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Hiring Tech Talent for 300+ Companies
Content Associate
Location
Pakistan
Posted
82 days ago
Salary
0
Seniority
Mid Level
Job Description
Content Associate
HR Ways - Hiring Tech Talent
• Write and publish SEO–optimized blog posts, long–form articles, case studies, and web copy that speaks to the challenges and priorities of K–12 transportation professionals. • Translate customer stories, product updates, webinar takeaways, and event outcomes into engaging content across multiple formats. • Develop and maintain a content calendar that aligns with campaigns, product launches, and seasonal priorities in student transportation. • Use Claude and Claude Code as core tools in the content creation process, from ideation and drafting to editing and repurposing. • Collaborate with the team to build and refine AI–powered marketing tools and templates that scale content production across channels. • Develop effective prompts, workflows, and documentation so that AI–assisted content consistently meets the Company's brand voice and quality standards. • Manage and grow the company's presence on LinkedIn, Facebook, and YouTube through consistent, on–brand posting. • Manage the social content calendar, plan campaigns around key events and product milestones, and monitor engagement to inform future content. • Repurpose long–form content (blogs, webinars, case studies) into social–ready formats, including carousels, short videos, and infographics. • Apply SEO best practices to all web and blog content, including keyword research, internal linking, meta descriptions, and on–page optimization. • Use Google Analytics and related tools to track content performance, identify trends, and recommend updates or experiments based on data. • Audit and refresh existing website content to improve rankings and ensure accuracy as the product evolves. • Write compelling email copy for campaigns, newsletters, event invitations, and drip sequences that align with the Company's consultative, value–driven brand voice. • Support email marketing execution in Mailchimp, including building campaigns, managing segmentation, and monitoring performance metrics. • Work closely with Rev Ops, Events, Customer Success, and Sales to align messaging and campaign goals. • Coordinate with design resources to ensure all content is visually engaging and on brand. • Maintain a consistent brand voice across all marketing channels and touchpoints.
Job Requirements
- An AI-native who uses Claude and Claude Code in their personal life or for work projects.
- Strong writing and editing skills with a demonstrated ability to craft content that engages and converts.
- Comfort using AI tools (e.g., Claude, ChatGPT, or similar) as part of the content creation and editing process.
- Experience with Claude Code or prompt engineering is a strong plus.
- Working knowledge of SEO fundamentals, keyword research, and Google Analytics.
- Experience with Mailchimp or a comparable email marketing platform.
- Familiarity with design tools (e.g., Canva, Figma) and coordination with creative teams.
- Ability to learn quickly, proactive about upskilling, and thrives in a fast-paced environment.
- Highly organized, deadline-driven, and comfortable managing multiple priorities.
- Collaborative, proactive, and results-oriented mindset.
- 1-3 years of experience in content marketing, digital communications, or a related role (B2B or SaaS experience preferred).
Benefits
- OPD Leaves
- Tax-free salary
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