• Conduct outside sales activities to achieve regional sales targets, including prospecting and closing deals with new customers across our architectural product line. • Identify and engage specialty contractors, demonstrating how Balco Architectural Products outperform competitors, and facilitate product switches through consultations and demonstrations. • Expand the wallet share of existing customers to multiple product categories, joint systems, stair nosings, entrance mats & grids, photoluminescent egress systems and additional solutions. • Build and nurture strong relationships with key accounts, distributors, contractors and the design community via in-person meetings, site visits, and networking events. • Perform product demonstrations, provide technical education on joint solutions and all architectural product offerings to address customer needs related to design requirements. • Travel regionally (up to 50% or more) to meet clients, attend trade shows, dealer meetings, and industry events to generate leads and expand market penetration. • Collaborate with internal teams to develop customized proposals, negotiate pricing and terms, and ensure seamless order fulfillment. • Track and report on sales performance, market trends, and competitive activities using CRM tools; prepare weekly, monthly, and quarterly reports. • Identify new business opportunities by analyzing local market conditions, including competition and stakeholder trends, to secure new customers and grow existing ones.

• Conduct outside sales activities to achieve regional sales targets, including prospecting and closing deals with new customers across our architectural product line. • Identify and engage specialty contractors, demonstrating how Balco Architectural Products outperform competitors, and facilitate product switches through consultations and demonstrations. • Expand the wallet share of existing customers to multiple product categories, joint systems, stair nosings, entrance mats & grids, photoluminescent egress systems and additional solutions. • Build and nurture strong relationships with key accounts, distributors, contractors and the design community via in-person meetings, site visits, and networking events. • Perform product demonstrations, provide technical education on joint solutions and all architectural product offerings to address customer needs related to design requirements. • Travel regionally (up to 50% or more) to meet clients, attend trade shows, dealer meetings, and industry events to generate leads and expand market penetration. • Collaborate with internal teams to develop customized proposals, negotiate pricing and terms, and ensure seamless order fulfillment. • Track and report on sales performance, market trends, and competitive activities using CRM tools; prepare weekly, monthly, and quarterly reports. • Identify new business opportunities by analyzing local market conditions, including competition and stakeholder trends, to secure new customers and grow existing ones.

• Responsible for achieving sales targets, revenue and gross margin in the region. • Actively acquire, retain and grow business in the DACH region. • Manage and implement the local sales network, including agents and finders. • Manage existing customers and develop new business in target industries. • Provide competent advice to customers and sales partners on the technical features and applications of the technology. • Independently negotiate with customers within company guidelines. • Majority of working time spent visiting customers. • Conduct sales analyses and planning in cooperation with marketing. • Build and maintain a pipeline of leads.

• Responsible for the achievement of sales targets, revenue and gross margin in the region. • Actively win, retain and grow the business in DACH region. • Manage and implement the local sales network including agents and finders. • Managing existing customers and developing new business in target industries. • Competently advise customers and sales partners on the technical features and applications of the technology. • Independently negotiate with customers within corporate guidelines. • Majority of working time spent on visiting customers. • Sales analyses and planning in cooperation with marketing. • Creating a pipeline of leads.