• Develop lasting relationships with customers. • Provide an excellent customer purchasing experience leading to dedicated and residual business partnerships. • Manage sales territory, expand the business, and develop new accounts within assigned territory. • Achieve individual goals of increase of private label revenue and goals of adding new dealers to the business.

• Own the full cycle: Identify high-value prospects, navigate technical buyer landscapes, deliver compelling product demos, negotiate, and close deals. • Consultative selling: Ask the right questions, listen deeply, and translate technical pain points into tailored solutions—be more of a solutions architect than a script follower. • Collaborate: Work closely with leadership, developer marketing, and product to ensure our messaging hits home. Help shape the sales narrative and refine the strategies that get results. • Iterate the playbook: Don’t expect a fully baked sales process. You’ll experiment, optimize, and own a piece of how we sell and scale. • Get in the field: Travel occasionally for customer meetings, conferences, and events—where you’ll learn, network, and keep a pulse on the market.

• Aggressively acquire and activate new partners: Conduct daily, targeted cold field sweeps to identify, contact, and close SMB Merchants • Master territory ownership and strategy: Perform advanced Territory Mapping and commercial area analysis • Execute the full sales cycle and rapid closing: Manage the entire sales cycle from cold prospecting through final Terms & Conditions closing • Maintain operational discipline and data integrity: Ensure 100% accuracy and real-time logging of all sales activities and data in the CRM (Salesforce) • Drive sustainability through follow-up and relationships: Build strong, trust-based relationships with business owners

• You proactively contact decision-makers and personalize your outreach (phone, LinkedIn, email, etc.) to generate outbound leads, qualify them, and schedule meetings for sales conversations. • Cold calling accounts for approximately 90% of your working time, with a target of making 60 calls per day. • You attend trade shows and events to build connections and meet potential customers.