• Develop and execute integrated marketing plans with key strategic alliance partners (e.g., Dell, Microsoft, and others). • Translate joint solution value propositions into clear messaging and coordinated campaigns that support awareness, enablement, and demand creation. • Identify and activate opportunities to scale Halcyon’s market reach through participation in alliance-led marketing programs and flagship partner initiatives. • Build strong relationships with alliance stakeholders and internal leadership to drive alignment and unlock new opportunities. • Drive integrated programs across digital campaigns, executive engagement moments, field activations, content, and partner communications. • Own program execution end-to-end — including timelines, readiness, coordination, and performance tracking. • Support regional teams in activating joint programs through scalable campaign frameworks, tools, and partner-ready assets.

About Figure Figure (NASDAQ: FIGR) is transforming capital markets through blockchain. We’re proving that blockchain isn’t just theory - it’s powering real products used by hundreds of thousands of consumers and institutions. By combining blockchain’s transparency and efficiency with AI-driven automation, we’ve reimagined how loans are originated, funded, and traded in secondary markets. From faster processing times to lower costs and reduced bias, our technology is helping borrowers, investors, and financial institutions achieve better outcomes. Together with our 170+ partners, we’ve originated over $22 billion in home equity loans (HELOCs) on our blockchain-native platform, making Figure the largest non-bank provider of home equity financing in the U.S. Figure’s ecosystem also includes YLDS, an SEC-registered yield-bearing stablecoin that operates as a tokenized money market fund, and several other products and platforms that are reshaping consumer finance and capital markets. We’re proud to be recognized as one of Forbes’ Most Innovative Fintech Startups in 2025 and Fast Company’s Most Innovative Companies in Finance and Personal Finance. About the Role The Figure Marketing team seeks a driven, experienced cross-functional Senior Field Marketing Manager to collaborate with our Partnerships, Marketing, Communications and Partner Success teams to bring the Figure brand to a wide variety of conferences, trade shows, and events. The duties for this role will include creating events, campaigns, and programs that elevate Figure’s product and brand awareness, drive pipeline, and boost partner engagement in areas ranging from home equity, mortgage, solar, and home improvement to fintech generally. What You’ll Do - Lead field events from concept to execution, including ABM initiatives, for conferences and trade shows, sponsorships and speaking opportunities - Plan, develop and execute on a portfolio of events to potentially include conferences, trade shows, Figure-hosted events, and other field events. - Create and manage event budgets to ensure timely and cost-effective delivery. - Partner closely with the Partnership teams to align closely on objectives, outcomes, and positioning for the portfolio of events Figure is looking to sponsor, speak at, host, or attend throughout the year. - Oversee all logistical aspects of events, such as venue selection, registration, attendee communications, speaker management, content development, materials, and onsite execution. - Build systems and procedures to streamline team participation in events. - Conduct post-event analyses and debriefs, assessing effectiveness, demand generation, and areas for improvement. - Collaborate with cross-functional teams to execute multi-touch, integrated marketing programs that align with Partnership objectives, revenue goals, and corporate initiatives. - Track and measure event performance, sharing insights, progress updates, and results with both GTM and non-GTM stakeholders. - Champion the core Figure values and brand positioning and be part of the team representing Figure. - Travel within the U.S. for event execution as required. What We Look For: - At least 6-8 years of marketing experience, with a strong emphasis on planning and managing events in partnership with a sales org - Proven ability to conceptualize and execute unique, high-impact events that drive engagement among existing and prospective partners and industry thought leaders. - B2B marketing experience is essential; experience in Fintech (and especially Home Equity / Mortgages) or another highly regulated industry is preferred, but not required. - Demonstrated expertise in executing events across in-person, hybrid, and virtual formats. - You'll collaborate with a skilled Design team, but having a keen eye for design, aesthetics and details will be helpful for ensuring visually compelling creative execution and effective outcomes. - Strong executive presence, with the ability to confidently engage and influence senior leaders, stakeholders, and external partners. Extensive cross-functional collaboration experience; a strong team player. - Exceptional project management and organizational skills, with the ability to manage multiple projects simultaneously and meet deadlines. - You are creative and bring a builder’s mindset. You’re excited to test ideas, explore new content formats, and learn what works through experimentation. - A positive, proactive, and adaptable attitude with enthusiasm for new challenges. Salary - Compensation Range: ($120,000-$150,000)/yr - 25% annual bonus target, paid quarterly - Company equity in the form of RSUs - This is the compensation range for the United States, actual compensation may vary based on individual candidate experience, location, or evolving business needs Benefits - Comprehensive health, vision, and dental insurance with 100% employer-paid premiums for employees and their dependents on select plans - Company HSA, FSA, Dependent Care, 401k, and commuter benefits - Employer-funded life and disability insurance coverage - 11 Observed Holidays & PTO plan - Up to 12 weeks paid family leave - Continuing education reimbursement Depending on your residential location certain laws might regulate the way Figure manages applicant data. California Residents, please review our California Employee and General Workforce Privacy Notice for further information. By submitting your application, you are agreeing and acknowledging that you have read and understand the above notice. Figure will not sponsor work visas for this position. In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification form upon hire. #LI-MM1 #LI-Remote

Role Description As a Senior Lifecycle Marketing Manager at Upstart, you will be responsible for maintaining and growing our Activation (funnel conversion) program for Personal Loans and Small Dollar Loans. You will ideate, prioritize, execute, and report on journeys that drive applicants to complete their application and successfully fund their loan. Your primary levers will be email, SMS, push, and VoApps (ringless voicemail). How you’ll make an impact: - Drive growth from new and existing customers via the ideation, launch, and optimization of omni-channel journeys. - Responsibility for E2E execution of said journeys, including business strategy definition, creative strategy, success metrics, and read-out of results. - Bridge the gap between technical development teams, product, and strategic marketing team by creating detailed requirements for projects, like audience criteria and if/then logic. - Size and estimate potential project impact on CAC, revenue, and other KPIs. - Help build and execute against a hypothesis-driven testing roadmap for owned journeys. - Identify cross-functional opportunities to improve the customer lifecycle, and provide strategic and operational leadership to those projects. - Uplevel the team’s processes and documentation of journeys. - Maintain and improve reporting dashboards, in partnership with Analytics. - Partner with Creative team to build visually seamless, highly engaging touchpoints. - With the wider business, share plans, results, learnings, and best practices. - Serve as a CRM and lifecycle marketing subject matter expert on the Growth team. Qualifications - 4+ years experience in lifecycle marketing. - A proven track record at driving measurable results toward KPIs. - Ability to pull and translate complex data results into actionable, revenue-driving insights with minimal assistance. - Advanced skill in spreadsheet tools and familiarity with BI tools such as Looker or Mode. - A strong understanding of statistical testing principles within CRM. - Demonstrated success in managing complex cross-functional projects with business, technical, and creative stakeholders. - A self-starter who sees challenges as opportunities and is a creative problem-solver. - Hands-on experience in Iterable is a must. - Excellent written and verbal communication skills. - Highly driven and results-oriented work ethic. - Experience with SMS and/or mobile push strongly preferred. - Bonus if you’ve worked with a CDP (we use HighTouch). Requirements - This role is available in the following locations: Remote. - The team operates on the East/West coast time zones. Benefits - Competitive compensation, including base pay, bonus opportunities, and annual equity grants that vest quarterly. - Generous 401(k) plan with Upstart matching $2 for every $1 contributed, up to $15,000 per year. - Employee Stock Purchase Plan (ESPP) with discounted stock purchase options for eligible employees. - Affordable medical, dental, and vision coverage, with multiple plan options - Upstart covers 90% to 100% of the cost depending on the plans you choose. - Health Savings Account contributions from Upstart for eligible plans. - Income protection benefits, including company-paid Basic Life, AD&D, and Short- and Long-Term Disability coverage, with options to purchase supplemental coverage. - Paid time off, sick and safe time, and company holidays. - Paid family and parental leave to support caregiving and major life moments. - Family-centered benefits through Carrot and Cleo, supporting fertility, parenthood, and caregiving. - Employee Assistance Program (EAP) offering mental health support and life-centered resources. - Financial wellness resources, including access to financial planning tools and a financial concierge service. - Annual wellness allowance to support your physical and emotional well-being and personal development, based on what matters most to you. - Annual productivity allowance to invest in relevant tools and resources you need to do your best work, no matter where you work from. - Connection and community through team events and onsites, all-company updates, and employee resource groups (ERGs). - Onsite perks, including catered lunches and fully stocked micro-kitchens when working from one of our four offices, located in the Bay Area, Austin, Columbus, and New York City (opening Summer 2026!).

• Resolve issues related to customer accounts, internal policies, and general support • Provide multiskill support (chat, email and/or voice) in a humanized manner, handling high volumes and a variety of requests • Manage multiple simultaneous interactions across different channels using various online tools • Constantly consult internal guides and strictly follow service norms and policies • Meet and maintain performance metrics (Customer Satisfaction, Average Handle Time, Quality) • Communicate with the internal team in English — reading and interpreting English text is essential.