Raptive logo
Raptive

Raptive is a leading digital content organization that is “powering creator independence” and was formed when AdThrive and CafeMedia joined forces and rebra

Editorial Director

Location

United States

Posted

70 days ago

Salary

$75K - $105K / year

Seniority

Lead

No structured requirement data.

Job Description

Editorial Director

Raptive

As Editorial Director, you are the architect of Raptive’s editorial ecosystem—leading the evolution and execution of our editorial voice and brand storytelling across our owned channels. You are responsible for ideating and creating high-quality content that informs, educates, and inspires our audiences—including top creators and publishers within our network, enterprise partners, and prospects we aim to reach. Reporting to the VP, Content Marketing, you oversee the planning, creation, and optimization of editorial content across the Blog, Resource Center, newsletters, and other key content initiatives. You translate business priorities, industry shifts, and creator and publisher needs into clear, engaging narratives that build brand authority, strengthen relationships, and reinforce our position as a trusted market leader. You are a strong editorial leader, with a sharp instinct for what makes content meaningful, useful, and impactful. You play a central role in connecting ideas and partnering with teams across the organization to shape a unified voice and direction—ensuring our messaging is not only consistent, but influential. What you do: Shape Raptive’s brand narrative - Define and elevate how Raptive shows up to audiences across owned channels through high-quality storytelling - Turn complex or ambiguous ideas into clear, compelling stories - Identify and elevate high-impact stories aligned with company priorities - Ensure consistency in voice, tone, and messaging across all content Lead the editorial ecosystem - Oversee the content strategy, execution, and optimization of the Blog, Resource Center, and Help Center - Develop and manage the editorial calendar aligned to business priorities and audience needs - Lead content development for newsletters and other email series - Leverage AI as a tool to improve content creation efficiency across all channels - Contribute to content programming for live events, including narrative development, communication, presentations, and post-event recaps that reinforce Raptive’s brand positioning and deepen relationships - Identify opportunities for video content, including webinars and multi-channel adaptations - Ensure content is actionable, insightful, and valuable to creators and publishers - Apply performance insights and SEO best practices to improve reach and engagement Partner cross-functionally - Collaborate with the Director, Revenue Marketing to align brand storytelling with campaign strategy and goals - Partner with teams across marketing, product, audience growth, and leadership to surface insights that shape content messaging - Act as a strategic connector and collaborative partner to ensure messaging consistency across channels Manage and develop team talent - Manage and mentor the Content Manager, providing clear direction, feedback, and growth opportunities - Ensure high-quality execution across all editorial initiatives - Improve editorial processes and workflows over time What success looks like: - Consistent, high-quality content that reflects a clear, differentiated, and trusted brand voice - Content that informs, builds trust, and strengthens relationships with creators, publishers, and prospective partners - Editorial work that clearly supports broader business goals, including retention and growth - Increased engagement and impact across editorial, newsletters, and key content initiatives - Strong execution of event-related content that enhances the overall experience - A well-managed editorial calendar aligned with business priorities - A high-performing Content Manager with clear ownership and growth opportunities To excel in this role, you: - Have sharp editorial judgment—you know what matters, what doesn’t, and how to shape content with a clear point of view - Think like both an editor and a business partner, connecting content decisions to broader company goals - Are comfortable working with and advising executive stakeholders, translating ideas into clear, effective narratives - Bring clarity to ambiguity and turn loose ideas into structured, compelling content - Write and edit with precision, consistency, and a strong, confident voice - Maintain high standards for quality while operating at a fast pace - Prioritize effectively across multiple initiatives, focusing on highest-impact work - Use data and insights to inform decisions without losing creative instinct - Are naturally curious and engaged with the creator economy and digital publishing landscape - Collaborate effectively across teams, building trust and alignment The skills and experience you’ll bring to this role: - 8+ years of experience in editorial, content, or media roles, with experience managing multi-channel editorial programs - Exceptional storytelling ability and strong editorial instincts, with a clear sense of what makes content compelling and credible - Experience leading content execution across channels such as websites/blogs, newsletters, and educational content - Ability to connect content work to business goals, with an understanding of how content supports engagement, retention, and growth - Ability to balance planning and execution, ensuring high-quality output - Experience working cross-functionally and collaborating with senior stakeholders - Strong leadership and people management skills in a collaborative, remote environment - Clear and effective communication skills across formats and audiences - Proven organizational and project management skills - Comfort working in a fast-paced, evolving environment - Strong interest in the creator economy and digital publishing landscape About Raptive Raptive is a new kind of media company built for creators and home to one of the largest and most diverse audiences on the internet. Raptive combines its position as the world’s largest ad management platform with a comprehensive suite of monetization, audience and business solutions that enable creators to turn their passions and talents into thriving independent companies and enduring brands. We stand for the future of a diverse, open internet powered by the creativity and entrepreneurship of the independent creators and publishers it serves. To date, Raptive has paid over $2.5 billion to thousands of independent creators. Join us in creating a more equitable and inclusive future for media. Raptive was recognized as a Fortune 100 Best Places To Work for 2024-2025. The base salary range for this position is $75,000 - $105,000. The range provided is Raptive’s reasonable estimate of the annualized base compensation for this role. The actual amount may be higher or lower, based on non-discriminatory factors such as experience, geographic location, knowledge, skills and abilities. This role is eligible for additional incentive compensation that isn’t included in the posted range. For more information, visit www.Raptive.com or follow us on LinkedIn or Instagram. Raptive is committed to diversity, equity, and inclusion. We believe we are most impactful when people with a wide range of backgrounds, experiences, and identities come together with a common purpose. We encourage candidates from all backgrounds to apply. Raptive is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please reach out to a member of our recruiting team.

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