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plancraft

Die einfache Handwerkersoftware☁️ 💻 in Rekordzeit vom Angebot zur Schlussrechnung 🚀

Performance Marketing Manager

Performance MarketingPerformance MarketingFull TimeRemoteMid LevelTeam 11-50H1B No SponsorCompany SiteLinkedIn

Location

Germany

Posted

69 days ago

Salary

€52.5K - €62.5K / year

Seniority

Mid Level

Bachelor Degree2 yrs expEnglishGerman

Job Description

Performance Marketing Manager

plancraft

• Own the performance of Paid Social channels end-to-end — from setup and execution to optimisation and reporting • Plan, launch, and continuously optimise campaigns based on clear KPIs (e.g. CPA, ROAS, pipeline impact) • Analyse campaign performance and translate data into actionable insights to improve results • Run structured experiments (A/B tests) and scale successful approaches within your channel • Collaborate closely with Brand, Content, and RevOps to improve creatives, messaging, and funnel performance • Support the development of tracking, attribution, and reporting setups to enable reliable decision-making • Identify and test new opportunities within your channel to unlock additional growth • Stay up to date with platform developments, trends, and automation or AI-driven improvements

Job Requirements

  • 2–3+ years of hands-on experience in performance marketing in a data-driven environment
  • Deep expertise in the main Paid Social channels (e.g. Meta, TikTok, LinkedIn), ideally gained within a larger performance marketing team
  • Proven experience owning and optimising campaigns within your channel with clear performance impact
  • Strong analytical skills and ability to derive actionable insights from data
  • Experience with common tracking and analytics tools (e.g. GA4, Google Tag Manager or similar)
  • Experience running structured tests and applying data-driven optimisation approaches
  • Solid understanding of performance metrics across the funnel
  • Structured, proactive, and solution-oriented working style
  • Strong ownership mindset and ability to work independently within your scope
  • Strong communication skills in English (C1/C2 level)

Benefits

  • Team Spirit : We’re driven by passion, commitment, and a shared mission. Team spirit matters to us — and we make it visible: with four major team event weeks per year, casual monthly on-site and remote formats, and a strong recognition culture where we regularly celebrate both the big and small wins together.
  • Ownership : You’re encouraged to take ownership from day one. In a flat hierarchy and high-trust environment, you’re empowered to make meaningful decisions and drive real impact.
  • Learning & Growth : We invest in your personal and professional development through a strong feedback culture, a personal learning budget, and targeted enablement formats. Our goal is to help you unlock your full potential.
  • AI Enablement : Our internal tools and workflows are AI-enabled by design. We support every team and individual in applying AI at the next level in their daily work, including getting your own ChatGPT+ license, of course.
  • Tech & Tooling : You’ll receive a MacBook, premium headphones, and everything else you need — from hardware to tools — to be effective in your daily doing.
  • Flexibility : Whether Hybrid, or on-site — you work where you’re at your best. Our Hamburg office at Rödingsmarkt (with a rooftop terrace) is always open, and you decide each week how often you come in. And if you need a change of scenery, working abroad worldwide up to 2 months is always an option.
  • Recharge : To ensure the needed rest, we offer 30 vacation days per year (based on a 5-day week) plus Dec 24th off. We also subsidize your Urban Sports Club membership and organize internal sport meetups.
  • Mobility : You can lease a "JobRad" (Bike) and get a subsidized "Deutschlandticket" or "BahnCard" for public transport to be supported in your commute.
  • International Environment : We’re becoming more international every month, with team members already in Italy, France, the Netherlands, and Austria — which is why English is our internal company language.

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