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DEPT® logo
DEPT®

We deliver Growth Invention for the world's most ambitious companies.

Group Director – MarTech

DirectorDirectorFull TimeRemoteLeadTeam 1,001-5,000H1B No SponsorCompany SiteLinkedIn

Location

California + 2 moreAll locations: California | Illinois | New York

Posted

114 days ago

Salary

$176.3K - $250K / year

Seniority

Lead

Bachelor Degree10 yrs expEnglish

Job Description

Group Director – MarTech

DEPT®

• Strategic leadership of MarTech-powered, connected experiences for our clients. • Showcase DEPT’s expertise and leadership by representing our technical capabilities to clients and key stakeholders; develop and maintain senior and executive leadership relationships. • Lead cross-practice and cross-craft technical initiatives that drive strategic innovation and collaboration across the agency to ensure we are delivering high-capable and efficient solutions. • Partner with peers in the Data & Analytics team and Platforms team to draft and deliver comprehensive MarTech architectures for clients. • Evolve our MarTech Audit and reference architecture using our proprietary tools and AI to accelerate time to market. • Leverage your hands-on experience to lead teams in the execution of MarTech initiatives in collaboration with cross-craft peers. • Provide mentorship for your team of Architects, Principles, and Analysts; use your MarTech expertise to distill organizational goals for alignment with individuals’ growth goals. • Support strategic resource planning for your team, working with our resource management team to cast talent to opportunities and grow the team. • Support the pitch process for qualified MarTech opportunities by building proposals and scopes, leading pre-sales activities, and being the face of DEPT’s MarTech expertise in the Americas. • Oversee a team that does the following: • Setup, configuration, and optimization of diverse martech platforms • Build and manage customer journey automations, trigger-based campaigns, and advanced segmentation across platforms • Design and implement data flows between CDPs and activation platforms, including identity resolution and real-time synchronization • Execute technical implementations including API integrations, custom templates, tracking frameworks, and platform migrations • Troubleshoot complex technical issues across the martech stack and maintain integration documentation • Build attribution models, A/B testing frameworks, and automated reporting dashboards • Conduct technical audits and health checks of existing martech implementations

Job Requirements

  • A decade or more of hands-on experience implementing and managing marketing technology platforms.
  • Strategic vision and ability to translate abstract client business problems into structured, high-value technology engagements.
  • Proven leadership of large teams and navigating complex, multi-workstream client environments where partnership with Delivery is critical.
  • Hands-on proficiency across diverse MarTech platforms such as:
  • Email/messaging platforms (Iterable, Braze, Klaviyo, Mailchimp, Adobe Campaign)
  • Customer Data Platforms (Segment, Hightouch, mParticle, Tealium, AEP)
  • Analytics platforms (Google Analytics, Adobe Analytics, Mixpanel)
  • Marketing automation (Salesforce Marketing Cloud, HubSpot, Marketo)
  • Integrations with Content and Commerce systems
  • Additional martech tools relevant to client needs
  • Demonstrated success in pre-sales, account expansion, and building complex technical proposals.
  • Excellent communication skills, effectively balancing high-level strategy with the necessary technical detail.
  • Bachelor's degree in Marketing, Computer Science, Information Systems, or related field (or equivalent experience).

Benefits

  • Healthcare, Dental, and Vision coverage
  • 401k plan, plus matching
  • PTO
  • Paid Company Holidays
  • Parental Leave

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