• Build and update client websites primarily using Squarespace (template-based) • Format website pages, layouts, and content according to client requirements • Populate websites with content, images, and basic styling elements • Assist with simple design tasks using Canva when required • Utilize AI tools to support basic copywriting and content setup • Collaborate with the business owner on revisions and final refinements

• Plan, build, manage, and optimise multi-channel digital campaigns across Google, LinkedIn, Meta, and other relevant platforms. • Execute full-funnel paid media strategies, including awareness, consideration, conversion, and retargeting campaigns. • Manage campaign budgets, timelines, and performance metrics to maximise ROI. • Set up and manage Google Ads campaigns, including: • Search Ads • Google Display Network (GDN) • Remarketing and retargeting audiences • Plan, build, and optimise LinkedIn advertising campaigns, including: • Sponsored Content • Carousel Ads • Lead Gen Forms and retargeting • Implement and manage retargeting campaigns across platforms using pixels, audiences, and event tracking. • Test and optimise ad formats, audiences, bids, messaging, and creative to improve performance. • Set up and maintain Google Tag Manager, including tags, triggers, and variables. • Ensure accurate conversion tracking across websites, landing pages, and advertising platforms. • Work with Google Analytics (GA4) to monitor traffic, conversions, and campaign performance. • Troubleshoot tracking issues and ensure data accuracy across platforms. • Develop dashboards and campaign reports with clear insights and recommendations. • Collaborate with designers and content teams to develop compelling digital assets aligned with campaign objectives. • Brief creative teams on performance considerations for ads, formats, and placements. • Support landing page optimisation in collaboration with web and UX teams. • Co-ordinate social media campaigns across relevant channels, ensuring alignment with paid media, messaging, and campaign objectives. • Plan, schedule, and manage EDM (email marketing) campaigns, including audience segmentation, basic automation workflows, and performance tracking.

​Looking for Filipino (Philippines-based) candidates Job Role: Digital Marketing Lead Compensation range: 2,100 AUD / Monthly Engagement type: Independent Contractor Agreement Work Schedule:         This role is expected to align with the AU business hours (approx. 9 AM - 5 PM, Monday to Friday) for collaboration, but as a contractor, you’ll have flexibility in how you manage your time. Who We Are: At Hunt St, we help Australian companies hire top remote talent in the Philippines. For this role, you will be engaged directly by the client as an independent contractor. We are not an outsourcing agency. All of our roles are 100% remote so you'll be able to work from home. Who The Client Is:The client is a global engagement marketing agencies who specialising in live and virtual events, strategic and digital communication, consulting and community solutions. They design human-centric solutions that unleash the power of people to deliver innovation and growth for their clients. As a dynamic and vibrant organisation, they are dedicated to fostering a positive and inclusive workplace culture. Role Overview: As a Digital Marketing Lead – Campaigns & Performance, you will be responsible for planning, executing, and optimising integrated digital advertising campaigns to drive event registrations, engagement, and measurable outcomes. This role is hands-on and execution-focused, with a strong emphasis on paid digital media, conversion tracking, and performance optimisation across multiple platforms. You will work closely with creative, marketing, and project teams to ensure campaigns are technically sound, data-driven, and continually improving against KPIs. Key Responsibilities:  Digital Campaign Planning & Execution - Plan, build, manage, and optimise multi-channel digital campaigns across Google, LinkedIn, Meta, and other relevant platforms. - Execute full-funnel paid media strategies, including awareness, consideration, conversion, and retargeting campaigns. - Manage campaign budgets, timelines, and performance metrics to maximise ROI. Paid Media & Platform Management Set up and manage Google Ads campaigns, including: - Search Ads - Google Display Network (GDN) - Remarketing and retargeting audiences Plan, build, and optimise LinkedIn advertising campaigns, including: - Sponsored Content - Carousel Ads - Lead Gen Forms and retargeting - Implement and manage retargeting campaigns across platforms using pixels, audiences, and event tracking. - Test and optimise ad formats, audiences, bids, messaging, and creative to improve performance. Tracking, Analytics & Attribution - Set up and maintain Google Tag Manager, including tags, triggers, and variables. - Ensure accurate conversion tracking across websites, landing pages, and advertising platforms. - Work with Google Analytics (GA4) to monitor traffic, conversions, and campaign performance. - Troubleshoot tracking issues and ensure data accuracy across platforms. - Develop dashboards and campaign reports with clear insights and recommendations. Collaboration & Content Support - Collaborate with designers and content teams to develop compelling digital assets aligned with campaign objectives. - Brief creative teams on performance considerations for ads, formats, and placements. - Support landing page optimisation in collaboration with web and UX teams. - Co-ordinate social media campaigns across relevant channels, ensuring alignment with paid media, messaging, and campaign objectives. - Plan, schedule, and manage EDM (email marketing) campaigns, including audience segmentation, basic automation workflows, and performance tracking.

Role Description We are hiring a Digital Marketing Specialist to help us elevate and expand our digital presence. This is not a maintenance role; we are looking for someone who thinks ahead, executes with precision, and continuously looks for ways to improve how we show up digitally. This role requires someone who can operate 10 steps ahead, not just keep pace. Core Responsibilities - Website Ownership & Digital Experience - Own all website updates across pages, modules, and content - Upload and publish articles and digital content - Partner with third-party developers on enhancements and new modules - Ensure strong UX/UI across the entire website experience - Make updates directly using HTML/CSS when needed - Continuously improve site structure, performance, and usability - This is a true ownership function. The website should not stall, break, or fall behind - Paid Media Execution (Google + LinkedIn) - Launch, manage, and optimize campaigns across Google (Search/Display) and LinkedIn Ads - Monitor performance, budget pacing, and results - Audience research and segmentation (keyword and intent base / saved and matched audiences) - Continuously test and improve campaign performance - Identify opportunities to improve efficiency and ROI - SEO (Strategy + Execution) - Lead execution of SEO initiatives across technical, on-page, and content alignment - Conduct keyword research and implement optimizations - Improve rankings, traffic, and site performance - Continuously refine and adapt SEO strategy based on performance - You should be able to clearly articulate what is working, what is not, and why - AI Visibility & Digital Evolution - Ensure content and website are optimized for AI-driven search and discovery - Identify opportunities to improve visibility across evolving AI platforms using SEMrush AI Tool - Execute on initiatives that enhance how we show up in modern search environments - Report on performance, insights, and opportunities - We expect you to think about how digital presence is changing and adapt ahead of it - Digital Content Ownership - Own publishing and management of digital content across the website - Own repurposing strategy, analyze long-form assets and unfold them into LinkedIn native posts, plan quarterly calendar, coordinate designer and social media interns for publishing - Ensure alignment between content, campaigns, and distribution - Event & Campaign Support (Cross-functional) - Partner with Marketing Operations on event and webinar landing pages (embedded contact forms, and email automations) - Campaign execution and alignment - Ensure all digital assets are accurate, live, and functioning properly - Reporting & Performance Insight - Track and analyze performance across Google Analytics, SEMrush, Google Search Console, Looker Studio - Deliver monthly and quarterly reporting - Identify trends, gaps, and opportunities - Translate data into clear, actionable insights - You should be able to communicate performance clearly to both marketing and leadership Qualifications - 3–4 years of hands-on digital marketing experience - Proven experience executing and optimizing paid media campaigns (Google + LinkedIn) - Strong experience in SEO (technical, on-page, and performance tracking) - Experience owning and managing a website end-to-end - Working knowledge of HTML/CSS - Experience with Google Analytics, SEMrush SEO + AI Tool, and Looker Studio - Experience supporting a B2B environment - Ability to manage multiple priorities simultaneously - Strong written and verbal communication skills Benefits - Access to private medical insurance through MetLife - Life insurance policy via MetLife - 30-day Christmas bonus and a monthly technology stipend - Contribution of 8% of the employee's salary to a savings fund - Flexible vacation policy that allows you to manage your schedule and rest and recharge when you need to - Family-friendly benefits, extended parental leave for when you need to spend critical time with new family members, and employer-paid short-term and long-term disability - Support for individual development through certifications, continued learning, conferences, and more