Job Closed
This listing is no longer active.
Together, we create life-changing wishes for children with critical illnesses.
Social Media Manager
Location
United States
Posted
179 days ago
Salary
$61.9K - $72.8K / year
Seniority
Senior
Job Description
Social Media Manager
Make-A-Wish America
• Overseeing the Make-A-Wish America social media presence on Facebook, Instagram, LinkedIn, YouTube, TikTok, Threads, and X. • Creating, curating, publishing, and managing content across all social media accounts in keeping with the organization's brand book, as well as adhering to corporate partner branding guidelines. • Directing an agency that partially assists with corporate content calendaring and posting. • Acting as a social media advocate across the organization, ensuring social is thoughtfully factored into partnerships, initiatives, and campaigns. • Collaborate with the corporate team to develop and execute partner pitches, as well as partner campaign activations. • Conducting routine social listening, community management, and reporting activities. • Developing and executing a plan for social media engagement of C-suite executives and board members. • Supporting social media influencer outreach, content planning, and activation support. • Spearhead innovative content creation and curation plans, including live coverage of wishes, campaigns, and special events. • Consulting with, advising, coordinating, and helping train social media practitioners at chapters on best practices and presenting a cohesive and unified approach to content. • Managing high-visibility social marketing campaigns, including any agency relationship management and contract management needed. • Creating and maintaining cross-functional relationships with chapter counterparts and internal colleagues at the National Office. • Performing other job-related duties, as assigned.
Job Requirements
- Bachelor’s degree in Communications, Marketing, Liberal Arts, Business, or related field required.
- 5 or more years of experience required with preference given to candidates with experience in social media, marketing or communications.
- Demonstrated experience on the ins and outs of using Instagram, Facebook, Twitter/X, TikTok, LinkedIn, and social media management tools.
- Strong knowledge of Microsoft Suite applications, including demonstrated expertise in PowerPoint.
- Proficiency in developing content and graphics.
- Working knowledge of nonprofit organizations is helpful.
Benefits
- Comprehensive benefit package, effective day 1: Medical, Vision*, Dental*, Wellness
- Competitive compensation with annual incentive potential
- Health Savings Account and Flexible Spending Account Options
- Health Reimbursement Account fully funded by Make-A-Wish America
- Short Term Disability*, Long Term Disability* and Life Insurance
- Additional Insurance Plans: Accident, Critical Illness, Hospital Indemnity, Pet Insurance through Figo
- 401(k) Retirement Savings Plan with 5% match after one year of service
- Eligibility for student loan forgiveness through the Public Service Loan Forgiveness Program
- The organization will send a laptop, 24” monitor, and a docking station/adaptor to new hires
Related Guides
Related Categories
Related Job Pages
More Social Media Manager Jobs
• Develop and produce engaging short-form video content for TikTok, Instagram Reels and YouTube Shorts. • Analyze social media trends and identify viral opportunities to increase engagement and reach. • Collaborate with and manage a community of content creators to ensure a steady stream of new content. • Work on social media strategies to optimize reach and platform interactions. • Stay up to date with the latest platform changes and algorithm updates to maximize impact. • Monitor performance metrics and adjust strategies to improve results.
Social Media – Marketing Manager
Black Compass DigitalAmazon digital agency focusing on growing PPC sales and scaling supply chain infrastructure.
• Identify, outreach, and manage relationships with influencers for product seeding campaigns • Brief creators on content direction and ensure deliverables meet brand standards • Build and maintain a roster of brand-aligned content creators • Create, verify, and configure Meta Business Suite (Facebook & Instagram) and TikTok Ads Manager accounts linked to the brand • Claim and optimize brand pages across TikTok, Instagram, and Facebook with consistent handles, bios, and visual identity • Produce and/or direct creative video ads tailored for social media platforms • Develop and test creative formats including UGC-style walkthroughs, testimonials, and lifestyle content • Launch, monitor, and optimize paid campaigns on Meta and TikTok • Scale winning ad creatives by increasing budgets on top-performing audiences and duplicating campaigns into broader lookalike segments • Continuously test and iterate on creative formats to reduce cost-per-click and improve conversion rates
Social Media Manager
WandWield the power of infinite creative energy. Assisted by AI with the magic of Wand
• Lead Wand's social media presence across Instagram, TikTok, X (Twitter), and YouTube—shaping how hundreds of thousands of gamers discover and engage with our platform through bold, creative content strategies • Manage relationships with video production team or agencies to produce long/short form video content, providing creative briefs, feedback, and quality oversight • Create original content including short-form videos, graphics, memes, and written posts that resonate with gaming audiences while leveraging gameplay footage, creator partnerships, and community content • Ideate and produce creative content series that highlight Wand's features (interactive maps, game assists, video clipping, contextual guidance) in engaging, authentic ways • Stay ahead of gaming trends, news, memes, and cultural moments to create timely, relevant content with sharp instinct for what will resonate • Balance product education with entertainment and community-building content • Collaborate with video production team on YouTube content strategy, providing creative direction and optimizing for community growth as well as translating long-form video content into social-first clips and promotional content • Partner with Product Managers to identify shareable product moments and turn features into community conversation starters • Work with Brand team to ensure content aligns with Wand's positioning as a comprehensive gaming platform • Collaborate with Influencer Marketing to to maximize reach of creator partnerships through strategic social amplification and repurpose creator content • Coordinate with Design team on visual assets and maintain brand consistency • Support Performance Marketing with social-first creative concepts for paid campaigns • Build and nurture Wand's social media community through authentic engagement and conversation • Monitor comments, DMs, and mentions to foster positive community interactions • Identify opportunities for community-driven content and user-generated content initiatives • Extend Wand's presence beyond owned channels by identifying opportunities to participate in relevant gaming conversations, communities, and cultural moments • Track social media performance across platforms using engagement, reach, and growth metrics • Analyze content performance to identify high-performing formats, topics, and posting strategies • Provide regular reporting on channel growth, engagement trends, and content effectiveness • Use data insights to continuously refine content strategy and optimize posting schedules • Maintain content calendar and ensure consistent posting cadence across platforms • Manage content approval workflows with stakeholders • Stay current on platform algorithm changes and best practices • Build and maintain asset library for efficient content production
• Build and implement strategic social media plans that align with the luxury design and retail sales cycle, including brand awareness, new designer/product launches, and showroom engagement. • Lead content design and production across Meta, Instagram, LinkedIn, X, TikTok, and other relevant platforms using advanced graphic design and video editing skills to create high-impact visual storytelling. • Actively drive qualified traffic and inquiries by leveraging DM outreach, Facebook groups, Reddit threads, and curated outreach initiatives to support the showroom sales funnel. • Monitor, interpret, and report on platform-specific engagement, growth, and conversion metrics to measure ROI and support sales insights; optimize future campaigns based on performance. • Design, launch, and optimize social media ad campaigns across key channels with a focus on audience targeting, luxury product positioning, and campaign iteration. • Stay current with evolving platform algorithms, social trends, and visual styles relevant to the luxury design world, ensuring timely adjustments to strategy and content. • Cultivate relationships with influencers, UGC creators, and brand-aligned collaborators to expand reach, boost engagement, and support product launches or seasonal pushes.
