• Development and maintenance of the product roadmap • Definition of product requirements (user stories, specifications) • Collaboration with UX/UI designers for an optimal user experience • Interface between development, design, marketing, and management • Conducting market and competitive analyses • Identification of new features and improvements based on user feedback • Creation and prioritization of backlogs • Management of releases and feature rollouts • Optimization of internal processes and procedures (e.g., support, QA, deployment) • Development and maintenance of standard operating procedures (SOPs) • Collaboration with customer support to analyze and resolve issues • Monitoring app performance and operational KPIs • Introduction and maintenance of process automation tools • Coordination with external service providers or partners • Analysis of user behavior (e.g., via Mixpanel, Google Analytics, Firebase) • Creation and presentation of reports and dashboards • Measurement and optimization of KPIs (e.g., B. Retention, Conversion, Churn) • A/B testing to validate product decisions • Close coordination with management on strategy and goals • Organization and management of sprint and planning meetings • Communication with stakeholders on status, risks, and milestones • Translation of business requirements into technical requirements • Monitoring and management of app stores (updates, descriptions, ratings) • Release planning and rollout strategies for new versions • Management of bugs, user reports, and hotfixes • Ensuring compatibility with new OS versions (iOS/Android) • Participation in the monetization strategy (e.g., subscriptions, in-app purchases) • Analysis of growth opportunities and expansion into new markets • Development of user acquisition and retention measures • Collaboration with marketing for campaigns and product launches

• Lead product launch readiness and corporate strategic initiatives by overseeing cross-functional timelines, managing risks and dependencies, tracking KPIs, facilitating decision-making, and driving post-launch reviews to ensure successful execution and continuous improvement. • Oversee launch plan timelines across the enterprise, focusing on critical path tactics and detailed functional deliverables. • Actively track progress, risks, and dependencies, proactively identifying and resolving blockers to keep initiatives moving forward. • Monitor and report on Key Performance Indicators (KPIs) for launch readiness and post-launch performance. • Facilitate efficient meetings that drive decisions, clarity, and accountability through meeting materials and engagements with stakeholders. • Coordinate launch readiness reviews and go/no-go decision gates across functions. • Manage dependencies and ensure alignment of training, collateral, and operational deliverables. • Lead post-launch reviews to capture lessons learned and drive continuous improvement. • Develop and maintain comprehensive project plans for corporate strategic initiatives as assigned. • Coordinate cross-functional teams to align objectives, deliverables, dependencies, and milestones. • Proactively manage risks, issues, and cross-project dependencies across multiple projects at once. • Communicate project status, risks, and decisions clearly to leadership and key stakeholders. • Support change management and adoption of new tools, processes, and scalable ways of working.

• Coordinate scheduling for troubleshooting, maintenance, and repair services for customers. • Support field service technicians and internal teams to balance workloads and maintain service efficiency. • Manage multiple service projects while maintaining strong organization and time management. • Ensure all services are delivered accurately, efficiently, and to the highest quality standards. • Maintain a professional and customer-focused attitude in all interactions. • Collaborate with Sales Representatives, Service Technicians, and Customer Service teams to ensure complete customer satisfaction. • Drive utilization of the Salesforce Field Service platform to manage post-sale fulfillment and identify opportunities for process improvements. • Ensure timely and accurate documentation, system updates, and reporting. • Support the growth of chargeable service programs while managing warranty service operations efficiently. • Assist with continuous improvement initiatives within service operations. • Travel occasionally for team meetings, training, or in-market service coordination.

• Gerenciar backlog de projetos, priorizando entregas com base em critérios de negócio e técnicos; • Garantir rastreabilidade de itens de desenvolvimento nas ferramentas de gestão Azure Devops; • Monitorar e reportar KPIs de entrega: Lead Time, Cycle Time, MTTR, Deployment Frequency; • Gerir riscos, impedimentos e dependências entre times e frentes de trabalho; • Conduzir gestão de mudanças e comunicação executiva com stakeholders do cliente; • Garantir aderência à metodologia e uso correto das ferramentas (Copado, Jira, Confluence, Teams); • Elaborar relatórios de status, atas e documentação de projetos.