• Develop and implement effective sales strategies that drive nationwide growth and support corporate revenue objectives • Represent Sage at major industry conferences and events to identify new business opportunities and deepen ecosystem relationships • Help shape the structure of the sales organization at regional and functional levels as we expand • Take ownership of regional KPIs, providing accurate forecasting and establishing high-performance sales expectations • Drive investments in sales training, enablement tools, and sales operations • Build and nurture professional networks to surface new partnerships and opportunities • Manage sales data and translate insights into actionable recommendations • Support the planning and execution of sales campaigns, promotions, and GTM initiatives • Collaborate cross-functionally with Marketing, Finance, and Customer Success to ensure a tightly aligned commercial motion

• Identify, evaluate, and execute strategic partnerships with suppliers, clinical study partners and other external parties as required. • Lead negotiations, structure agreements, and drive to closure in collaboration with Legal, Finance, and executive leadership. • Build a pipeline of opportunities by understanding evolving landscape and technologies in Early Cancer Detection. • Work closely with R&D, Product, and Clinical Affairs to align external opportunities with internal strategy and capabilities.

• Lead the Technical Sales team in securing new business, aligning customer requirements with final bid specifications, and strengthening cross-functional product and technical knowledge. • Build and maintain robust bid processes to increase accuracy, response speed, and win probability. • Develop and execute comprehensive training and development programs for technical sales and business development staff. • Oversee the creation of accurate pipeline analytics, bid reporting, solicitation tracking, and option‑conversion forecasting to identify opportunities to optimize production slots and support budget targets. • Forecast market sales and profitability and provide strategic insights that guide long‑term planning and resourcing decisions. • Direct competitive research and market landscape analysis to inform product direction, pricing strategy, and program development. • Monitor contract profitability, risk, and performance against customer expectations; proactively resolve customer concerns and support backlog health improvements. • Support regional sales teams and other functional teams in the development and execution of customer centric sales strategies. • Drive the creation of high-quality sales materials, toolkits, presentations, FAQs, and training resources. • Lead the design and execution of value-added programs that strengthen New Flyer’s competitive positioning and expand market share. • Collaborate with Marketing, Finance, Customer Care, Engineering, Supply Chain, NFI Parts and other business units to ensure alignment of business development strategies with organizational objectives. • Participate in New Product Development council initiatives and Change Control Boards as the primary “voice of the customer” for new product development. • Participate in industry associations and advocacy work as needed to advance NFI’s business objectives.

• Lead the Technical Sales team in securing new business, aligning customer requirements with final bid specifications, and strengthening cross-functional product and technical knowledge. • Build and maintain robust bid processes to increase accuracy, response speed, and win probability. • Develop and execute comprehensive training and development programs for technical sales and business development staff. • Oversee the creation of accurate pipeline analytics, bid reporting, solicitation tracking, and option‑conversion forecasting to identify opportunities to optimize production slots and support budget targets. • Forecast market sales and profitability and provide strategic insights that guide long‑term planning and resourcing decisions. • Direct competitive research and market landscape analysis to inform product direction, pricing strategy, and program development. • Monitor contract profitability, risk, and performance against customer expectations; proactively resolve customer concerns and support backlog health improvements. • Support regional sales teams and other functional teams in the development and execution of customer centric sales strategies. • Drive the creation of high-quality sales materials, toolkits, presentations, FAQs, and training resources. • Lead the design and execution of value-added programs that strengthen New Flyer’s competitive positioning and expand market share. • Collaborate with Marketing, Finance, Customer Care, Engineering, Supply Chain, NFI Parts, and other business units to ensure alignment of business development strategies with organizational objectives. • Participate in New Product Development council initiatives and Change Control Boards as the primary “voice of the customer” for new product development. • Participate in industry associations and advocacy work as needed to advance NFI’s business objectives.