• Write, edit, and publish high-quality commercial and long-form content across our North American prediction markets brands. • Build new pages and optimize existing ones using SEO insights, performance data, and user intent to drive traffic and revenue. • Ensure all content meets regulatory and compliance standards within a fast-evolving, regulated market. • Partner with SEO, product, and design teams to improve user experience and strengthen commercial performance. • Monitor industry trends, competitor activity, and market developments to keep content accurate, authoritative, and competitive. • Deliver against monthly and seasonal goals by maintaining high editorial standards, meeting deadlines, and contributing to a high-performing team culture.

• Review IXL math video content and suggest necessary adaptations for our UK edition. Considerations will include: • Spelling, punctuation, grammar, and terminology conventions of British English • Cultural relevance for UK students (i.e., avoiding US-centrism) • Adherence to IXL style guide specifications • Grade-level appropriateness • Pedagogical relevance per UK teaching conventions • Ensure overall quality and consistency of math content for the UK • Answer IXL queries pertaining to British English, cultural customs, and math curriculum

• Review IXL math video content and suggest necessary adaptations for our Australian edition. Considerations will include: • Spelling, punctuation, grammar, and terminology conventions of Australian English. • Cultural relevance for Australian students (i.e., avoiding US-centrism). • Adherence to IXL style guide specifications. • Grade-level appropriateness. • Pedagogical relevance per Australian teaching conventions. • Ensure overall quality and consistency of math content for Australia. • Answer IXL queries pertaining to Australian English, cultural customs, and math curriculum.

• Build and own the company’s content framework, with a strong emphasis on case stories, project showcases, and client testimonials. • Develop and manage a structured content calendar across social media, with a primary focus on Meta platforms (Instagram and Facebook). • Drive consistent growth, engagement, and visibility across Meta channels through planned, high-quality content. • Create compelling visual and written content that showcases completed projects for developers, architects, and partners. • Capture and translate project outcomes into stories that highlight design intent, system capability, and lifestyle impact. • Produce and manage testimonials, project summaries, before-and-after narratives, and behind-the-scenes content. • Work closely with systems designers and project teams to ensure technical accuracy while keeping content accessible and engaging. • Coordinate photography, video, and on-site content capture to support project storytelling. • Create social-first content formats including reels, carousels, short-form video, and static posts. • Maintain a consistent brand voice and visual identity across all content. • Identify key moments within projects that can be leveraged for content and campaign use. • Support developer-focused marketing by producing content that reinforces credibility, quality, and delivery capability. • Track performance across Meta platforms and adjust content strategy based on engagement and growth insights. • Continuously refine content approaches to align with brand positioning and audience response. • Other role specific duties as they arise.