizes outcomes over activity - Strong operator—able to execute while building structure - Strategic thinker—can simplify complex offerings into clear messaging - Decisive—makes tradeoffs and focuses on what matters most - Comfortable with ambiguity—brings clarity where it doesn’t exist - Highly collaborative—builds strong alignment across teams - Accountable—takes ownership of results, not just output - Curious and adaptive—continuously learns and improves Benefits - Comprehensive Benefits Including Medical, Dental, Vision, & Retirement Savings Plan - Restricted Stock Units - Flexible Paid Time Off & Holidays - Life Insurance - Tuition Reimbursement - Mentorship Opportunities - Training & Development

• Architect and direct integrated campaigns that shift perception of who investing is for and why they should care • Own strategy and execution across brand media, OOH, social, creator, and partnerships. • Ensure every touchpoint delivers one cohesive, emotionally charged story that inspires action. • Lead our social + creator ecosystem to generate cultural relevance and energy. • Identify and activate the moments, partners, and conversations that make the brand pop in the feed and in culture. • Grow awareness and trust with bold, differentiated content. • Connect Brand, Creative, Growth, and Data into one unified engine. • Protect the integrity of the brand while pushing for innovation, speed, and craft. • Manage and inspire a high-performing team with clarity, direction, and founder-level urgency.

• Own and drive AI Studio's comprehensive brand and communications strategy • Develop and maintain a clear, compelling, and consistent messaging framework • Create and execute a multi-channel communications strategy • Design, build, and maintain AI Studio's website and LinkedIn presence • Develop, launch, and maintain the AI Studio member portal • Oversee SEO/SEM strategy • Lead the development and execution of AI Studio's thought leadership platform • Build and manage LinkedIn presence and broader social media footprint for AI Studio leadership • Develop, implement, and continuously refine AI Studio's marketing strategic plan • Define, track, and report on marketing KPIs and company performance metrics