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Strategic Marketing Manager
Location
United States
Posted
74 days ago
Salary
0
Seniority
Lead
No structured requirement data.
Job Description
Strategic Marketing Manager
Coral Connect
Role Description We’re looking for a hands-on, resourceful Strategic Marketing Manager to join our team, leading marketing strategy and execution for a leading healthcare services and technology organization. The ideal candidate has a healthcare background, is a self-starter who thrives in remote capacity, is comfortable juggling priorities, and brings strong expertise in managing social, writing, website, design, event, and sales/communications support. Responsibilities: - Manage and update company website, ensuring content is fresh, accurate, and aligned with brand standards - Own and execute social strategy across platforms, growing followers, increasing engagement, and driving thought leadership - Collaborate closely with internal and external stakeholders to create thought leadership content (blog articles, videos, etc) - Bring marketing pieces to market from start to finish, including research, strategy, writing, design, distribution and measurement - Optimize website content and social posts using SEO and keyword best practices - Manage digital campaigns using marketing tools like HubSpot - Contribute to email campaigns, lead generation efforts, and content planning - Collaborate with sales to create pieces for use in the field, manage printing and collateral distribution channels, such as tradeshows, community events, and more - Create collateral using graphic design skills (e.g. Adobe, PowerPoint) Qualifications - 5-10 years of experience in marketing, preferably in healthcare or a regulated industry - Demonstrated success managing social channels, including content planning, audience growth, and analytics - Proficient in WordPress and comfortable making updates, managing plugins, and troubleshooting issues - Familiarity with Google Analytics, Google Search Console, and social scheduling tools (e.g., Hubspot) - Excellent writing, editing, and communication skills - Highly organized and able to manage competing priorities - Comfortable working independently in a fast-paced, startup environment - Collaborative mindset and willingness to jump in wherever needed Requirements - Bachelor’s degree or relevant experience is required. Benefits - Health, Dental, Vision, Life, 401k, Paid Time Off. Location Remote with limited travel to client locations, internal business meetings, and other locations as needed.
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LemFi (Series B) is building the go-to financial app for the Global South. Moving to a new country shouldn’t mean starting from zero. That's why our team of 400+ spanning 20+ countries is building a financial ecosystem that helps immigrants stay connected to home, build stability, and create wealth regardless of where they are from or where they live. What began as fast, affordable remittances is now evolving into a complete platform for multi-currency accounts, payments, credit, and long-term financial growth. With millions of users across the globe, we process over $1B in monthly transactions to 30+ countries, proving that borders shouldn't limit financial opportunity. The Role You will be the architect of our performance engine. Your mission is to ensure that every dollar spent on global acquisition is measurable and that our conversion funnel is a "leaky-bucket-free" zone. You will build the infrastructure that allows us to attribute a cross-border transfer back to its original source and optimise the path to "First Send." This is a hands-on, technical leadership role that sits at the intersection of Marketing, Engineering, and Data. How You’ll Contribute - Tracking & Infrastructure: Design and maintain multi-touch attribution (MTA) models and lead the transition to server-side tracking to ensure 100% accuracy in "Transaction Funded" events. - Event Mapping & Taxonomy: Own the global event dictionary, ensuring that key milestones like "KYC_Approved" and "Transfer_Initiated" fire consistently across iOS, Android, and Web. - Growth Optimisation: Manage the technical side of experimentation and architect "Liquidity Alerts" that trigger automated, personalized notifications based on real-time corridor rates. - Incrementality & Modeling: Build automated dashboards to compare CAC against 90-day LTV by corridor and run "Lift Studies" to prove the true incremental value of our campaigns. - Cross-Functional Bridge: Collaborate with Legal and Compliance on data privacy, while working with Creative and Product teams to optimize onboarding flows. Who You Are - Data-Driven & Skeptical: You don’t take dashboard numbers at face value; your first instinct is to verify tracking integrity before celebrating a high ROI. - Strategic & Patient: You understand that in P2P remittance, the "First Transfer" can take days due to KYC, and you have the patience to map out long-tail attribution. - Operationally Rigorous: You treat the MarTech stack like a product, maintaining clean documentation and ensuring app updates never break marketing automation. - Adaptable: You thrive in a fast-paced fintech environment and can pivot from technical SDK audits to high-level strategic planning with ease. 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Trade Marketing Manager, Australia
Zespri Group LimitedZespri is more than simply the world’s single-largest marketer of kiwifruit. We like to think of ourselves as fruit on a mission and as rebels with a cause: to help people, communities and the environment around the world thrive through the goodness of kiwifruit. We are proudly the world’s largest marketer of kiwifruit, selling kiwifruit in more than 50 countries. We work with around 2,800 New Zealand and 1,500 international growers and post-harvest companies to source the best-quality Zespri Kiwifruit which we supply through our distribution partners to wholesale and retail customers. We are one of New Zealand’s best-known international brands, dedicated to creating sustainable long-term value for growers.
Kō wai mātou? Who are we? Zespri is more than simply the world’s single-largest marketer of kiwifruit. We like to think of ourselves as fruit on a mission and as rebels with a cause: to help people, communities and the environment around the world thrive through the goodness of kiwifruit. We are proudly the world’s largest marketer of kiwifruit, selling kiwifruit in more than 50 countries. We work with around 2,800 New Zealand and 1,500 international growers and post-harvest companies to source the best-quality Zespri Kiwifruit which we supply through our distribution partners to wholesale and retail customers. We are one of New Zealand’s best-known international brands, dedicated to creating sustainable long-term value for growers. He aha te mahi? What's the role? As a shopper-focused, Trade Marketing Manager – Australia, you’ll play a pivotal role in a high-growth, strategically important market within Zespri’s APAC portfolio. Reporting to the Market & Operations Manager, Australia, you’ll translate Zespri’s category and shopper insights into shopper-led trade marketing strategies that drive growth across channels and customers. You’ll shape how the Zespri brand shows up in-store, influence category growth, and ensure world class execution across our retail environments: major supermarkets and independent retailers. This is a Sydney-based, fully remote role. With no physical office in Australia, you’ll work from home full-time and collaborate closely with stakeholders across multiple regions. Key responsibilities include: - Developing and delivering the annual shopper marketing strategy and plan for Australia, aligned to channel, customer and shopper priorities - Leading category and shopper marketing initiatives, informed by shopper insights and research - Driving in-store programs including merchandising, instore media and POS development and execution - Supporting joint business planning and customer presentations for retailers and wholesalers - Managing budgets including raising purchase orders in SAP - Partnering cross-functionally with Sales, Marketing, Supply Chain and external agencies to deliver integrated outcomes Ko wai koe? Who are you? You’re a commercially savvy marketing professional who thrives at the intersection of strategy and execution. You’ll bring: - 6+ years’ experience in FMCG marketing, sales or category roles with a passion for shopper marketing - Strong capability in category thinking, shopper insights and in-store execution - Experience influencing and presenting to internal and external stakeholders including major supermarkets. - Confidence to work independently and proactively in a fully remote environment, collaborating with cross functional stakeholders and a manager based outside Australia - Strong analytical skills, with the ability to translate data into clear insights. Preferred experience using shopper panel data - Tertiary qualifications in business, marketing or a related discipline (preferred) - Experience in fresh produce is beneficial but not essential He aha e tika ai a Zespri? Why Zespri? Our people are what makes our culture so irresistible and uniquely Zespri. We are a passionate and mighty team of 900+ employees in 23 different locations globally. Working at Zespri is an opportunity to join a fast-paced, culture-driven environment unlike any other. We want people who share our values of being personally connected, results-driven, and committed to guardianship. Join us in shaping our future and be part of a truly unique organisation. - Competitive overall remuneration package, including a Short-Term Incentive scheme opportunity. - FlexWELL flexible work ethos; this is a fully remote, work from home position. - Additional paid annual leave day per year (Zespri Day). - Two additional paid leave days for you to proactively support the moments that genuinely boost your mental, physical, emotional, and social wellbeing (Boost Days). - Global Life and Permanent Disability Insurance. Tono mai inaianei! Apply Now! Applications close Tuesday 21st April 2026 At Zespri, we understand the importance of diverse perspectives and experiences, and a fair hiring process is the first step to getting there. We want to attract a diverse range of people and encourage everyone from all backgrounds and walks of life to apply. Please let us know if you need any assistance or reasonable adjustments to take part in the recruitment and selection process by reaching out to our Talent Acquisition team via email at careers@zespri.com.
Head of RIA Segment Marketing
Advisor360°Delivering modern advisor experiences and actionable intelligence so advisors can focus on what matters most: clients
At Advisor360°, we build technology that transforms how wealth management firms operate, scale, and serve their clients. As a leading SaaS platform in the fintech space, we’re trusted by some of the largest independent broker-dealers and RIAs to power the full advisor and client experience—from portfolio construction and reporting to compliance and client engagement. What sets us apart? It's not just the tech (though it's best-in-class). It's the people, the purpose, and the passion behind everything we do. We’re a team of builders, thinkers, and doers who believe that great companies are defined by the stories they tell and the experiences they create—internally and externally. We bring deep industry expertise, a collaborative spirit, and a commitment to innovation as we reshape what’s possible in wealth management. As we grow, we’re looking for teammates who are ready to roll up their sleeves, think big, and help elevate our brand in a way that reflects the bold ambitions we have for our company and the clients we serve. Join us, and be part of a company that's not only moving fast—but making it count. This role can be remote or hybrid onsite 3 days a week in our Needham, MA location. We’re looking for a Head of RIA Segment Marketing to own and build Advisor360°’s RIA marketing motion from the ground up. This isn’t a role for a campaign executor or a brand steward — it’s for a builder who can figure it out, from positioning to pipeline. You’ll blend a deep understanding of the RIA advisor digital technology ecosystem with sharp storytelling and demand creation instincts, helping us define how Advisor360° shows up in the RIA market segment. You’ll operate in an environment where products and technology are evolving, messages are being written, and infrastructure is minimal — and that’s exactly how you like it. You’ll analyze, test, create, and iterate in real-time, helping us turn insights into strategy and strategy into market traction. Here’s What You’ll Do: - Own the RIA Market Narrative - - Define how Advisor360° speaks to the RIA audience — shaping our story, tone, and positioning from first principles. - Translate complex platform capabilities into simple, credible, and resonant value propositions. - Position Advisor360° alongside preferred applications to articulate the ideal Advisor Experience for different RIA audiences. - Identify RIA use cases and clearly articulate Advisor360°’s competitive differentiation. - Be the internal voice of the RIA buyer, bringing market empathy and clarity to cross-functional conversations. - Create Compelling Content and Thought Leadership - - Produce and guide content that resonates with RIAs — think: point-of-view articles, ecosystem insights, case studies, and product storytelling. - Partner with Product, Sales, and Leadership to align messaging and support key launches and pitches. - Elevate Advisor360°’s voice in industry conversations — sharing the Advisor Experience powered by an AI-native wealth operating system. - Serve as the external market representative for our RIA offering (speaking at industry events, webinars, etc.). - Build and Run Go-to-Market Experiments (partnering with functional marketing teams) - - Design and execute lean, high-impact campaigns across digital, events, and content to drive awareness and engagement. - Measure what works (and what doesn’t) — optimizing in real time using performance data, feedback loops, and creativity. - Develop and test early demand-generation strategies, including content journeys, email sequences, webinars, and small-format events. - Drive Pipeline and Market Impact - - Working in partnership with the Demand Generation Team, define and own marketing-generated pipeline targets within the RIA segment, ensuring consistent contribution to revenue goals. - Build repeatable, scalable programs that convert awareness into qualified opportunities. - Partner closely with Sales and Product Marketing to ensure alignment from positioning through pipeline. - Use data-driven insights to guide investment decisions and go-to-market prioritization. - Drive Market Insight and Strategic Alignment - - Continuously analyze the competitive landscape — identifying whitespace, threats, and opportunities. - Feed insights back into product strategy, go-to-market, and leadership decisions. - Help shape how we measure success and evolve our strategy as we scale from zero to one. What You Bring to the Table: - 10+ years of experience in B2B marketing, with at least 5 years focused on RIAs or wealth management. - Deep understanding of the RIA landscape, advisor personas, and industry challenges. - Experience in FinTech, SaaS, or financial services. - Strong track record of driving growth through data-driven marketing campaigns. - Exceptional communication and leadership skills. - Proficiency with CRM and marketing automation tools (e.g., Salesforce, HubSpot, Marketo). - Bachelor's degree in Marketing, Business, or related field (MBA preferred). - Preferred Qualifications: - - Prior experience working at or marketing technology to RIAs. - Deep understanding of RIAs and current advisor workflows and processes. - Familiarity with regulatory/compliance considerations for marketing in financial services. - Experience with account-based marketing (ABM) and demand generation strategies. - Strong analytical mindset with the ability to translate metrics into actionable strategies. Why You’ll Love Working Here: It’s not just about work—it’s about building a career and enjoying the ride! Here’s what you can expect: Why You’ll Love Working With Us: We believe in recognizing and rewarding performance. Our compensation package includes competitive base salaries, annual performance-based bonuses, and the chance to share in the equity value you and your colleagues create during your time with the company. We offer comprehensive health benefits, including dental, life, and disability insurance. We also trust our employees to manage their time effectively, which is why we offer an unlimited paid time off program to help you perform at your best every day. Join us on this journey. Advisor360° is an equal opportunity employer committed to a diverse workforce. We believe diversity drives innovation and are therefore building a company where people of all backgrounds are truly welcome and included. Everyone is encouraged to bring their unique, authentic selves to work each and every day. The way we see it, we are here to learn from each other. The estimated base salary range for this position is $197,000-$230,000 + bonus & equity. Advisor 360 provides an estimate of the compensation for roles that may be hired as required by state regulations. Compensation may vary based on factors including, but not limited to, individual candidate experience, skills, and qualifications. Additionally, Advisor360 leverages current market data to determine compensation, therefore posted compensation figures are subject to change as new market data becomes available. The salary, other forms of compensation, and benefits information is accurate as of the date of this posting. Advisor360 reserves the right to modify this information at any time, subject to applicable law. While we are interested in qualified applicants who are permanently eligible to work for any employer in the United States, we are unable to sponsor or take over sponsorship for employment visas at this time. To all recruitment agencies: We do not accept unsolicited agency resumes and are not responsible for any fees related to unsolicited resumes. Advisor360 will only communicate with a job applicant directly from an @advisor360.com email address and will never conduct an interview in a chatroom forum. During an interview, Advisor360 will not request any form of payment from the applicant, or information regarding an applicant’s bank or credit card. Should you have any questions regarding the application process, please contact Advisor360 at hr@advisor360.com
Field Marketing Manager - West
LaunchDarklyLaunchDarkly is a feature management platform empowering developer and operations teams to quickly deliver and control their software by eliminating risk from t
About the Job: LaunchDarkly is looking for a Field Marketing Manager, West to drive regional pipeline growth and customer engagement across strategic markets. In this role, you will partner closely with regional sales leaders, partner teams, and demand generation to plan and execute integrated field marketing programs that accelerate pipeline and revenue. You will independently own the strategy and execution of field programs for the West territory, including events, executive engagement, partner marketing initiatives, and account-based programs. You will translate regional business priorities into impactful marketing campaigns that engage target accounts, deepen customer relationships, and support sales outcomes. Responsibilities: - Develop and execute the West Coast field marketing plan aligned to pipeline and revenue targets. - Partner with regional sales leadership and SDR teams to prioritize target accounts and vertical opportunities. - Plan and execute field events, executive programs, roundtables, and industry activations that generate qualified pipeline. - Work with demand generation and digital marketing teams to amplify field campaigns - Act as the primary marketing partner for West Coast sales teams, ensuring strong alignment on pipeline goals. - Collaborate with technology and channel partners on joint marketing initiatives. - Equip sales teams with campaigns, messaging, and event opportunities that help advance deals. - Track and analyze marketing performance including pipeline generated, pipeline influenced, and program ROI. Qualifications: - 5–8 years of experience in B2B field marketing, demand generation, or regional marketing - Experience supporting enterprise SaaS sales teams - Proven ability to drive pipeline through field programs and events - Strong cross-functional collaboration with sales, partnerships, and marketing teams Pay: Target pay ranges based on Geographic Zones* for Level 3: - Zone 1: San Francisco/Bay Area or NYC Metropolitan Area, Boston, Seattle - $108,000 - $149,000** - Zone 2: Irvine, LA, Monterey, Santa Barbara, Santa Rosa, Austin, Portland, Philadelphia, Chicago - $97,900 - $134,640** - Zone 3: All other US locations - $92,000 - $127,000** LaunchDarkly operates from a place of high trust and transparency; we are happy to state the pay range for our open roles to best align with your needs. Exact compensation may vary based on skills, experience, and location. *Within the United States, our geographic pay zones are defined by counties surrounding major metropolitan areas. **Restricted Stock Units (RSUs), health, vision, and dental insurance, and mental health benefits in addition to salary. About LaunchDarkly: Modern software delivery was supposed to be the foundation for a thriving digital business but reality has proven otherwise. Slow, inefficient development cycles, costly outages, and fragmented customer experiences are preventing developers from building their best software. The LaunchDarkly platform helps developers innovate on new features faster while protecting them with a safety valve to instantly rewind when things go wrong. Developers can target product experiences to any customer segment and maximize the business impact of every feature. And by gradually rolling out new application components, they escape nightmare "big-bang" technology migrations. The LaunchDarkly platform was built to guide engineers to the next frontier of DevOps by: - Improving the velocity and stability of software releases, without the fear of end customer outages - Delivering targeted experiences by easily personalizing features to customer cohorts - Maximizing the business impact of every feature through the ability to experiment and optimize - Coordinating the release and optimization of software to provide consistent experiences across mobile platforms and device types - Improving the effectiveness and productivity of engineering teams, by providing insights into engineering cadence and stability At LaunchDarkly, we believe in the power of teams. We're building a team that is humble, open, collaborative, respectful and kind. We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, veteran status, or disability status. LD invites any applicant to review our written Affirmative Action Plan. To do so, contact People Ops at hr@launchdarkly.com. Do you need a disability accommodation? Fill out this accommodations request form and someone from our People Operations team will contact you for assistance. Your safety matters to us. To protect yourself from potential scams, LaunchDarkly recruiters will only contact you from @LaunchDarkly.com email addresses or via LinkedIn from "Verified Recruiter" accounts. Be cautious of emails from other domains. Legitimate LaunchDarkly recruiters will never ask for money, fees, or banking information before making a job offer. LaunchDarkly will never make a job offer without conducting a formal interview process. Our interview process does not involve asking detailed questions by email. If you are ever unsure about a communication that you receive, don't click any links—visit Careers | LaunchDarkly directly for confirmed job openings and links to apply. Please notify us of any fraudulent representation by sending an email to careers@launchdarkly.com.


