Department: Admin and Executive Assistance Work Arrangement: Remote Job Type: Independent Contractor, Full Time Work Schedule: US Time Zone (candidate expected to be flexible with the client's preference) Locations: Philippines, LATAM, South Africa, Kenya, and other remote regions with excellent English communication skills About Pearl Talent Pearl works with the top 1% of candidates from around the world and connects them with the best startups in the US and EU. Our clients have raised over $5B in aggregate and are backed by companies like OpenAI, a16z, and Founders Fund. They're looking for the sharpest, hungriest candidates who they can consistently promote and work with over many years. Candidates we've hired have been flown out to the US and EU to work with their clients, and even promoted to roles that match folks onshore in the US. Hear why we exist, what we believe in, and who we're building for: WATCH HERE Why Work with Us? At Pearl, we're not just another recruiting firm—we connect you with exceptional opportunities to work alongside visionary US and EU founders. Our focus is on placing you in roles where you can grow, be challenged, and build long-term, meaningful careers. Role Overview The SEO Specialist develops and executes search engine optimization strategies that drive sustainable organic traffic growth and improve online visibility. This role spans technical SEO, on-page optimization, content strategy, and link building—requiring both strategic planning and hands-on execution. You will own SEO initiatives end-to-end, from audits and keyword research to implementation and performance analysis. This role is ideal for analytical SEO professionals who enjoy solving technical challenges, staying ahead of search evolution, and translating data into measurable growth. Your Impact Your work increases qualified organic traffic while lowering customer acquisition costs. By improving rankings for high-intent keywords and optimizing site performance, you help generate consistent leads and revenue. Your data-driven insights inform broader marketing strategy and establish long-term search visibility. Core Responsibilities SEO Strategy & Keyword Research — 25% - Develop SEO strategies aligned with growth objectives - Conduct keyword research and intent analysis to identify opportunities - Analyze competitors and map keywords to funnel stages - Create SEO briefs and content roadmaps - Monitor algorithm updates and adapt strategies accordingly Technical SEO & Site Optimization — 25% - Conduct technical audits to identify crawl, indexation, and performance issues - Optimize site speed, Core Web Vitals, and mobile usability - Implement structured data, sitemaps, and canonicalization - Collaborate with developers to deploy technical fixes - Improve internal linking and site architecture On-Page SEO & Content Optimization — 20% - Optimize existing content for target keywords and search intent - Improve meta titles, descriptions, headers, and page structure - Identify content gaps and optimization opportunities - Support featured snippet and SERP feature optimization - Guide content teams on SEO best practices Link Building & Outreach — 15% - Identify and secure high-quality backlink opportunities - Execute outreach campaigns and manage link acquisition - Monitor backlink quality and address toxic links - Conduct competitor backlink analysis to uncover opportunities Analytics, Reporting & Performance Tracking — 10% - Track organic traffic, rankings, and conversions - Build reports and dashboards with actionable insights - Analyze user behavior to inform optimization decisions - Monitor competitive and market trends Emerging SEO & AI Integration — 5% - Stay current on AI-driven search changes and new SEO approaches - Test emerging strategies for answer engines and generative search - Integrate AI tools into research, optimization, and reporting workflows

• Research organic lead growth opportunities based on keyword, traffic, and conversion data • Develop and execute SEO-focused content briefs and outlines for blogs, landing pages, and resource content • Write and edit clear, compelling, and technically accurate content that aligns with brand voice and target personas • Perform keyword research, topic clustering, and SERP analysis to identify opportunities and inform content roadmap • Optimize existing content for rankings and conversions (on-page SEO, internal linking, CTAs, meta data, headers) • Use analytics tools to monitor performance and refine content strategy • Stay current on SEO trends, algorithm updates, and content best practices and translate them into actionable recommendations • Perform technical SEO audits • Launch GEO optimizations to optimize LLM visibility and sentiment • Work with growth marketing partners to enhance UX/CRO and drive digital PR across platforms

Role Description Stallion is looking for a full-time SEO Specialist. You will be responsible for managing all SEO activities such as: - Content strategy - Link building - Keyword strategy to increase rankings on all major search networks You will be reporting to the Head of Marketing who is based in Vancouver, B.C. Your role in the team includes: - Executing tests, collecting and analyzing data and results, and identifying trends and insights to achieve maximum ROI growth in organic traffic - Tracking, reporting, and analyzing website analytics - Providing ongoing weekly and monthly reports through spreadsheets - Optimizing content and landing pages for search engine optimization - Performing ongoing keyword discovery, expansion, and optimization - Implementing and managing our link-building strategies - Managing our email inbox and performing outreach, pitches, and replies with copywriting skills - Recommending changes to website architecture, content, linking, and other factors to improve SERP positions for target keywords Qualifications - Min 2 years of proven SEO experience - Copywriting experience (blogs, website content, captions for social media, etc.) - In-depth experience with website analytics tools (e.g., Google Analytics, Google Data Studio, Google Tag Manager, Google Search, Semrush) - Strong background in Link Building (Guest Post Outreach, HARO, Skyscraper, and other white-hat strategies) - Familiar with skills like keyword research, email outreach, uploading to WordPress, updating spreadsheets, and participating in forum discussions Requirements - Experience working for a North American company (not required, but would be a great asset) - Working knowledge with Google Adwords or Facebook Ads (not required, but would be a great asset) Benefits - 100% remote work, no commute! - Full exposure and training in your field while having the autonomy to unleash your skills - Fun and empowering working environment - Career and character growth opportunities - Stable job opportunity - Open communication - Access to Company Apps and Tools that are effective for Productivity, Communication, and Collaboration - On-time payment bi-weekly, with no fees deducted from your salary - HeyTaco Rewards Redemptions (Taco points earned via Slack can be used to shop rewards such as Office Chair, Office Table, Work Tools, or even gift checks!) - Paid Vacation Leaves (5 days after the probationary period then additional 2 paid leaves every work anniversary) - Work Anniversary Food Coupons - Performance Appraisal every end of the 2nd and 4th Quarter - Health and Wellness Benefits Reimbursement Program

Job Title: SEO Specialist Position Type: Full-Time, Remote Working Hours: U.S. client business hours (with flexibility for campaign deadlines, audits, and reporting cycles) About the Role: Our client is seeking an SEO Specialist to improve website visibility, organic search rankings, and inbound traffic. This role requires expertise in technical SEO, keyword research, content optimization, and analytics. The SEO Specialist ensures that websites are search engine-friendly, user-friendly, and consistently improving in authority and performance. Responsibilities: Keyword Research & Strategy: - Conduct in-depth keyword research using SEMrush, Ahrefs, or Google Keyword Planner. - Map keywords to user intent and buyer journey stages. - Build content strategies aligned with organic growth goals. On-Page Optimization: - Optimize metadata, headings, schema markup, and internal linking. - Ensure content is SEO-friendly while maintaining readability and brand tone. - Perform content gap analyses and provide recommendations for new pages or blog topics. Technical SEO: - Conduct site audits using Screaming Frog, Sitebulb, or SEMrush. - Identify and resolve crawl errors, indexation issues, duplicate content, and broken links. - Improve Core Web Vitals, page speed, and mobile performance. - Manage XML sitemaps, robots.txt, and canonicalization. Off-Page SEO & Link Building: - Develop ethical link-building strategies (guest posting, PR outreach, partnerships). - Monitor backlink profiles for toxic links and disavow when necessary. Analytics & Reporting: - Track keyword rankings, organic traffic, and conversion metrics via Google Analytics and Google Search Console. - Build dashboards in Data Studio, Looker, or Power BI. - Provide weekly/monthly reports with actionable insights for stakeholders. Collaboration: - Partner with content writers, developers, and marketing teams to execute SEO strategies. - Provide SEO input during website redesigns, migrations, and product launches. What Makes You a Perfect Fit: - Strong mix of technical and creative SEO skills. - Analytical mindset with ability to translate data into strategy. - Proactive problem solver who stays current with algorithm updates. - Comfortable collaborating with cross-functional teams (content, dev, marketing). Required Experience & Skills (Minimum): - 2+ years SEO experience. - Proficiency with SEO tools (SEMrush, Ahrefs, Screaming Frog, Google Analytics, Search Console). - Strong knowledge of on-page, off-page, and technical SEO. - Familiarity with CMS platforms (WordPress, Webflow, Shopify). Ideal Experience & Skills: - Experience improving rankings for competitive keywords. - Knowledge of structured data/schema and advanced technical audits. - Familiarity with international SEO and multi-language sites. - Exposure to SaaS, e-commerce, or high-growth content environments. What Does a Typical Day Look Like? An SEO Specialist’s day revolves around analyzing data, optimizing content, and improving technical site health.You will: - Review rankings and analytics dashboards to track performance trends. - Conduct keyword research for upcoming campaigns or new content. - Run a site audit and create a prioritized list of fixes for developers. - Optimize existing pages for improved rankings and conversions. - Coordinate with content writers to create SEO-optimized articles or landing pages. - Update reports and present findings to marketing or leadership teams. In essence: you are responsible for making sure websites are visible, authoritative, and continuously growing organic traffic. Key Metrics for Success (KPIs): - Growth in organic traffic and impressions. - Improved keyword rankings (top 3, page 1). - Increased organic conversion rates. - Reduced site errors and improved Core Web Vitals. - Positive ROI on SEO campaigns. Interview Process: - Initial Phone Screen - Video Interview with Pavago Recruiter - Practical Task (e.g., perform a site audit or draft an SEO strategy for a sample website) - Client Interview with Marketing Leadership - Offer & Background Verification