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We help personal injury law firms go from good to GOAT by delivering the cases they're built to win.
Link Building Manager
Location
Missouri
Posted
56 days ago
Salary
$70K / year
Seniority
Senior
Job Description
Link Building Manager
Rankings.io
• Own and execute high-impact link-building strategies while driving outreach, partnerships, and campaign quality. • Lead complex, high-priority link-building campaigns across guest posting, niche edits, local sponsorships, digital PR, citations, and authority link acquisition. • Conduct competitor backlink analysis to identify strategic opportunities, inform campaign direction, and maintain competitive positioning. • Ensure all placements meet established quality standards. • Build and maintain relationships with publishers, site owners, and journalists. • Develop outreach messaging that drives responses and engagement. • Cultivate long-term partnerships to generate consistent link opportunities. • Mentor and support Link Building Specialists. • Review campaigns to ensure quality, consistency, and performance. • Assist with onboarding and training of new team members. • Collaborate cross-functionally with the content, SEO, and account teams, aligning link-building efforts with broader marketing and client strategies.
Job Requirements
- 4 to 6 years of SEO experience with a strong focus on link building and off-site strategy
- Demonstrated experience running outreach campaigns at scale
- Solid understanding of backlink quality, anchor strategy, and Google's ranking factors
- Proficiency with Ahrefs, SEMrush, Screaming Frog, GA4, and Google Search Console
- Proficiency with link building tools such as Pitchbox, Buzzstream, etc a plus.
- Experience mentoring or managing junior team members
- Strong written communication skills, particularly in outreach and relationship building
- Highly organized with the ability to manage multiple campaigns simultaneously
- Agency experience preferred
- Existing journalist relationships are a plus
Benefits
- Starting salary of $70,000
- Fully remote position
- Unlimited PTO
- Quarterly training stipend for Professional Development
- $100 Wellness Reimbursement Program
- 401(k) with 3% Employer match (Safe Harbor)
- 100% Health Insurance (including fully employer-funded coverage)
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