• Driving new business and partnership opportunities for Grail. • Upselling existing clients on TikTok Shop services and longer-term marketing plans. • Researching and identifying potential partners. • Building and managing a pipeline of inbound and outbound leads. • Maintaining regular check-ins to ensure client satisfaction. • Working closely with internal teams to align talent availability and brand fit.

• Create: identify and close new contracts (New Business) • Secure: manage, retain and renew a portfolio of clients (Renew) • Develop: grow revenue through upsell and expansion • Anticipate renewals • Identify churn risks • Implement corrective action plans • Achieve or exceed NRR targets (Net Revenue Retention) • Maintain accurate CRM updates • Ensure reliability of sales forecasts • Regular performance analysis • Implement corrective measures when necessary

• Drive revenue growth: identify, qualify and convert opportunities through to closing. • Generate opportunities (outbound & inbound): outbound prospecting, qualify inbound leads, and collaborate with Marketing and BDR teams. • Manage the sales cycle with a consultative approach: from discovery to closing, delivering relevant and personalized demonstrations. • Maintain rigorous account follow-up: keep CRM data up to date and collaborate with internal teams. • Manage your activity and reporting: update CRM / pipeline / forecast and analyze your results. • Represent AssessFirst: demonstrate professional and exemplary conduct at events.

• The Account Director is the senior client partner responsible for driving commercial growth and deepening strategic relationships. • This role is deeply client-facing, with a strong emphasis on client retention, relationship stability, and ensuring Digital Voices remains an indispensable global partner year after year. • Alongside retention, the Account Director drives commercial growth by identifying opportunities, shaping new workstreams, and guiding clients toward solutions that deliver measurable business impact. • Acting as both strategic advisor and commercial leader, the Account Director ensures Digital Voices consistently meets, and exceeds, client expectations across global markets. • The Account Director champions the client’s business within the Digital Voices and Digital Voices value within the client organisation. • They provide strategic direction, unlock opportunities across markets, and lead teams to deliver consistently excellent campaign execution through the matrix.