Role Description We’re looking for a Senior-Level Media Buyer / Growth Strategist to manage and scale paid media for 8–9 figure e-commerce brands. This is a highly strategic, client-facing role for someone who has already managed $150k–$250k/month per brand and knows how to operate in fast-paced, multi-account environments. You will own strategy, forecasting, creative testing frameworks, budget allocation, and performance reporting across platforms like Meta, TikTok, and AppLovin, while working closely with creative and analytics teams to continuously improve results. This is not a junior or execution-only role. We’re looking for someone who can run accounts end-to-end, think like a growth leader, and communicate confidently with clients and internal stakeholders. You'll be responsible for: - Own paid media strategy and execution across Meta, TikTok, AppLovin, and emerging platforms. - Manage and optimize large monthly budgets ($150k–$250k+ per brand). - Lead offer testing, funnel strategy, creative testing frameworks, and scaling systems. - Forecast performance, build growth plans, and guide budget allocation. - Work closely with the creative team to develop winning angles, hooks, and testing roadmaps. - Analyze performance deeply (ROAS, MER, LTV, CAC, contribution margin). - Prepare and present clear performance reports and strategic insights to clients. - Act as the main point of contact for clients, leading calls and performance reviews. - Build and improve internal systems for experimentation, scaling, and knowledge sharing. Qualifications - Experience with 8–9 figure brands. - Familiarity with attribution tools, MMM, and incrementality testing. - Leadership or mentoring experience with junior buyers or analysts. - 5+ years of experience in Growth Marketing / Paid Media for DTC or e-commerce brands. - Proven experience managing $150k–$250k+/month per brand in ad spend. - Deep expertise in Meta Ads, TikTok Ads, AppLovin (and similar platforms). - Strong background in offer testing, creative strategy, and full-funnel optimization. - Experience working in an agency or multi-brand environment. - Highly analytical with strong forecasting and strategic planning skills. - Excellent communication and presentation skills (native-level English). - Comfortable being fully client-facing and leading strategic conversations. - Able to work autonomously and build systems, not just execute tasks. Benefits - Base salary flexible for top talent + performance bonuses. - Fully remote, contractor role. - Work with high-growth global DTC brands. - Direct impact on scaling large ad accounts. - Long-term growth opportunity in a senior strategic seat. - Compensation up to USD 3K/month.

• Create engaging short-form video and social content for social platforms • Ideate and execute content aligned with brand voice and social trends • Film, edit, and publish content in a consistent and timely manner • Adapt creative concepts for different platforms and formats • Collaborate with Marketing and Social teams on content themes and campaigns • Monitor engagement and iterate on content ideas based on performance

• As the Paid Social Specialist, you will be responsible for the end-to-end planning and execution of the paid social strategy for a portfolio of clients across multiple platforms, including but not limited to Facebook, Instagram, TikTok & Pinterest. • Managing client accounts day-to-day involves performance monitoring and continually optimising social media campaigns by analysing datasets. • You will be required to also review account health and provide actionable recommendations based on trends and key insights. • Collaborate closely with the Strategist to build and execute a platform strategy for each client account with the aim of optimising performance to achieve overall client goals • Manage budgets, bids, and optimisation for paid social campaigns across multiple platforms and client accounts in line with key metrics and client performance goals • Work mainly on the Meta platform (Facebook and Instagram), with occasional requirements for LinkedIn, Pinterest & TikTok • Create engaging copy, captions and content whilst managing the digital content library. Collaborate with the Copy team when necessary • Conduct, measure, and implement A/B test results for ad copy and targeting • Analyse and report social media results to identify successes and opportunities for improvement • Experiment, collect and analyse data, identify trends and insights in order to achieve maximum ROI for clients. • Perform traffic analysis in Google Analytics related to paid digital traffic and other sources/ mediums • Research competitors/market trends/new technologies to improve greater targeting and campaign growth • Occasional attendance in client meetings to provide technical advice on best practices for the platform • Work with the wider team to improve and strengthen overall account performance • Collaborate with the Strategist to plan and execute campaigns that effectively use different channels, ad types, tactics, messaging and creative to drive the ideal outcome for our clients • Ongoing training and development • Share the wisdom and provide training, industry and platform insights within the Social team WIPs and wider team

Role Description Behindthechair.com is seeking a creative, detail-oriented, and driven Social Media & Design Associate to join our team. You will play a key role in executing our social media strategy and producing the visual content that powers it across platforms to increase brand awareness, engage our audience, and drive business goals. This is a dual-role position: strong social media execution + strong visual design. If you do not have both, this role will not be the right fit. This role is perfect for someone who lives and breathes social media, stays ahead of digital trends, and has a passion for storytelling and content creation—and can consistently bring those ideas to life through polished, on-brand creative. Success in this position goes beyond simply creating and posting content—the ideal candidate will take the time to truly understand our businesses (Behindthechair.com, BTC-University, and ARC Scissors), immerse themselves in our socials, shows and educational platforms and consistently bring creative ideas to the table. Equally important: you must be able to visually execute those ideas—turning concepts into high-performing creative across social, ads, and promotional assets with minimal direction. What You’ll Do: - Assist in planning, creating, and scheduling content for platforms such as Instagram, TikTok, and Facebook. - Collaborate with our internal teams to create visual and written content aligned with brand guidelines. - Design and produce social-first creative assets including carousels, story graphics, ad creatives, and promotional visuals that support content and campaign goals. - Monitor social media channels daily for engagement opportunities, trends, and community interaction. - Respond to comments, DMs, and mentions in a timely and professional manner to foster community growth. - Track and analyze key performance metrics and generate regular performance reports. - Stay up-to-date on emerging social media trends, tools, and best practices. - Assist in influencer and brand partnership campaigns. - Support paid social campaigns by coordinating assets and tracking performance. - Quickly translate ideas, captions, and campaign concepts into clean, engaging visuals that align with our brand. - Continuously refine creative based on performance—understanding what types of visuals drive engagement, clicks, and conversions. - Contribute ideas to content planning and campaign brainstorming sessions. Qualifications - 1–2 years of experience in social media marketing or digital content creation (internships included). - Strong understanding of all major social media platforms and their best practices. - Excellent written and verbal communication skills. - Ability to thrive in a fast-paced environment where internal and external communication moves quickly; strong prioritization is essential. - Strong graphic design skills—this is a required part of the role, not a secondary skill. - Proficiency in tools such as Canva and/or Adobe Creative Suite, with the ability to create clean, modern, on-brand social content quickly. - Experience with social media management tools (e.g., Hubspot, Later, Hootsuite, Sprout Social). - A strong eye for layout, typography, and visual hierarchy—especially in social-first formats like carousels and short-form content. - A creative eye and a passion for visual storytelling. - Bonus: Video editing skills and/or familiarity with TikTok and Reels content trends. - Highly organized, able to multitask, and meet tight deadlines. - Excellent communication skills to collaborate with cross-functional teams. - Self-motivated, detail-oriented, and able to work both independently and collaboratively. - A passion for social media, a positive attitude, and a desire to grow and innovate! Application Requirements - A portfolio of relevant work is required to be considered for this role. - Your portfolio should demonstrate both: - Social media content you’ve created (posts, carousels, campaigns, etc.) - Your ability to design clean, on-brand visuals (layout, typography, creative execution) - Applications without a portfolio will not be reviewed. Benefits - Competitive Health/Dental/Vision Benefits options* - Retirement Benefits with a company match option* - Collaborative and supportive team environment - Vacation/ Paid Holidays - Remote / Work from home - Competitive salary between $42,000 - $58,000, commensurate with experience & location.