D2L is a cloud company that is modernizing education and building the Future of Work. The old models of teaching and learning are in the midst of the largest transformation in history, and D2L is at the heart of that fundamental shift. New models of teaching and learning enable a personalized, student-centric experience – and deliver improved retention, engagement, satisfaction, and results for learners of all ages – in schools, campuses, and companies. D2L is disrupting the way the world learns, by providing the next generation learning environment and solutions to engage and inspire learners. And most importantly, by giving customers a platform that is easy, flexible, and smart. No other company provides a solution as robust and innovative as D2L. D2L has had a singular mission for 25 years and is dedicated to that same mission in the years ahead: to transform the way the world learns – and by doing so, we will help improve human potential globally. Every application we receive is personally reviewed by a member of our Talent Acquisition team - yes, a real person looks at your resume! While we use AI tools internally to streamline tasks like meeting notes, summaries, and administrative work, these tools never rank resumes, make hiring decisions, or influence candidate evaluations. Job Summary: The Paid Media Specialist will support our in-house paid media team, who executes digital marketing efforts across the North American, EMEA, APAC & LATAM regions. This is a hands-on paid media role where the candidate will be expected to be in platform executing and optimizing campaigns daily. This role is perfectly suited for a new starter in digital marketing who is looking to expand their knowledge and experience. As a member of the performance marketing team, the successful candidate will be expected to help execute and optimize our various campaigns across the year, while providing recommendations to the channel strategists where applicable. The successful candidate will also have the opportunity to develop their knowledge outside of paid media by supporting the performance marketing team in ABM & SEO efforts. The successful candidate will report to each of the channel strategists and the performance marketing director. How Will I Make an Impact? - Support in the creation and management of new LinkedIn Ad campaigns for the B2B market (with support and guidance from the Paid Social Manager). - Support in the execution & optimization Paid Search (Google Ads) campaigns for the North American & International markets (with support and guidance from the Paid Media Manager). - Support in the execution of ABM marketing display campaigns. - Creation of landing pages for performance marketing campaigns (with support & training from web experience team). - Partner with creative team & external freelancers to develop assets for performance marketing campaigns. - Support in the management of external agency and/or channel partners. - Report success metrics and provide insights & recommendations on paid search & paid social performance. - Assist with project and resource planning where required. - Work with web, SEO & content team to feedback keyword insights & findings. What you’ll bring to the role: - Knowledge of Digital Marketing tactics & channels. - Knowledge of Paid Search and/or Paid Social channels (Google Ads & LinkedIn Ads). - Experience working in SaaS and/or B2B verticals is preferred. - Experience with tracking technologies including Google Tag Manager & Google Analytics is preferred but not required. - Ability to create positive external relationships and internal cross-functional stakeholders. - Strong organization and project management skills. - Proven team player who is both flexible and adaptable. - Ability to handle multiple projects simultaneously and work effectively in a fast-paced, deadline-driven environment with rapidly changing priorities. - Strong analytical and research skills. - Attention to detail. Location Information: This position offers the flexibility to work from your home office within Canada or at one of our vibrant office spaces in Kitchener, Toronto, Winnipeg or Vancouver. The expected base salary range for a new hire in this role is listed below. The annualized base salary offered is determined by each candidate’s relevant knowledge, skills, education, training and experience. It is aligned to ensure both internal and external competitiveness using market data for the geographic location and industry. As part of the total compensation at D2L the role may be eligible for additional benefits including a Wellness Subsidy, Equity Grants, Variable Incentive, and more. Base Salary Range $63,000—$70,000 CAD Don’t meet every single requirement? We strongly encourage you to still apply! At D2L, we are committed to creating a diverse and inclusive environment. We encourage your application even if you don't believe you meet every single qualification outlined, because we love to help our people grow and develop! Why we're awesome: At D2L, we are dedicated to providing you with the tools to do the best work of your life. While some of our perks and benefits may vary depending on location or employment type, we are proud to provide employees with the following through #LifeAtD2L: - Impactful work transforming the way the world learns - Flexible work arrangements - Learning and Growth opportunities - Tuition reimbursement of up to $4,000 CAD for continuing education through our SkillsWave Program - 2 Paid Days off for SkillsWave-related activities like exams or final assignments - Employee wellbeing (Access to mental health services, EFAP program, financial planning and more) - Retirement planning - 2 Paid Volunteer Days - Competitive Benefits Package - Home Internet Reimbursements - Employee Referral Program - Wellness Reimbursement - Employee Recognition - Social Events - Dog Friendly Offices Spaces at our HQ in Kitchener, Winnipeg, Vancouver and Melbourne offices.

• Plan, manage, and execute content calendars across multiple brands • Create high-impact graphics for social media, marketing campaigns, and paid advertising (optimized for platform requirements) • Edit video content, including short-form and basic long-form videos • Write engaging captions and marketing copy aligned with brand voice • Schedule and publish content across social media platforms • Ensure all content follows brand guidelines and is polished before submission • Monitor engagement and track basic content performance metrics • Stay current with social media trends and apply them strategically • Support marketing campaigns, promotions, and advertising initiatives • Collaborate with internal teams to align content with overall marketing objectives • Maintain organized content libraries, assets, and templates for scalability

Role type: Full-time, fully remote (Mexico) Salary Range: $1.8K – $2.5K/mo Schedule: US business hours EDT What We’re Looking For This role is ideal for someone who goes beyond just posting content. We are looking for a candidate who understands how to build and grow pages from the ground up, with a strong focus on performance, engagement, and audience growth. Key Responsibilities - Manage and grow around 5-8 social media pages (primarily TikTok and Instagram) focused on EDM content. (They will likely operate 5-8 pages individually but create content for the entire network, which is approximately 15-20 pages) - Develop and execute content strategies tailored to viral trends and audience engagement - Create, edit, and post high-performing short-form video content - Optimize page setup, bios, and overall positioning for maximum reach and growth - Identify trends in EDM, DJ culture, and viral audio to drive engagement - Monitor performance metrics and adjust strategy to improve growth and reach - Maintain consistency in posting schedules and content quality - Engage with audiences and help build an active community

Role Description The Social Media Manager will be responsible for the following: - Run the day-to-day operations of CMC’s social platforms (Twitter/X, Instagram, LinkedIn, YouTube, TikTok, Facebook, Reddit, Telegram, etc.) - Engage in online conversations with CMC’s social community about our services - Ideate unique and engaging social media ideas and campaigns - Develop and execute a comprehensive social media strategy aligned with the overall marketing goals and target audiences - Track performance metrics, measure the success of campaigns, and make data-driven decisions for optimization - Continue to grow current social channels, identify new platform opportunities to continue expansion, and identify opportunities and/or potential issues - Strategize and coordinate social media distribution of new research reports published on a daily basis and new product releases - Manage multiple social media accounts and campaigns simultaneously, adhering to timelines and deadlines - Coordinate with other teams to ensure a cohesive brand message across all channels Qualifications - 5+ years of professional experience in a Social Media Manager role - Strong writing skills and the ability to create engaging and compelling content for social media posts and campaigns - Previous experience in the crypto industry (e.g., Tokens, DeFi, Crypto Exchanges, Meme Coins, etc.) - Familiarity with social media management tools like SproutSocial, Google Analytics, Monday.com, etc. - Excellent verbal and written communication skills, with the ability to convey ideas effectively - Level of studies: Diploma, Bachelor or Master Degree in Marketing, Communications or similar - Language Requirements: Fluent/Native in English - Based in Europe/Dubai is highly preferred, due to co-worker locations/meeting time (Team is based across America, Europe & SEA (South East Asia)/East Asia) Company Description