• Own the identity product strategy at tvScientific • Lead the product vision for tvScientific’s identity graph, enabling persistent, multi-device recognition across CTV and digital channels. • tvSci Identity will service multiple teams throughout the product and engineering ecosystem, it will be your role to align with leadership of those teams to gather requirements, define goals and monitor success. • Partner with Data Engineering and Data Science to architect and optimize graph-based data models that represent user identity, household relationships, and device linkages. • Design APIs and services for real-time identity resolution, enrichment, and activation in programmatic ad workflows. • Source, evaluate, and onboard third-party identity and behavioral data providers to enhance graph completeness and targeting capabilities. • Work with Legal, Security, and Data teams to ensure all data partnerships comply with CCPA, GDPR, and other global privacy standards. • Lead the technical integration and operationalization of new identity and graph enrichment partners, ensuring reliable ingestion, mapping, and deployment. • Write detailed product requirements, data specifications, and user stories for identity graph services and data integration projects. • Coordinate with Engineering and Infrastructure teams to deliver performant graph storage, traversal, and querying systems. • Support Sales, Marketing, and Customer Success with technical narratives that explain the role and value of identity resolution in CTV targeting. • Define and monitor key metrics related to graph quality (e.g., match rates, accuracy, persistence), identity coverage, and performance impact. • Stay current with advancements in privacy-enhancing technologies (PETs), identity standards, and regulatory shifts impacting identity data use in advertising. • Represent tvScientific in industry forums and with partners to position the company as a leader in CTV identity and data interoperability.

• Gather feedback and build consensus across the gaming industry to establish standards that influence how developers build their games • Define nutrition label standards for Unity packages through extensive user research with game developers, platform partners, and key decision makers • Collaborate with internal teams and external vendors to compute and present nutrition labels

• Drive the long-term vision and roadmap for Sales Channel products, including Trove’s branded storefronts, agentic commerce channels, and marketplace integrations (e.g., eBay, Depop). • Lead the launch of new channels and integrations, taking full ownership of site designs, feature sets, and conversion optimizations to scale Trove's 50+ branded resale programs. • Collaborate with existing and prospective clients to understand their sales channel and storefront visions and bring them to life. Act as the voice of the B2B and B2C customer in Sales Channel product design, gathering direct feedback from customers and brand partners in the market. • Navigate through a difficult and messy Sales Channel roadmap that requires negotiating priorities and resolving constraints. • Design, manage, and be accountable for end-to-end product delivery processes to improve predictability, reduce launch timelines, and scale execution as we grow across the entire product suite. • Build repeatable templates and processes, including template PRDs, prototyping systems, technical specifications, and acceptance criteria, and leverage AI tools to improve processes. • Align internal and external stakeholders early in the development process to manage expectations and maintain delivery momentum. • Collaborate with other product team members, Trove’s c-suite, and cross-functional and client teams to prioritize roadmap initiatives and ensure predictable delivery process. • Design product delivery dashboards, track delivery performance, and build alerting systems to alert the team on delivery issues. • Serve as a strategic thought leader, internally and externally, on consistent and predictable product delivery as a key driver for seizing the re-commerce market opportunity.

• Lead ceremonies, such as stand-ups, refinements, and retrospectives. • Own and maintain the Kanban board, ensuring tasks are prioritized and progress is tracked effectively. • Write clear, actionable Jira tickets with well-defined acceptance criteria. • Partner closely with developers to clarify requirements and keep work moving forward. • Make informed decisions regarding priorities for the development team, ensuring that the most critical work is addressed first. • Track and report on weekly goals, keeping teammates and product leadership informed of progress. • Support release planning and execution, ensuring successful deployments. • Propose feature adoption plans, define success metrics, and measure impact post-launch. • Summarize insights from user interviews and independently conduct user behavior analysis. • Create and maintain feature documentation for internal teams and external users. • Assist the Product Support team with inquiries from end users as needed, and provide coverage when required.